At a Glance
- Tasks: Shape digital retail media strategies for top brands and enhance online visibility.
- Company: Join Arla, a global leader in the dairy industry with a collaborative culture.
- Benefits: Enjoy 26 days holiday, hybrid working, gym access, and flexible benefits.
- Other info: Dynamic role with opportunities for professional development and career growth.
- Why this job: Make a real impact on eCommerce growth and digital marketing excellence.
- Qualifications: Experience in strategic marketing, media, and eCommerce is essential.
The predicted salary is between 33075 - 40425 £ per year.
Are you looking for a role where you can help shape direction and deliver meaningful commercial outcomes for well-known brands? If you have relevant experience in strategic marketing, media and eCommerce, this is an opportunity to help shape one of Arla’s priority growth channels. You will bring commercial awareness, digital retail media expertise and a collaborative approach to a role focused on improving investment performance, online visibility and content excellence.
As Digital Retail Media & Content Specialist, you will be responsible for delivering excellence in Arla’s Digital Retail Media investment and supporting a best-in-class digital shelf. The role is based at Arla Head Office in Leeds, operates Monday to Friday, 37.5 hours per week, and is offered with a hybrid working pattern.
How you will make an impact:
- Work with the eCommerce team to develop and implement effective eCommerce media plans aligned to Arla and retailer objectives, within budget.
- Collaborate with eCommerce, Shopper Marketing, Local Media Planning and Global Media Buying teams to track, evaluate and optimise investment returns while enhancing online presence.
- Improve retail media administration across planning, booking, execution, content management, evaluation and invoicing.
- Analyse digital retail media rate cards, identify cost-efficiency opportunities and provide recommendations to optimise spend and returns.
- Support the use, reporting and wider adoption of Digital Shelf Analytics, while ensuring high-quality product imagery and search-optimised content across platforms.
What will make you successful:
- You will bring sound commercial marketing judgement and experience delivering channel and customer growth through strategic and tactical marketing activation.
- Previous media experience in a similar role is required, alongside experience across sales, commercial revenue or trade management, digital marketing and eCommerce.
- You are likely to be successful if you combine motivation to deliver results, curiosity and a continuous improvement mindset with the ability to collaborate within a matrix environment.
- You will also need clear communication, thoughtful decision-making, adaptability, planning and organisational skills.
We know that candidates may not meet every requirement. If this role interests you and you feel you could bring value to Arla, we would welcome your application.
What do we offer?
- You will join Arla at its Head Office in Leeds, working in a hybrid pattern with teams across eCommerce, Shopper Marketing, Media, Brand, Sales and Global Buying.
- The role offers the chance to influence a high-priority growth channel and improve how Arla plans, measures and optimises digital retail media investment.
- 26 days’ holiday plus bank holidays, hybrid and flexible working, pension contribution matched up to 6%, 4x annual salary life assurance, free onsite gym, discounted Staff Shop products, training and development commitment, flexible benefits including the option to buy up to 5 additional days’ annual leave, Reward Gateway discounts.
Would you like to join us? For more information, please contact Oliver Hickson-Burr, Talent Acquisition Partner at olibu@arlafoods.com. The closing date is 23rd August 2026, and only CVs sent directly via the application link will be considered.
Shape the Future of Dairy: Arla is a global leader in the dairy industry, committed to enabling good food choices that make life better, providing people with natural, sustainable nourishment, while taking care at every step to ensure Arla is a choice they can feel good about. If you are looking to shape the future with an ambitious global cooperative that truly cares about your growth, where everyone feels valued and empowered, and collaboration is the core of culture, Arla is a choice you can feel good about.
Digital Retail Media & Content Specialist - Leeds employer: Arla
Arla Lockerbie is an exceptional employer that fosters a collaborative and supportive work environment, where continuous improvement and operational excellence are at the forefront. Employees benefit from opportunities for professional growth, skill development, and the chance to make a meaningful impact in a fast-paced manufacturing setting. With a commitment to sustainability and a culture that values every team member, Arla is dedicated to helping you thrive in your career while shaping the future of dairy.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Retail Media & Content Specialist - Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Arla and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Arla are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Arla on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Arla. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Retail Media & Content Specialist - Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Arla. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Arla:Show us that you’ve done your homework! In your application, briefly mention what you admire about Arla’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Arla
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Arla will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Arla, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
