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For Companies At a Glance
- Tasks: Lead exhibition sales, grow partnerships, and drive revenue for a flagship health event.
- Company: Established events business with a strong reputation and ambitious growth plans.
- Benefits: Competitive salary, uncapped commission, hybrid working, and strategic ownership.
- Other info: Perfect for senior sales professionals seeking autonomy without team management.
- Why this job: Take charge of a high-profile event and make a real impact in the health sector.
- Qualifications: Proven experience in B2B exhibition sales and strong relationship-building skills.
The predicted salary is between 50000 - 50000 £ per year.
Ark Recruitment are delighted to be exclusively partnering with a highly established events business to recruit an Exhibition Sales Director for one of their flagship events within the health sector. This is a fantastic opportunity for a senior exhibition sales professional who's ready to take greater ownership, bring fresh ideas to the table, and step into a role with full strategic revenue responsibility, without moving into people management.
About the Event
- This is a market leading, well established exhibition attracting 10,000 visitors annually
- 130+ exhibitors
- A loyal base of high-spend, returning partners
The show has a strong reputation and consistent success, but it continues to evolve year on year, meaning there’s genuine scope to grow revenue, introduce new ideas, and expand partnerships.
The Role
As Exhibition Sales Director, you will take full ownership of the exhibition stand revenue budget for this flagship event. This role combines:
- Retaining and growing key high-spend exhibitor accounts
- Securing new business through your own network and industry contacts
- Working collaboratively with the new business team to drive additional growth
- Bringing strategic thinking to pricing, packaging, and commercial opportunities
Importantly, this is not a team management role. Instead, it’s about senior level commercial leadership, autonomy, and accountability for delivering and exceeding the event’s revenue targets. You’ll report directly into the Portfolio Director and work closely with marketing, operations, and event management teams to maximise commercial performance.
Key Responsibilities
- Own and deliver the full exhibition stand revenue budget
- Build long term strategic partnerships with high spend exhibitors
- Identify and secure new business opportunities
- Utilise internal new business resource alongside your own network
- Introduce innovative commercial ideas to drive year on year growth
- Collaborate cross-functionally to ensure exhibitor success and retention
- Maintain accurate forecasting and pipeline management
- Contribute strategically to the long term development of the event
Who This Would Suit
This role is perfect for:
- A Senior Exhibition Sales Manager ready for the next step
- A strong B2B exhibition sales professional who wants greater ownership
- Someone confident working autonomously and being accountable for a full event budget
- A commercially sharp individual who enjoys both account management and new business
- A relationship-led seller who can operate at senior stakeholder level
You’ll likely bring:
- A strong track record in exhibition stand sales
- Experience working on large scale B2B events
- Proven success in growing existing accounts and securing new exhibitors
- Confidence managing strategic conversations with high value clients
- A collaborative mindset and ability to work cross-functionally
What’s on Offer
- c£50k basic salary
- Uncapped lucrative commission structure
- Hybrid working set up
- Strategic ownership without people management responsibility
- The opportunity to shape and grow a flagship, high-profile event
- A business that is established, stable, and ambitious for further growth
Sound like your next opportunity in exhibition sales? Get in touch with Robyn or Ellie for information or apply now!
Sales Director employer: Ark Recruitment EST
Contact Detail:
Ark Recruitment EST Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director
✨Network Like a Pro
Get out there and connect with industry professionals! Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to people in your network. The more connections you make, the better your chances of landing that Exhibition Sales Director role.
✨Show Off Your Expertise
When you get the chance to chat with potential employers, make sure to highlight your experience in exhibition sales. Share specific examples of how you've grown accounts or secured new business. This will show them you're the right fit for taking ownership of their revenue targets.
✨Be Ready to Collaborate
Since this role involves working closely with marketing and operations, be prepared to discuss how you can contribute to cross-functional success. Bring ideas to the table on how to enhance exhibitor experiences and drive growth together!
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and eager to join our team. Let’s make it happen!
We think you need these skills to ace Sales Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Exhibition Sales Director role. Highlight your achievements in exhibition sales and any strategic initiatives you've led. We want to see how you can bring fresh ideas to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've grown revenue or built strong partnerships in the past. We love seeing your personality come through!
Showcase Your Network: Since this role involves securing new business, don’t forget to mention your industry contacts and how you’ve leveraged them in previous roles. We’re keen to know how you can tap into your network to drive growth for our flagship event.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any updates. We can’t wait to hear from you!
How to prepare for a job interview at Ark Recruitment EST
✨Know Your Numbers
As a Sales Director, you'll need to demonstrate your understanding of revenue targets and sales metrics. Brush up on your past achievements, like how much revenue you've generated or the percentage growth you've achieved in previous roles. Be ready to discuss specific figures and strategies that led to your success.
✨Showcase Your Network
This role requires leveraging your existing network to secure new business. Prepare to talk about key relationships you've built in the industry and how they can benefit the company. Bring examples of how you've successfully converted leads from your network into high-value clients.
✨Bring Fresh Ideas
The company is looking for someone who can introduce innovative commercial ideas. Think about unique strategies you've implemented in the past that drove growth. Be prepared to share these ideas during the interview, showing how you can contribute to the evolution of their flagship event.
✨Collaborate and Communicate
Since this role involves working cross-functionally, highlight your experience in collaborating with different teams. Prepare examples of how you've worked with marketing, operations, or event management to achieve common goals. This will show your ability to drive exhibitor success and retention.