At a Glance
- Tasks: Lead product marketing strategies and create compelling narratives for our innovative software.
- Company: Join a cutting-edge tech start-up focused on defence and national security.
- Benefits: Competitive salary, equity options, free meals, and private health insurance.
- Other info: Dynamic work environment with opportunities for growth and collaboration.
- Why this job: Be part of a mission-driven team making a real impact in critical sectors.
- Qualifications: Experience in product marketing and strong storytelling skills required.
The predicted salary is between 81000 - 99000 £ per year.
About Arondite
Arondite enables organisations to wield autonomy, data and AI at scale. We equip operators with the foundational software to orchestrate their mix of platforms and capabilities and take mission-critical decisions faster than their adversaries. Our technology is designed for deployment in the world’s most austere environments, and is relied upon by the world’s most demanding operators. We deploy alongside them, bringing our technical expertise wherever it is needed.
You will join Arondite at a pivotal moment in the company’s journey. We are ambitious, building for the long-term and backed by globally renowned investors including Index Ventures. Our company is being built by exceptional people; people who find high-tempo and challenging work engaging and exciting and who consistently deliver outsized impact.
You will have ownership and autonomy from Day One. There is no corporate ladder at Arondite. We hire the best people and give them extremely high levels of autonomy; the sky is the limit for an individual with the right ambition.
If you are motivated by our mission and if you want to be part of an outstanding team, then we want to hear from you.
Role overview
You will own how our customers across the world understand Cobalt. That means what it is, what it does, how it is built, how it is deployed, and the value it can bring to mission-critical enterprise challenges. You will sit at the centre of our go-to-market, working between Marketing & Communications, Business Development and Product. You will turn a deep, modular platform into clear compelling win themes, sharp collateral and confident GTM teams. You will define where we aim and how we win in each segment. You will also make every customer conversation our BD and deployed teams have faster, clearer and more credible.
You'll join a lean MarComms team that is scaling fast. There's no product marketing playbook to inherit: you'll write it, then build the machine that runs it. You'll also stay hands-on, writing decks and briefings yourself, working with engineers to understand the architecture, and joining customer conversations to hear what lands. We'll judge your success by pipeline and win rates, not by the volume of collateral.
What you will do:
- Segment go-to-market strategy. For each segment and campaign, define how we win: the buyers and influencers we target, from operators to CIOs, the channels and routes to market that reach them, the value propositions that land, and the competitive win themes that set us apart in highly competitive technology landscapes.
- Positioning, messaging and naming. Own the single source of truth for how we describe Cobalt: its capabilities, features, architecture, use cases and deployment profiles. Name and package those capabilities into solutions for each segment.
- The go-to-market content library. In partnership with Content Strategy and Marketing colleagues, build and maintain the suite of decks, capability briefings, fact sheets and use-case narratives our teams use every day, plus the value and ROI tools that help buyers build a business case.
- Launches, campaigns and partners. Position and launch each release with Product, and turn segment strategy into campaigns with MarComms. Build the partner marketing programme that brings our hardware, model and integration partners into the Cobalt story.
- Market insight, enablement and proof. Run competitive intelligence and win/loss analysis, and equip BD and deployment teams with the information they need to win. Turn deployments into case studies with our deployment strategists, and provide the product and technical point of view behind our thought leadership.
Requirements
Arondite aims to bring together individuals from diverse backgrounds and with different perspectives; we therefore don’t expect people to have experience across every area of the requirements. Please apply even if you only partially fulfil the following lists.
You should have:
- Extensive experience in product marketing, technical marketing or a related role, including building go-to-market strategies and campaigns for distinct customer segments buying complex software.
- Experience positioning to senior enterprise buyers, including value and ROI messaging for CIOs, COOs and operational leaders.
- The technical fluency to understand data integration, AI models, sensors and edge deployment, and to explain them accurately to non-technical buyers.
- Excellent writing and storytelling, and a track record of influencing Product and sales teams without formal authority.
Ideally you will also have:
- Experience in defence, national security, critical national infrastructure or another regulated enterprise sector.
- Experience as an early Product Marketing hire would be highly advantageous, establishing the function as an IC in a rapidly scaling organisation with minimal structure and frequent ambiguity.
- Time at a platform company with a forward-deployed engineering model.
- Experience positioning one platform across several industries, including naming and packaging vertical solutions.
- Experience building partner programmes or partner-led routes to market, through systems integrators, primes or technology alliances.
- Eligibility for UK Security Check (SC) clearance.
Right to Work
We require that all candidates have an existing Right to Work in the UK at the time of application.
Security clearance
We believe in working closely with defence customers. As a result, this role is likely to require you to hold a clearance or be willing to undergo UK security vetting to Security Check (SC) or above. This normally requires having continuous residency in the UK for at least 5 years.
Office vs hybrid working
We are focused on building a positive, collaborative engineering-driven culture. We therefore believe in making the office a friendly, comfortable and fun place to be, and we try to work from the office where possible. Of course, there are times when it makes sense for you to work from home and that's OK. You may also need to travel to visit customers, depending on your role. But in general, you should only apply to join Arondite if you're excited to come into the office and work in person by default.
Interview process
Introductory Teams call with Talent team (15 mins)
Phone screen with hiring manager (30-45 mins)
In-person interview (1-2 hours)
Founder interviews with each of Arondite’s Founders (1 hour)
Benefits
- Highly competitive base salary
- Generous equity in EMI share options in a well-funded and growing start-up
- 7% employer pension contribution
- Free meals in the office every day
- Private health and dental insurance, with opt-in cover for dependants
- Cycle to work scheme
- Relocation support
- Access to any resources and training that you need to do your job in a world-class way
Senior Product Marketing Manager in London employer: Arondite
Arondite is an exceptional employer that fosters a dynamic and collaborative work culture, where autonomy and ownership are paramount from Day One. With a focus on meaningful projects that tackle some of the world's toughest challenges, employees benefit from generous equity options, a competitive salary, and comprehensive health benefits, all while working in a supportive environment that prioritises personal growth and flexibility.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Arondite and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Arondite are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Arondite on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Arondite. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Product Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Arondite. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Arondite:Show us that you’ve done your homework! In your application, briefly mention what you admire about Arondite’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Arondite
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Arondite will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Arondite, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.