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For Companies At a Glance
- Tasks: Lead CRM and email marketing strategies to boost customer engagement and optimise journeys.
- Company: Fast-growing tech business with a dynamic digital marketing team.
- Benefits: Salary up to £55,000, fully remote work, and opportunities for growth.
- Other info: Mentorship opportunities and the chance to work across multiple brands.
- Why this job: Make a real impact in a collaborative environment while shaping customer communications.
- Qualifications: Experience in CRM, email marketing, and automation; strong analytical and creative skills.
The predicted salary is between 55000 - 55000 £ per year.
We’re working with a fast growing technology business to recruit a Senior CRM & Email Marketing Manager to join their digital marketing team. This is a fantastic opportunity to take ownership of CRM communications, lifecycle marketing, and automation across a complex multi brand environment. This role will suit someone who enjoys combining creative campaign execution with technical CRM expertise, and who thrives in a collaborative, fast paced environment.
The Role
- You’ll be responsible for shaping and delivering CRM and email communications across multiple customer touchpoints, helping to drive engagement, improve conversion, and optimise customer journeys.
- Key responsibilities include:
- Building and executing high performing email campaigns, newsletters, nurture journeys, and automated communications.
- Creating visually engaging and professional email content aligned to brand standards.
- Developing and optimising CRM automations, segmentation strategies, and customer journeys.
- Managing web forms, CRM integrations, and data capture processes.
- Overseeing email communications calendars across multiple brands and audiences.
- Analysing campaign performance and using insights to improve engagement, conversion, and deliverability.
- Working closely with data, creative, web, and marketing teams to coordinate communications activity.
- Supporting and mentoring a small team while helping shape CRM best practice.
About You
- Proven experience within CRM, email marketing, or marketing automation roles.
- Strong hands on experience building customer journeys, workflows, and automated campaigns.
- Experience with platforms such as ClickDimensions, MS Dynamics, Salesforce, HubSpot, Dotdigital, Klaviyo, or similar.
- Strong understanding of segmentation, personalisation, deliverability, and optimisation.
- Confident creating polished email campaigns with a good eye for design and layout.
- Strong copywriting skills across email and short form campaign content.
- Comfortable working across multiple projects and managing competing priorities.
- Analytical mindset with experience reporting on campaign performance and improving results.
- Experience mentoring or managing team members would be beneficial.
What’s on Offer?
- Salary up to £55,000 with flexibility for exceptional candidates.
- Fully remote role with occasional meet ups.
- Opportunity to work across multiple brands and large scale customer journeys.
- High ownership role with genuine influence across CRM and customer communications.
- Collaborative and ambitious team environment with strong growth plans.
Interested? Please apply or get in touch with Dom for a confidential conversation.
Senior CRM & Email Marketing Manager in Exeter employer: Artis Recruitment
Contact Detail:
Artis Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM & Email Marketing Manager in Exeter
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend virtual events, and engage with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns and CRM strategies. This will give potential employers a taste of what you can bring to the table and set you apart from the competition.
✨Tip Number 3
Prepare for interviews by practising common questions related to CRM and email marketing. Be ready to discuss your past experiences and how you've driven engagement and conversions. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior CRM & Email Marketing Manager in Exeter
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Senior CRM & Email Marketing Manager role. Highlight your hands-on experience with CRM platforms and any successful campaigns you've executed.
Craft a Compelling Cover Letter: Use your cover letter to showcase your passion for CRM and email marketing. Share specific examples of how you've driven engagement and improved customer journeys in previous roles.
Showcase Your Analytical Skills: Since this role involves analysing campaign performance, be sure to mention any tools or methods you’ve used to track and improve results. We love data-driven decision-making!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and get you into the process quickly. Don’t miss out on this fantastic opportunity!
How to prepare for a job interview at Artis Recruitment
✨Know Your CRM Tools
Make sure you’re well-versed in the CRM platforms mentioned in the job description, like Salesforce or HubSpot. Be ready to discuss your hands-on experience with these tools and how you've used them to build customer journeys and automate campaigns.
✨Showcase Your Campaign Success
Prepare specific examples of high-performing email campaigns you've executed. Highlight the strategies you used for segmentation and personalisation, and be ready to share metrics that demonstrate your impact on engagement and conversion rates.
✨Demonstrate Your Creative Side
Since this role combines creativity with technical skills, bring examples of visually engaging email content you've created. Discuss your design process and how you ensure alignment with brand standards while still being innovative.
✨Be Ready to Collaborate
This position thrives in a collaborative environment, so be prepared to talk about your experience working with cross-functional teams. Share how you’ve coordinated with data, creative, and marketing teams to enhance CRM communications and achieve common goals.