At a Glance
- Tasks: Lead digital experiences for McLaren Racing's website and app, enhancing fan engagement.
- Company: Join the iconic McLaren Racing team, known for innovation and high performance.
- Benefits: Hybrid working, private healthcare, gym access, and generous pension contributions.
- Other info: Work in a dynamic setting with opportunities for personal and professional growth.
- Why this job: Be part of a thrilling environment that shapes the future of motorsport technology.
- Qualifications: Experience with modern CMS, strong analytical skills, and a passion for motorsport.
Purpose of the Role
At McLaren Racing, we’re driven to win, inspire our people, excite our fans, and deliver for our partners - while continuously pushing our sport, industry and technology forward.
This role plays a pivotal part in delivering world‑class digital experiences across McLaren Racing’s website and mobile app, supporting fans around the globe.
Working across Formula 1, IndyCar, WEC, Gaming and wider business areas, you will help shape a digital ecosystem that drives growth, engagement, monetisation and retention. You'll take ownership of the product roadmap and performance optimisation, ensuring platforms are stable, scalable and consistently high‑performing.
We’re looking for someone with hands‑on experience using modern CMS platforms (Contentful or similar), alongside strong analytical skills and the ability to leverage GA4 data to generate actionable insights and make data‑led decisions that improve product performance.
You will also contribute to race weekend delivery, helping bring real‑time updates and content to millions of fans in a fast‑paced, high‑performance environment where digital is at the heart of the fan experience.
What You'll Do
- Own and manage the short‑term digital product roadmap across the McLaren Racing website and app
- Deliver continuous platform improvements aligned to growth, engagement, monetisation and retention objectives
- Act as the day‑to‑day contact for digital agencies and platform suppliers
- Oversee performance and optimisation of CMS, video platforms, fan engagement tools, SSO, APIs and asset libraries
- Analyse user behaviour, performance metrics and conversion data to identify optimisation opportunities
- Translate data insights into actionable improvements across UX, content and functionality
- Ensure accurate analytics tracking, tagging and reporting aligned to business KPIs
- Support integration of partner requirements and commercial functionality across digital platforms
- Collaborate with digital, content, IT and commercial teams to deliver integrated solutions
- Contribute ideas to enhance fan experience and support content strategy and membership growth
- Maintain clear documentation of workflows, processes and product updates
- Deliver real‑time race weekend coverage, including live updates, commentary and content across global series
- Operate effectively in fast‑paced, high‑pressure environments with a focus on accuracy and detail
What You'll Bring
- Experience within digital product, platform operations or optimisation roles
- Strong experience working with a modern CMS such as Contentful
- Good understanding of website and mobile app ecosystems
- Experience working with digital agencies, developers and external suppliers
- Ability to interpret analytics and translate data into meaningful product improvements, including use of GA4
- Solid understanding of user experience principles, conversion optimisation and digital performance metrics
- Strong writing, editing and proofreading skills
- Knowledge of API integrations, video platforms and engagement tools is desirable
- Interest in and understanding of Formula 1 or motorsport
Personal Attributes
- Strategic and commercially aware, with an understanding of how digital platforms drive performance
- Analytical and data‑driven, with strong problem‑solving capabilities
- Resilient and comfortable working in high‑pressure environments
- Takes ownership and accountability for delivery and continuous improvement
- Collaborative, with the ability to build strong relationships across teams and partners
- Detail‑oriented, with a focus on precision and high standards consistent with elite sport
What can McLaren offer?
We constantly strive to be better tomorrow than we are today. Our ambition is to be the most pioneering and exhilarating racing team in the world, and our collective task is to set the standards for high performance in sport. We show up every day with energy and enthusiasm, ready to play our part.
We encourage and support diversity, equity and inclusion. We will actively promote a culture that values difference and eliminates discrimination in our workplace.
McLaren Racing is based at the iconic McLaren Technology Centre (MTC) near Woking. Here at McLaren, we offer hybrid working with 3 days a week based in the MTC.
Our state of the art, sustainable campus offers many facilities including a gym, restaurant and indoor and outdoor break‑out areas, as well as direct access to park and common land. The MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 30 minute train ride.
We offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.
Website & App, Senior Executive employer: Arrow McLaren IndyCar
McLaren Racing is an exceptional employer, offering a dynamic work environment at the iconic McLaren Technology Centre near Woking. With a strong focus on innovation and performance, employees benefit from hybrid working arrangements, state-of-the-art facilities, and a culture that champions diversity and inclusion. The company provides ample opportunities for professional growth, alongside a comprehensive benefits package that includes private healthcare and generous pension contributions, making it an ideal place for those seeking meaningful and rewarding employment in the fast-paced world of Formula 1.
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