At a Glance
- Tasks: Lead the ecommerce strategy and drive growth for a premium beauty brand.
- Company: Join a leading beauty brand focused on direct-to-consumer success.
- Benefits: Competitive salary, leadership role, and the chance to shape the brand's online presence.
- Other info: Opportunity for career advancement in a fast-paced, innovative environment.
- Why this job: Make a real impact in the beauty industry while leading a dynamic team.
- Qualifications: Proven experience in beauty ecommerce and strong digital marketing skills.
The predicted salary is between 80000 - 100000 € per year.
A premium beauty brand is hiring a Director of Ecommerce to lead its direct-to-consumer growth. This is a senior, hands-on role for a digital marketer who has scaled beauty ecommerce before and knows exactly what moves the needle online.
The Role
You'll own the online business end to end, strategy, performance, customer experience and team. Reporting to the Directors, you'll set the digital roadmap, hit ambitious revenue and margin targets, and make sure every interaction with the brand online feels as considered as the product itself. The role spans the D2C site, digital marketing across paid and organic channels, CRM and retention, and the operational side of ecommerce including fulfilment and stock. You'll also work alongside the clinic and distribution sides of the business to keep the customer journey seamless across channels.
What you'll do
- Own the ecommerce P&L: revenue, margin, contribution and growth targets
- Lead the D2C digital strategy and translate it into a clear, measurable roadmap
- Drive performance across the key levers: traffic, conversion, AOV, repeat rate and LTV
- Plan and oversee digital marketing across paid media, SEO, email, SMS, affiliate and organic social, working with internal team and agency partners
- Use data, customer insight and testing to make sharp commercial decisions
- Optimise the on-site experience: UX, merchandising, product pages, checkout
- Build and lead CRM and retention programmes that turn first-time buyers into loyal customers
- Manage stock flow, forecasting and fulfilment to protect availability and margin
- Ensure brand consistency and a premium feel across every digital touchpoint
- Deliver clear reporting and commercial insight to the Board
- Build, develop and inspire a high-performing ecommerce and digital marketing team
- Keep activity compliant with UK regulations and advertising standards
What you'll bring
- A strong digital marketing background built specifically in beauty ecommerce, ideally for a D2C brand
- A proven record of growing online revenue and improving profitability for a premium or prestige brand
- Deep working knowledge of performance marketing, CRM, retention and on-site optimisation
- Confidence with the numbers: P&L ownership, forecasting, contribution margin, marketing ROI
- Hands-on experience with the modern ecommerce stack (Shopify or similar), GA4, Klaviyo or equivalent, and the major paid platforms
- The judgement to balance growth with brand integrity - beauty customers notice the difference
- Leadership experience: building teams, setting standards, holding a high bar
- A bias for action, clear thinking, and turning strategy into results
If you've grown a beauty D2C business online and want to take the next step into a leadership seat with real ownership, we'd love to hear from you.
Director of Ecommerce in Slough employer: Artisan People Group
Join a premium beauty brand that values innovation and creativity, offering a dynamic work environment where your expertise in ecommerce can truly shine. With a strong focus on employee growth, we provide opportunities for professional development and a culture that encourages collaboration and excellence. Located in a vibrant area, our team enjoys a supportive atmosphere that prioritises work-life balance and celebrates every success, making it an ideal place for passionate individuals looking to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Ecommerce in Slough
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend beauty and ecommerce events, and connect with people on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your past successes in ecommerce. Highlight specific metrics and achievements that demonstrate your ability to drive growth and improve profitability.
✨Tip Number 3
Prepare for interviews by researching the brand thoroughly. Understand their products, target audience, and current digital strategy. Be ready to discuss how you can enhance their online presence and meet those ambitious revenue targets.
✨Tip Number 4
Apply through our website! We’re always on the lookout for talent like yours. Make sure to tailor your application to highlight your experience in beauty ecommerce and how you can lead the D2C strategy effectively.
We think you need these skills to ace Director of Ecommerce in Slough
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Director of Ecommerce. Highlight your experience in beauty ecommerce and any specific achievements that showcase your ability to drive online revenue and improve profitability.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about beauty ecommerce and how your skills align with our needs. Be sure to mention your hands-on experience and leadership style.
Showcase Your Data Skills:Since this role involves a lot of number crunching, don’t shy away from showcasing your analytical skills. Mention specific tools you've used, like GA4 or Klaviyo, and how you've leveraged data to make impactful decisions.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you’re considered for the role without any hiccups!
How to prepare for a job interview at Artisan People Group
✨Know Your Numbers
As a Director of Ecommerce, you'll need to be confident with P&L ownership and forecasting. Brush up on your financial metrics and be ready to discuss how you've driven revenue and improved profitability in previous roles. Bring specific examples that showcase your ability to balance growth with brand integrity.
✨Showcase Your Digital Strategy
Prepare to talk about your experience in leading D2C digital strategies. Highlight how you've translated high-level goals into measurable roadmaps. Be ready to discuss the key levers you've used to drive performance, such as traffic, conversion rates, and customer lifetime value.
✨Customer Experience is Key
This role is all about creating a premium online experience. Think about how you've optimised the on-site experience in the past, from UX to checkout. Be prepared to share specific examples of how you've enhanced customer journeys and turned first-time buyers into loyal customers.
✨Team Leadership Matters
You'll be building and inspiring a high-performing ecommerce team, so come ready to discuss your leadership style. Share experiences where you've set standards and held your team to a high bar. Show them you have a bias for action and can turn strategy into results.
