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- Tasks: Lead and execute performance marketing strategies to drive online traffic and customer acquisition.
- Company: ARNE, a dynamic UK-based apparel and footwear brand with exciting growth plans.
- Benefits: Enjoy 32+ days holiday, generous discounts, bonuses, and private healthcare.
- Why this job: Join a vibrant team and shape the future of fashion marketing in a fast-paced environment.
- Qualifications: 8+ years in performance marketing, with leadership experience in the fashion industry.
- Other info: We value diversity and inclusivity, welcoming applicants from all backgrounds.
The predicted salary is between 36000 - 60000 £ per year.
ARNE is a UK-based apparel and footwear brand based in Birchwood Park, near Warrington. We design and develop all our products in the UK, working with trusted manufacturing partners across both the near and far east. We’re also proud to be stocked in Selfridges, both in-store and online, and we’ve recently expanded our retail footprint to Liverpool and Manchester.
A successful Head of Performance Marketing will own and deliver our scalable customer acquisition strategy, evolving the marketing mix and upper-funnel approach to drive brand awareness, improve CPA, and support sustainable growth. You will lead and develop the Performance Marketing team to successfully execute ARNE’s strategy.
- Develop, oversee, and execute a performance marketing strategy aligned with ARNE's overall business objectives, focusing on driving online traffic, customer acquisition, engagement, and brand equity.
- Manage and optimise paid media campaigns across key platforms including Meta, Instagram, Google, TikTok, and YouTube, with ownership of spend, phasing, channel mix, execution, and continuous testing.
- Monitor, analyse, and report on performance marketing activity, delivering regular reporting across trade, acquisition analysis, channel performance, and testing, with clear insights and actionable recommendations.
- Build strategies around LTV and Frequency alongside the Data & CRM functions.
- Conduct market research and leverage analytics to identify and capitalize on opportunities within the evolving e-commerce landscape.
- Stay up to date with industry trends, tools, and technologies to inform and enhance marketing strategies and tactics.
- Collaborate closely with cross-functional teams, including product, technology, and wider business stakeholders, to ensure campaigns align with broader digital strategies and deliver an exceptional customer experience.
- Lead, mentor, and manage our Performance Marketing team ensuring alignment with company vision, goals, and best practices.
- Any other ad hoc duties as required.
Qualifications:
- Bachelor's degree in marketing or a related field (preferable not essential).
- At least 8 years of experience in performance marketing, with a minimum of 3 years in a leadership role, within the fashion industry.
- Proficiency in Google Analytics and marketing automation platforms.
- Experience managing and optimizing paid media campaigns on Facebook, Instagram, Google, and YouTube.
- Strong analytical skills and ability to analyse and interpret data to inform marketing strategies and decisions.
- Expert knowledge of performance marketing channels and best practices.
We are proud to be recognised as a Medium sized Sunday Times Best Place to Work for 2025. Benefits include:
- 32 Days Holiday (including Bank Holidays) + your Birthday off.
- Holidays increasing up to 36 days with service.
- Option to buy/sell holidays.
- Generous staff discount.
- Annual and quarterly bonus schemes based on company performance.
- Private Healthcare including Dental & Optical Plans after probation.
- Health Cash Plan from day one.
- Life assurance paying 5x annual salary from day one.
- Discounted marketplace with money off/cash back from hundreds of places.
- Employee Assistance Programme.
- Cycle to Work Scheme.
- Tech Scheme.
We are committed to creating a great place to work through diversity and inclusivity and we strongly encourage applications from candidates from all backgrounds.
Performance Marketing Manager - Remote/Hybrid in Cheshire employer: Arne Clo Ltd
Contact Detail:
Arne Clo Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager - Remote/Hybrid in Cheshire
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This will help you stand out and demonstrate your expertise when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching ARNE and its competitors. Understand their marketing strategies and be ready to discuss how you can contribute to their growth. Tailor your answers to show you're the perfect fit for their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the ARNE family and contributing to their exciting journey.
We think you need these skills to ace Performance Marketing Manager - Remote/Hybrid in Cheshire
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Performance Marketing Manager role. Highlight your experience in managing paid media campaigns and any leadership roles you've held. We want to see how your skills align with our goals at ARNE!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about performance marketing and how you can contribute to ARNE's exciting journey. Be sure to mention specific achievements that demonstrate your expertise.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to highlight your proficiency in Google Analytics and any other relevant tools. We love candidates who can turn data into actionable insights, so don’t hold back on sharing your successes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the ARNE team!
How to prepare for a job interview at Arne Clo Ltd
✨Know Your Numbers
As a Performance Marketing Manager, you'll need to demonstrate your analytical skills. Brush up on key metrics like CPA, LTV, and engagement rates. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Campaign Success
Prepare specific examples of successful paid media campaigns you've managed. Highlight the platforms you used, the strategies you implemented, and the results achieved. This will show your potential employer that you can deliver tangible results.
✨Stay Ahead of Trends
ARNE is looking for someone who keeps up with industry trends. Research recent developments in performance marketing and e-commerce. Bring insights to the interview about how these trends could benefit ARNE's strategy.
✨Collaborative Spirit
Emphasise your experience working with cross-functional teams. Share examples of how you've collaborated with product, technology, or other departments to achieve marketing goals. This will highlight your ability to align with ARNE's broader digital strategies.