Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and execute performance marketing strategies to drive customer acquisition and brand awareness.
- Company: Exciting UK-based apparel brand with ambitious growth plans.
- Benefits: Competitive salary, generous holiday allowance, and a vibrant work culture.
- Why this job: Join a dynamic team and shape the future of a growing fashion brand.
- Qualifications: 8+ years in performance marketing, ideally in fashion, with strong analytical skills.
- Other info: Opportunity to mentor a talented team and collaborate across departments.
The predicted salary is between 36000 - 60000 £ per year.
ARNE is a UK-based apparel and footwear brand based in Birchwood Park, near Warrington. We design and develop all our products in the UK, working with trusted manufacturing partners across both the near and far east. All our products are available directly to customers through our website, offering a seamless online shopping experience. We're also proud to be stocked in Selfridges, both in-store and online, and we've recently expanded our retail footprint to Liverpool and Manchester. Looking ahead, we have ambitious goals for the next decade, and the team firmly believes they're all achievable.
A successful Head of Performance Marketing will own and deliver our scalable customer acquisition strategy, evolving the marketing mix and upper-funnel approach to drive brand awareness, improve CPA, and support sustainable growth. You will lead and develop the Performance Marketing team to successfully execute ARNE's strategy.
Your day-to-day responsibilities will include:
- Develop, oversee, and execute a performance marketing strategy aligned with ARNE's overall business objectives, focusing on driving online traffic, customer acquisition, engagement, and brand equity.
- Manage and optimise paid media campaigns across key platforms including Meta, Instagram, Google, TikTok, and YouTube, with ownership of spend, phasing, channel mix, execution, and continuous testing.
- Monitor, analyse, and report on performance marketing activity, delivering regular reporting across trade, acquisition analysis, channel performance, and testing, with clear insights and actionable recommendations.
- Build strategies around LTV and Frequency alongside the Data CRM functions.
- Develop and own all KPIs relating to customer acquisition and hold the team accountable for these.
- Conduct market research and leverage analytics to identify and capitalise on opportunities within the evolving e-commerce landscape.
- Stay up to date with industry trends, tools, and technologies to inform and enhance marketing strategies and tactics.
- Collaborate closely with cross-functional teams, including product, technology, and wider business stakeholders, to ensure campaigns align with broader digital strategies and deliver an exceptional customer experience.
- Develop and maintain strong relationships with agencies, vendors, and external partners.
- Lead, mentor, and manage our Performance Marketing team ensuring alignment with company vision, goals, and best practices.
- Any other ad hoc duties as required.
Requirements:
- Bachelor's degree in marketing or a related field (preferable not essential).
- At least 8 years of experience in performance marketing, with a minimum of 3 years in a leadership role, within the fashion industry.
- Proven track record of driving high growth through e-commerce.
- Proficiency in Google Analytics and marketing automation platforms.
- Experience managing and optimising paid media campaigns on Facebook, Instagram, Google, and YouTube.
- Strong analytical skills and ability to analyse and interpret data to inform marketing strategies and decisions.
- Experience managing large budgets liaising with internal and external teams to ensure optimum use.
- Expert knowledge of performance marketing channels and best practices.
- Excellent communication skills, with an ability to collaborate effectively with cross-functional teams.
Benefits:
We are proud to be recognised as a Medium sized Sunday Times Best Place to Work.
Head Of Performance Marketing in Warrington employer: Arne Clo Ltd
Contact Detail:
Arne Clo Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head Of Performance Marketing in Warrington
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This will help you stand out and demonstrate your expertise when chatting with hiring managers.
✨Tip Number 3
Prepare for interviews by researching ARNE and its competitors. Understand their marketing strategies and be ready to discuss how you can contribute to their growth. Tailor your answers to show you’re the perfect fit for their ambitious goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the ARNE team and its exciting future.
We think you need these skills to ace Head Of Performance Marketing in Warrington
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Performance Marketing role. Highlight your experience in performance marketing, especially in the fashion industry, and showcase any leadership roles you've held. We want to see how your skills align with our goals!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about performance marketing and how you can contribute to ARNE's growth. Be sure to mention specific achievements that demonstrate your expertise.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to highlight your analytical skills in your application. Share examples of how you've used data to drive marketing strategies and improve performance in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Arne Clo Ltd
✨Know Your Numbers
As a Head of Performance Marketing, you'll need to demonstrate your analytical prowess. Brush up on key metrics like CPA, LTV, and conversion rates. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Campaign Success
Prepare specific examples of successful paid media campaigns you've managed. Highlight the platforms you used, the budget involved, and the results achieved. This will show your potential employer that you can deliver tangible results.
✨Understand ARNE's Brand
Familiarise yourself with ARNE's products, values, and market position. Being able to speak about their brand and how your strategies can align with their goals will set you apart from other candidates.
✨Emphasise Team Leadership
Since this role involves leading a team, be prepared to discuss your leadership style. Share examples of how you've mentored team members and fostered collaboration across departments to achieve marketing objectives.
