At a Glance
- Tasks: Lead marketing strategy and drive patient engagement for a high-end medical aesthetics clinic.
- Company: Prestigious clinic focused on patient-first care and innovative marketing.
- Benefits: Competitive salary, professional development, and a chance to shape a respected brand.
- Why this job: Make a real impact in a growing industry while leading a dynamic marketing team.
- Qualifications: Experience in regulated environments with strong skills in multi-channel campaigns and analytics.
- Other info: Join a collaborative culture with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Join a prestigious, high-end medical aesthetics clinic as Head of Marketing, shaping the voice and growth of a respected, patient-first brand.
The role includes:
- Set and lead the overall marketing strategy, aligning with clinical priorities and commercial objectives.
- Develop and execute annual marketing plans to drive patient acquisition, retention and brand awareness.
- Analyse and present performance data, ensuring clear, insight-led decision making.
- Lead, mentor and develop the Marketing Executive, fostering a high-performing team culture.
- Collaborate cross-functionally to ensure joined-up delivery across all touchpoints.
- Manage the marketing budget, ensuring effective spend and measurable return on investment.
- Stay ahead of market trends, customer behaviour and regulatory developments.
- Partner with agencies to deliver high-quality traffic and enquiries across SEO, PPC and paid social.
- Oversee website performance, user experience and conversion optimisation.
- Drive robust digital analytics and reporting to continually refine performance.
- Ensure all content is accurate, ethical and compliant within a regulated environment.
- Guide PR strategy to build reputation, thought leadership and expert positioning.
- Plan and deliver events and patient engagement initiatives that elevate the brand.
- Oversee social media direction, ensuring consistency and quality.
- Act as brand guardian, protecting tone, credibility and visual identity.
- Lead on creative output, including campaign direction, copy and visual approvals.
How you’ll dazzle us:
- You bring proven experience within a regulated environment such as aesthetics, healthcare or wellness, with a strong grasp of compliance and patient-focused marketing.
- Being confident in leading multi-channel campaigns and managing agency relationships, you have deep expertise across SEO, PPC and digital performance.
- You combine analytical thinking with commercial instinct, using data to guide decisions and optimise results.
- A natural collaborator, you build strong relationships with stakeholders at all levels, including clinical professionals.
- Highly organised and detail-focused, you lead with calm authority, empathy and a genuine commitment to delivering exceptional experiences.
If you are ready to take ownership of a high-impact marketing function within a respected and growing brand, apply via the form below.
Head of Marketing employer: Artisan People
Contact Detail:
Artisan People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their marketing strategies and be ready to discuss how you can elevate their brand. We want you to shine and show them why you’re the perfect fit!
✨Tip Number 3
Showcase your skills with a portfolio! If you’ve led successful campaigns or have data-driven results, put them together in a neat presentation. We love seeing tangible proof of your expertise and creativity.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm and keeps you top of mind. We’re rooting for you to make that lasting impression!
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Head of Marketing role. Highlight your experience in regulated environments like healthcare or aesthetics, and showcase your success in leading multi-channel campaigns.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about patient-first marketing and how your skills align with our goals. Be genuine and let your personality come through.
Showcase Your Analytical Skills: We love data-driven decision making! In your application, mention specific examples where you've used analytics to optimise marketing strategies or improve ROI. Numbers speak volumes!
Apply Through Our Website: Don’t forget to apply via our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Artisan People
✨Know Your Brand Inside Out
Before the interview, dive deep into the clinic's values, mission, and recent marketing campaigns. Understanding their patient-first approach will help you align your answers with their ethos and demonstrate your commitment to their brand.
✨Showcase Your Data Skills
Be prepared to discuss how you've used data to drive marketing decisions in the past. Bring examples of performance metrics you've analysed and how those insights led to successful campaigns. This will highlight your analytical thinking and commercial instinct.
✨Prepare for Scenario Questions
Expect questions about how you'd handle specific marketing challenges, especially in a regulated environment. Think through potential scenarios related to compliance and patient engagement, and be ready to share your strategic approach to overcoming them.
✨Demonstrate Collaborative Spirit
Since the role involves cross-functional collaboration, be ready to share examples of how you've successfully worked with different teams or stakeholders. Highlight your ability to build strong relationships and lead a team, showcasing your calm authority and empathy.