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- Tasks: Drive digital growth through innovative PPC campaigns and optimise for maximum ROI.
- Company: Join Arnold Clark, a leading name in the UK’s marketing scene.
- Benefits: Enjoy 33 days holiday, generous discounts, private healthcare, and training opportunities.
- Why this job: Be part of a dynamic team that values creativity and collaboration.
- Qualifications: Expertise in Google Ads and a passion for digital marketing trends.
- Other info: Hybrid working model after training with excellent career progression.
The predicted salary is between 28800 - 48000 £ per year.
We are looking to hire a highly driven PPC Specialist to join our Marketing department team at our Hillington Head Office in Glasgow. You’ll be responsible for driving digital growth via our paid advertising accounts on key business goals and objectives, ensuring a strong ROI. Working closely with our design, engineering and marketing executive teams, we’re looking to take our online biddable channels – search, shopping, video and programmatic – to the next level.
To be a great fit for this role, you’ll approach challenging business problems with a positive, proactive attitude, and be focused on changing our business for the better. We’re looking for a results-oriented individual with the drive to meet and exceed our business objectives.
We offer:
- 33 days’ holiday allowance with room to grow
- Generous retail discounts
- Private healthcare
- Simplyhealth – all employees have access to a GP 24/7 and can claim money back on medical and dental treatments
- Pension scheme
- Maternity and paternity packages
- Opportunities for training and progression
Hours: Full time: Monday – Friday 9am – 5.30pm (Hybrid once fully trained)
What will you be doing?
- Manage the implementation, tracking and measurement of numerous campaigns across a range of business areas
- Apply optimisation techniques and experimentation on an ongoing basis to ensure maximum performance and ROI
- Design and execute tactical and strategic initiatives
- Collaborate with members of the wider Marketing department, as well as stakeholders
- Provide detailed campaign reports and insights for stakeholders
- Work with strategic leaders at Google to help drive performance
- Think holistically about the impact of paid advertising on broader marketing strategy
- Consider the digital customer journey at all times
What skills will you need?
- Expert-level understanding of Google Ads, Merchant Center and programmatic advertising
- Commercial-mindedness, and the desire to deliver high value to the business
- Exceptional attention to detail and the ability to produce consistent, high-quality results and outcomes
- Strong self-organisation, budgeting and time management
- Experience running A/B tests on ad creatives and the customer journey to enhance performance
- Working knowledge of Google Analytics, Google Tag Manager and business intelligence tools
- Willingness to share knowledge and discuss tactics and approaches
- Enthusiasm for the latest trends in search and paid advertising
Our Culture: Arnold Clark is committed to creating a diverse and inclusive workplace. We strive to create an environment where collaboration, unique perspectives and multiple approaches are celebrated. We care about our employees and our communities, we nurture talent and encourage ambition, and we are passionate about people who take pride in their work. Our employees are at the heart of everything we do – diverse in our make‑up, united in our goals.
Employment within the Arnold Clark Group is offered subject to satisfactory reference and disclosure check.
PPC Specialist in Glasgow employer: Arnold Clark Group
Contact Detail:
Arnold Clark Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Specialist in Glasgow
✨Tip Number 1
Network like a pro! Reach out to current PPC Specialists or marketing professionals on LinkedIn. Ask them about their experiences and any tips they might have for landing a role like this one.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PPC campaigns, including metrics and results. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google Ads and the latest trends in paid advertising. Be ready to discuss how you would approach specific challenges in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace PPC Specialist in Glasgow
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the PPC Specialist role. Highlight your experience with Google Ads and any successful campaigns you've managed. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for digital marketing and your proactive attitude. Share specific examples of how you've tackled challenges in previous roles, as we love a results-oriented mindset!
Showcase Your Analytical Skills: Since this role involves tracking and measuring campaigns, be sure to mention your experience with Google Analytics and A/B testing. We’re keen on candidates who can demonstrate their analytical prowess and attention to detail.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Arnold Clark Group
✨Know Your PPC Stuff
Make sure you brush up on your knowledge of Google Ads, Merchant Center, and programmatic advertising. Be ready to discuss specific campaigns you've managed and the results you've achieved. This shows you're not just familiar with the tools but can also leverage them effectively.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Bring examples of A/B tests you've run and how they impacted performance. This will demonstrate your ability to optimise campaigns and ensure a strong ROI.
✨Collaborate Like a Pro
Since this role involves working closely with design, engineering, and marketing teams, be ready to discuss how you've successfully collaborated in the past. Share examples of how teamwork has led to successful campaign outcomes, highlighting your communication skills.
✨Stay Ahead of Trends
The digital advertising landscape is always changing, so show your enthusiasm for the latest trends in PPC. Mention any recent developments you've followed or new strategies you've implemented. This will reflect your proactive attitude and commitment to continuous learning.
