At a Glance
- Tasks: Lead marketing strategy and drive growth for Arla's Foodservice business in the UK.
- Company: Join one of the world's largest dairy companies with a focus on innovation.
- Benefits: Competitive salary, career development opportunities, and a collaborative work environment.
- Other info: Be part of a team that shapes the future of foodservice in the UK.
- Why this job: Make a significant impact in a strategic leadership role within a dynamic industry.
- Qualifications: Proven marketing leadership experience and a passion for customer value.
The predicted salary is between 59400 - 72600 £ per year.
Are you an experienced marketing leader with a passion for growth, innovation and collaboration to create customer value? Do you thrive at the intersection of strategy, insight and commercial execution? If so, this could be your opportunity to make a significant impact within one of the world's largest dairy companies.
As Head of Marketing - Foodservice UK, you will be a key member of the UK Foodservice Leadership Team, responsible for defining the strategic direction of Arla's Foodservice business and identifying the opportunities that will deliver sustainable, profitable growth. Working closely with Sales and cross-functional teams, you will ensure we have the right portfolio, propositions, brands and capabilities to strengthen our position as a trusted partner to Foodservice customers across the UK.
How you will make an impact:
- Lead the development of the UK Foodservice growth strategy, identifying priority channels, categories and customers shaping long-term business priorities and investment decisions.
- Own the Foodservice category and insight agenda, ensuring a deep understanding of customers, operators, consumers and the competitive landscape.
- Drive the strategic direction of the local Foodservice portfolio, identifying opportunities to strengthen categories, brands, products and propositions.
- Lead the local innovation agenda and influence the global innovation agenda, developing differentiated solutions translated into growth business cases.
Head of Marketing, Foodservice UK - Leeds employer: Arla Group
Arla is an exceptional employer, offering a dynamic work environment at our Felinfach Whey Processing Factory in West Wales, where technology and innovation drive production performance. With a strong focus on employee growth, we provide access to both internal and external development opportunities, alongside competitive benefits such as 26 days' holiday and matched pension contributions. Join a collaborative team that values your contributions and supports your career progression in the thriving dairy industry.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing, Foodservice UK - Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Arla Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Arla Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Arla Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Arla Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing, Foodservice UK - Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Arla Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Arla Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Arla Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Arla Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Arla Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Arla Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
