At a Glance
- Tasks: Lead marketing strategy and deliver impactful campaigns across diverse channels.
- Company: Dynamic organisation focused on growth and customer engagement.
- Benefits: Competitive salary, professional development, and a supportive work environment.
- Other info: Flexible and inclusive workplace with opportunities for continuous learning.
- Why this job: Shape the future of marketing while making a real impact on business growth.
- Qualifications: Degree in Marketing or related field; experience in marketing management required.
The predicted salary is between 40000 - 45000 £ per year.
Salary – £40k - £45k dependent on experience.
Lead our marketing strategy and help shape the future of a growing business serving customers through both services and products.
About the role
We're looking for a commercially minded Marketing Manager to develop and deliver our marketing strategy across a diverse and evolving organisation. This is a full-time, varied role that combines strategic thinking with hands-on delivery. You'll lead marketing campaigns, oversee major digital development projects, strengthen our brand presence, and help improve how we engage with customers and colleagues alike. Working closely with operational teams, customer-facing teams and senior leadership, you'll ensure marketing activity supports business growth, enhances the customer experience, and delivers measurable results. The role will involve some UK travel, including visits to operational sites.
What you'll be doing
- Developing and delivering marketing plans aligned to business objectives and growth targets
- Leading multi-channel marketing campaigns across digital, traditional and customer engagement channels
- Managing website redevelopment projects and driving improvements to the online customer experience
- Supporting the implementation of online booking, e-commerce and customer self-service capabilities
- Growing customer engagement and acquisition across both B2B and growing B2C channels
- Managing relationships with external agencies, suppliers and digital partners
- Monitoring performance, reporting on key metrics, and using insight to improve marketing effectiveness
- Improving internal communications and helping teams stay informed, connected and engaged
What we're looking for
- Degree-level qualification in Marketing, Business or a related subject
- Experience in a marketing management role with responsibility for strategy and delivery
- Experience managing website, digital platform or customer journey improvement projects
- Ability to analyse data, measure performance and make evidence-based decisions
- Experience managing budgets and evaluating return on investment
- Excellent communication and stakeholder management skills
- A collaborative approach and the ability to work effectively across different teams
Preferred
- Postgraduate or professional marketing qualification
- Experience within a multi-site organisation
- Experience across both B2B and B2C marketing environments
- Experience in the veterinary, cremation, funeral care or related sectors
Opportunity to shape and influence the organisation's marketing direction. Lead exciting digital transformation and customer platform projects. Work closely with senior leaders and make a visible impact on business growth. Broad and varied role with a mix of strategic and operational responsibilities. Supportive and collaborative working environment. Opportunities for professional development and continuous learning.
Flexibility and inclusion
We recognise that great people come from a wide range of backgrounds and experiences. We welcome applications from everyone, regardless of background, identity or circumstance. If you need any adjustments during the recruitment process, please let us know and we'll be happy to support you.
Marketing Manager employer: Armstrong Vets
Join a dynamic and supportive team as a Marketing Manager, where you will have the opportunity to shape our marketing strategy and drive impactful campaigns in a collaborative environment. With a focus on professional development and continuous learning, we offer a flexible workplace that values diverse backgrounds and experiences, ensuring that every voice is heard. This role not only allows you to lead exciting digital transformation projects but also enables you to make a tangible impact on our business growth while engaging with both B2B and B2C audiences.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Armstrong Vets and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Armstrong Vets are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Armstrong Vets on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Armstrong Vets. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Armstrong Vets. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Armstrong Vets:Show us that you’ve done your homework! In your application, briefly mention what you admire about Armstrong Vets’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Armstrong Vets
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Armstrong Vets will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Armstrong Vets, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
