At a Glance
- Tasks: Lead exciting global brand experiences and events for McLaren Racing.
- Company: Join the iconic McLaren Racing team, known for innovation and excellence.
- Benefits: Enjoy hybrid working, private healthcare, and a vibrant workplace with great facilities.
- Other info: Flexible hours with travel opportunities and a focus on sustainability.
- Why this job: Make an impact in the thrilling world of motorsport and luxury events.
- Qualifications: Experience in delivering complex events and strong budget management skills.
The predicted salary is between 45000 - 60000 £ per year.
At McLaren Racing, we’re driven to win, inspire our people, excite our fans, and deliver for our partners - while continuously pushing our sport, industry and technology forward.
The Role
As a Specialist, Brand Experience & Heritage, you’ll take ownership of delivering premium global brand experiences and events that engage executives, partners, VIPs and fans. Acting as a senior delivery lead, you’ll manage multiple complex projects end‑to‑end, translating strategy into high‑quality execution. You’ll operate with a high level of autonomy and accountability, challenging the status quo, evolving experiences and driving commercial opportunity. Working closely with internal teams and partners, including McLaren Automotive, you’ll ensure a consistent, world‑class brand experience.
Key Responsibilities
- Lead the end‑to‑end delivery of multiple concurrent events, ensuring delivery to scope, timeline and budget.
- Act as a senior delivery lead, managing complexity, risk and key decisions across stakeholders.
- Build and manage relationships with clients, partners, suppliers and senior stakeholders.
- Own project budgets, track spend and identify efficiencies while protecting guest experience.
- Manage event governance, including documentation, schedules, and critical path planning.
- Lead on‑site delivery, overseeing teams, suppliers and maintaining a calm, controlled environment.
- Coordinate logistics, assets, production and international event requirements.
- Embed sustainable practices across projects and deliver post‑event reporting and insights.
- Contribute to continuous improvement, innovation and future programme development, supporting junior team members where required.
About You
- Proven experience delivering complex events or brand experiences within premium sectors (e.g. sport, automotive, luxury, entertainment).
- Strong budget management and commercial awareness.
- Confident leading on‑site delivery and making decisions under pressure.
- Highly organised, detail‑driven and comfortable managing multiple priorities.
- Strong communicator with experience producing professional client‑facing materials.
- Experience translating brand strategy into high‑quality guest experiences.
- Comfortable working independently with high accountability.
- Experience using event data and insights to improve future delivery.
Desirable
- Experience in motorsport, automotive or global sports events.
- International event delivery and supplier management.
- Knowledge of sustainable event practices.
- Experience supporting or mentoring junior team members.
- Familiarity with project or task management tools.
Additional Information
- Hybrid office-based with regular UK and international travel.
- Flexibility required, including occasional weekends and extended event hours.
- Some physical activity and exposure to live event environments.
What can McLaren offer?
We constantly strive to be better tomorrow than we are today. Our ambition is to be the most pioneering and exhilarating racing team in the world, and our collective task is to set the standards for high performance in sport. We show up every day with energy and enthusiasm, ready to play our part. We encourage and support diversity, equity and inclusion. We will actively promote a culture that values difference and eliminates discrimination in our workplace.
McLaren Racing is based at the iconic McLaren Technology Centre (MTC) near Woking. Here at McLaren, we offer hybrid working with 3 days a week based in the MTC. Our state of the art, sustainable campus offers many facilities including a gym, restaurant and indoor and outdoor break‑out areas, as well as direct access to park and common land. The MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 30 minute train ride. We offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.
Specialist, Brand Experience & Heritage employer: Arrow McLaren IndyCar
At McLaren Racing, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. Our state-of-the-art McLaren Technology Centre provides a vibrant environment for our team, complete with modern facilities and a commitment to sustainability. With a focus on employee growth and a comprehensive benefits package, including private healthcare and generous pension contributions, we empower our staff to excel in their roles while enjoying a fulfilling work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Specialist, Brand Experience & Heritage
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Arrow McLaren IndyCar and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Arrow McLaren IndyCar are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Arrow McLaren IndyCar on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Arrow McLaren IndyCar. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Specialist, Brand Experience & Heritage
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Arrow McLaren IndyCar. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Arrow McLaren IndyCar:Show us that you’ve done your homework! In your application, briefly mention what you admire about Arrow McLaren IndyCar’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Arrow McLaren IndyCar
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Arrow McLaren IndyCar will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Arrow McLaren IndyCar, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
