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- Tasks: Drive revenue for a flagship health exhibition and secure new business opportunities.
- Company: Established events business with a strong reputation and ambitious growth plans.
- Benefits: Competitive salary, uncapped commission, hybrid working, and strategic ownership.
- Why this job: Take charge of a high-profile event and make a real impact in the industry.
- Qualifications: Proven experience in exhibition sales and strong relationship-building skills.
- Other info: Join a dynamic team and enjoy autonomy without people management responsibilities.
The predicted salary is between 36000 - 60000 £ per year.
Ideal next step for a high-performing Sales Manager in South East London - Hybrid (3 days onsite, 2 from home) c£50k + Uncapped Commission.
Ark Recruitment are delighted to be exclusively partnering with a highly established events business to recruit an Exhibition Sales Director for one of their flagship events within the health sector. This is a standout opportunity for a senior exhibition sales professional who feels ready to take more ownership, bring fresh ideas to the table, and step into a role with full strategic revenue responsibility, without moving into people management.
About the Event
- This is a market-leading, well-established exhibition attracting 10,000 visitors annually.
- 130+ exhibitors.
- A loyal base of high-spend, returning partners.
- The show has a strong reputation and consistent success, but it continues to evolve year-on-year, meaning there’s genuine scope to grow revenue, introduce new ideas, and expand partnerships.
The Role
As Exhibition Sales Director, you will take full ownership of the exhibition stand revenue budget for this flagship event. This role combines:
- Retaining and growing key high-spend exhibitor accounts.
- Securing new business through your own network and industry contacts.
- Working collaboratively with the new business team to drive additional growth.
- Bringing strategic thinking to pricing, packaging, and commercial opportunities.
Importantly, this is not a team management role. Instead, it’s about senior-level commercial leadership, autonomy, and accountability for delivering and exceeding the event’s revenue targets. You’ll report directly into the Portfolio Director and work closely with marketing, operations, and event management teams to maximise commercial performance.
Key Responsibilities
- Own and deliver the full exhibition stand revenue budget.
- Build long-term strategic partnerships with high-spend exhibitors.
- Identify and secure new business opportunities.
- Utilise internal new business resource alongside your own network.
- Introduce innovative commercial ideas to drive year-on-year growth.
- Collaborate cross-functionally to ensure exhibitor success and retention.
- Maintain accurate forecasting and pipeline management.
- Contribute strategically to the long-term development of the event.
Who This Would Suit
This role is perfect for:
- A Senior Exhibition Sales Manager ready for the next step.
- A strong B2B exhibition sales professional who wants greater ownership.
- Someone confident working autonomously and being accountable for a full event budget.
- A commercially sharp individual who enjoys both account management and new business.
- A relationship-led seller who can operate at senior stakeholder level.
You’ll likely bring:
- A strong track record in exhibition stand sales.
- Experience working on large-scale B2B events.
- Proven success in growing existing accounts and securing new exhibitors.
- Confidence managing strategic conversations with high-value clients.
- A collaborative mindset and ability to work cross-functionally.
What’s on Offer
- c£50k basic salary.
- Uncapped commission structure.
- Hybrid working set up.
- Strategic ownership without people management responsibility.
- The opportunity to shape and grow a flagship, high-profile event.
- A business that is established, stable, and ambitious for further growth.
Sound like your next opportunity in exhibition sales? Get in touch with Robyn or Ellie for information or apply now!
Exhibition Sales Manager in City of London employer: Ark Recruitment EST
Contact Detail:
Ark Recruitment EST Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Exhibition Sales Manager in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, on LinkedIn, or even through mutual contacts. The more people you know, the better your chances of landing that Exhibition Sales Manager role.
✨Tip Number 2
Show off your strategic thinking! When you get the chance to chat with potential employers, share your innovative ideas for growing revenue and enhancing exhibitor experiences. They’ll love seeing your vision for the event!
✨Tip Number 3
Be ready to talk numbers! Brush up on your forecasting and pipeline management skills so you can confidently discuss how you’ve driven sales in the past. This will show you’re not just a relationship builder but also a revenue generator.
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you prepare for interviews and showcase your skills. Plus, it’s a great way to get noticed by the hiring team directly!
We think you need these skills to ace Exhibition Sales Manager in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Exhibition Sales Manager role. Highlight your experience in B2B exhibition sales and any successes you've had in growing accounts or securing new business. We want to see how you can bring value to our flagship event!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your strategic thinking and innovative ideas for driving revenue growth. Let us know why you're excited about this opportunity and how you can contribute to the success of the event.
Showcase Your Network: Since this role involves leveraging your own network, make sure to mention any relevant industry contacts you have. We love seeing candidates who can hit the ground running and bring in new business right away!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Ark Recruitment EST
✨Know Your Numbers
Before the interview, brush up on your sales figures and achievements. Be ready to discuss how you've grown accounts and secured new business in previous roles. This will show that you’re not just a talker but someone who delivers results.
✨Research the Event
Dive deep into the specifics of the flagship event you'll be managing. Understand its history, key exhibitors, and what makes it successful. This knowledge will help you demonstrate your strategic thinking and how you can contribute to its growth.
✨Prepare Your Ideas
Think about innovative commercial ideas you could bring to the table. Whether it's new pricing strategies or ways to enhance exhibitor experience, having fresh ideas ready will showcase your proactive approach and readiness for ownership.
✨Showcase Your Relationship Skills
Be prepared to discuss how you build and maintain relationships with high-value clients. Share specific examples of how you've successfully navigated strategic conversations and partnerships, as this role is all about collaboration and stakeholder management.