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- Tasks: Lead and shape the ecommerce strategy for a fast-growing beauty brand.
- Company: Join an innovative beauty brand at the forefront of skincare ecommerce.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Why this job: Make a real impact in a thriving industry while driving digital success.
- Qualifications: Proven ecommerce leadership experience and strong data-driven decision-making skills.
- Other info: Collaborative culture with a focus on customer-centric journeys.
The predicted salary is between 36000 - 60000 £ per year.
Join an innovative, fast-growing beauty brand in the dynamic world of skincare, where ecommerce is at the heart of global expansion. We’re on the hunt for an experienced and commercially savvy Head of Ecommerce to lead and shape the future of our client’s DTC strategy.
This is an exciting leadership opportunity to own and drive the end-to-end ecommerce strategy across the UK and international markets. With full P&L responsibility, you’ll be accountable for performance across our digital storefronts, developing both short- and long-term growth plans that increase traffic, conversion, AOV and lifetime value.
You’ll work closely with the Head of Marketing to align digital growth with brand positioning, while leading and developing a passionate ecommerce team. Your mission is to create an exceptional online experience that defines a long-term customer journey and delivers profitable results.
Key responsibilities:
- Full ownership of DTC ecommerce P&L, budget setting, forecasting and delivery
- Drive performance across all ecommerce KPIs: traffic, conversion, AOV, returns, and profitability
- Lead the planning and execution of the global trade and promotional calendar
- Optimise UX and site functionality in partnership with our web development and SAP agencies
- Develop our CRM, customer segmentation, and email marketing strategy
- Oversee SEO, copywriting, and on-site content performance
- Ensure an exceptional end-to-end customer experience, from browsing to delivery
- Manage third-party agency and partner relationships, including logistics and affiliates
- Collaborate cross-functionally to align ecommerce with brand, marketing, supply chain, and NPD
- Contribute to overall business strategy with insights from digital performance
- Uphold data privacy, site compliance, and security standards including GDPR and PCI
We’re looking for an energetic, data-driven leader with a deep understanding of ecommerce and digital trading. You’ll need a strong track record of delivering results in a DTC environment, ideally within beauty, fashion, or lifestyle. You thrive in fast-paced, high-growth settings and are hands-on, strategic, and always looking for the next opportunity to innovate.
You will:
- Bring previous experience of ecommerce leadership, preferably within DTC
- Have proven success owning ecommerce P&Ls and driving commercial performance
- Know how to interpret data and use it to make impactful decisions
- Understand the nuances of different global markets and how to localise effectively
- Lead with warmth, confidence, and collaboration, inspiring those around you
- Have experience with web platforms, CRM tools, and digital analytics
- Be passionate about building customer-centric journeys and driving brand loyalty
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Retail Luxury Goods and Jewelry
Head of Ecommerce in England employer: Artisan People Group
Contact Detail:
Artisan People Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Ecommerce in England
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its ecommerce strategies. We want you to be able to discuss how your experience aligns with their goals, especially in driving traffic and conversion rates.
✨Tip Number 3
Showcase your achievements! When you get the chance to chat with recruiters or during interviews, highlight specific results you've driven in previous roles. We love hearing about how you’ve optimised UX or improved P&L performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always on the lookout for passionate candidates who can help shape the future of ecommerce.
We think you need these skills to ace Head of Ecommerce in England
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Ecommerce role. Highlight your experience in DTC environments and any relevant achievements in ecommerce performance. We want to see how you’ve driven results in previous roles!
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for ecommerce and how your leadership style aligns with our mission. Don’t forget to mention your understanding of global markets!
Showcase Your Data Skills: Since this role is all about data-driven decisions, make sure to highlight your analytical skills. Give examples of how you've used data to optimise ecommerce strategies and improve KPIs in your past roles.
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Artisan People Group
✨Know Your Numbers
As a Head of Ecommerce, you'll need to be data-driven. Brush up on key ecommerce metrics like traffic, conversion rates, and AOV. Be ready to discuss how you've used these numbers to drive performance in your previous roles.
✨Showcase Your Leadership Style
This role requires strong leadership skills. Prepare examples of how you've led teams in the past, particularly in fast-paced environments. Highlight your ability to inspire and collaborate with others to achieve common goals.
✨Understand the Brand
Research the beauty brand thoroughly. Understand their current DTC strategy and think about how you can enhance it. Be prepared to share your vision for aligning ecommerce with their brand positioning during the interview.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills. Think about challenges you've faced in ecommerce, such as optimising UX or managing third-party relationships, and how you overcame them.