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- Tasks: Lead communications and marketing strategies to elevate our charity's impact and brand.
- Company: Join a dynamic charity focused on empowering children and young people through libraries.
- Benefits: Enjoy remote work, flexible hours, and an employee assistance programme with discounts.
- Why this job: Be part of a transformative journey, making a real difference in children's lives.
- Qualifications: Experience in communications, digital marketing, and strong copywriting skills are essential.
- Other info: Work 30 hours over 4 days with quarterly team meet-ups and covered expenses.
The predicted salary is between 36000 - 60000 £ per year.
Wed, 16 Jul 2025\”>published – Wed, 16 Jul 2025
Job Summary
Our charity is going through a rebirth, with a new name, strategy and brand identity launching this autumn. This is a pivotal time for a passionate, skilled communicator to join our team. We’re looking for someone to bring the experience to take us into this new chapter, maximising impact and reach.
Job Description
Who we\’re looking for
Brilliant storyteller with confidence in their digital marketing, copywriting and PR skills.
Changemaker who is excited about embedding and championing our new brand.
Motivated communicator who will improve engagement with our stakeholders.
Creative leader who enjoys a proactive and responsive environment.
Impact and evidence champion to influence target audiences, raise awareness and garner support.
Values-led collaborator who will build strong relationships with our team, members and strategic partners.
Experience as a communications professional is essential and you\’ll be energised by the opportunity to:
Raise our profile higher within the sector.
Raise awareness of the range of activities and impacts libraries deliver for children and young people through research, evidence and compelling communication.
Develop, manage and deliver targeted advocacy for public libraries and schools library services.
Maintain and cultivate proactive relationships with advocacy and influencing partners to ensure children and young people are always represented in national policy discussions.
Embed and champion a strong brand, which supports our members and resonates with new stakeholders to ensure we are the \’go to partner\’ for children and young people\’s libraries.
Maximise our use of existing and new research and data to evidence the impact of library services for children and young people\’s and schools library services.
Promote the sector-leading work of our charity, grow our membership and develop new and innovative ways to increase our reach and engagement.
Develop a strong case for support to attract new funders and supporters.
Hours 30 hours, 4 days a week (Monday to Thursday)
Location Home working, with quarterly in person team days with paid travel, accommodation and expenses.
Benefits Employee Assist programme. Range of discounts.
Job Requirements
Experience in communications strategy, tools and techniques to increase the visibility, profile, and reputation of an organisation.
Experience in developing and managing successful campaigns through diverse communication.
Proven track record in social media management, online publications and e-newsletters.
Ability to oversee website development.
Excellent copywriting skills with a creative, persuasive and concise style that adapts to the context.
Experience of building positive PR relationships.
Able to work on own initiative, prioritise work and collaborate within a wider team positively.
Strong interpersonal and communication skills.
Excellent listening skills with the ability to hear and take into account diverse opinions.
Experience of working with a range of people from diverse backgrounds and perspectives.
Digital literate and technologically curious.
Job Responsibilities
To act as the professional lead for the communications, impact and evidence for the charity.
To shape and deliver an agreed communications and marketing strategy to promote the charity\’s key programmes, events and evidence, and raise brand awareness, ensuring all activity relates to our organisational strategy.
To oversee key messages and assets that serve as the foundation of our branding and marketing efforts, ensuring they are reflected in all written and spoken communications.
To develop engaging and accessible content, deliver campaigns and manage channels to support professional, timely and trusted communications which motivate, inspire and inform key target audiences. This includes but is not limited to social media, newsletters, press releases and website.
To lead our commissioned research and communicate evidence effectively.
To create and manage highly effective communications to drive stakeholder engagement.
- Job Title: Communications and Impact Manager
- Artform: Libraries
- Role: Marketing & Digital
- Contract: Permanent
- Location: England
How to Apply
All details are available on our website.
Please send a CV with the application form by 9am on Monday 4th August.
If you have any questions about the role, or want to chat about it before applying, please get in touch.
Interviews will be held online on Thursday 7th August.
- Contact name: Tabitha Witherick-Macaulay
About ASCEL – Association of Senior Children\’s and Education Librarians
We want all children and young people to feel at home at the library, to be understood, empowered and inspired. Our collaborative network is made up of member, partners and supporters.
We are an Arts Council England Investment Principles Support Organisation. Our members are leaders in children and young people’s public libraries and schools library services (SLS).
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Communications and Impact Manager employer: Arts Council
Contact Detail:
Arts Council Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications and Impact Manager
✨Tip Number 1
Familiarise yourself with the charity's new brand identity and strategy. Understanding their vision will help you align your communication style and demonstrate how you can effectively champion their mission during interviews.
✨Tip Number 2
Showcase your storytelling skills by preparing examples of past campaigns you've led. Be ready to discuss how you used data and evidence to drive engagement and influence stakeholders, as this aligns perfectly with the role's requirements.
✨Tip Number 3
Network with professionals in the library and education sectors. Engaging with current trends and challenges in these fields will not only enhance your understanding but also provide valuable insights that you can bring to the role.
✨Tip Number 4
Prepare to discuss your experience with digital marketing and social media management. Highlight specific tools and techniques you've used to increase visibility and engagement, as this is crucial for the Communications and Impact Manager position.
We think you need these skills to ace Communications and Impact Manager
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the job description for the Communications and Impact Manager position. Highlight the key responsibilities and required skills, and think about how your experience aligns with these.
Craft a Compelling CV: Tailor your CV to showcase your relevant experience in communications, digital marketing, and PR. Use clear headings and bullet points to make it easy to read, and ensure you highlight specific achievements that demonstrate your impact in previous roles.
Write a Strong Cover Letter: Your cover letter should tell a story about your passion for the role and the charity's mission. Be sure to mention how your skills in storytelling, stakeholder engagement, and brand advocacy can contribute to their goals. Keep it concise but impactful.
Proofread and Edit: Before submitting your application, take the time to proofread your documents. Check for spelling and grammatical errors, and ensure that your writing is clear and professional. Consider asking a friend or colleague to review your application for feedback.
How to prepare for a job interview at Arts Council
✨Showcase Your Storytelling Skills
As a Communications and Impact Manager, storytelling is key. Prepare examples of how you've effectively communicated complex ideas in an engaging way, whether through campaigns or presentations.
✨Demonstrate Your Digital Savvy
Be ready to discuss your experience with digital marketing and social media management. Highlight specific campaigns you've led and the impact they had on engagement and visibility.
✨Emphasise Collaboration and Relationship Building
This role requires strong interpersonal skills. Share instances where you've successfully built relationships with stakeholders or partners, and how that contributed to your previous organisations.
✨Prepare for Evidence-Based Discussions
Since the role involves using research and data to influence policy and raise awareness, be prepared to talk about how you've used evidence in your past work to drive decisions and strategies.
