At a Glance
- Tasks: Lead and optimise user acquisition campaigns for exciting mobile games.
- Company: Join Aristocrat, a global leader in gaming innovation.
- Benefits: Competitive salary, inclusive culture, and career growth opportunities.
- Other info: Dynamic work environment with a focus on creativity and collaboration.
- Why this job: Make a real impact in the gaming industry while working with a passionate team.
- Qualifications: 2+ years in mobile user acquisition, preferably in gaming, with strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
At Aristocrat, we focus on encouraging innovation, teamwork, and high performance.
As a UA Manager at Aristocrat, you will play a meaningful role in crafting our marketing strategies and driving user acquisition for our mobile games.
This is an outstanding opportunity to work in a dynamic environment where your contributions will have a direct impact on our success.
If you are a proven marketing professional with a passion for gaming and a desire to compete at the highest level, we want to hear from you!
What You'll Do
- Design, build, lead, and optimize user acquisition (UA) campaigns for our mobile games.
- Manage media buying channels, including Meta, Tik Tok, Snapchat, Google and DSPs, Brand, and re-targeting channels.
- Conduct detailed performance analyses and run A/B tests on creative and targeting strategies.
- Collaborate with cross-functional teams within the organization to ensure flawless execution of marketing initiatives.
- Stay informed on industry changes and conduct competitive research to find opportunities and challenges.
- Develop and analyze critical metrics to measure the success of marketing efforts.
- Provide creative copy suggestions and innovative advert ideas to improve campaign performance.
- Ensure accurate account housekeeping and ongoing performance monitoring.
- Use your expertise in measurement tools such as SKAN and Payback to improve campaign efficiency.
What We're Looking For
- 2+ years of experience in mobile user acquisition, with a strong preference for gaming industry experience.
- Outstanding Excel skills, including proficiency with Pivot Tables, VLOOKUP, and calculated formulas.
- Experience working with measurement partners and tools.
- Highly analytical and self-motivated, with a data-driven approach and creative thinking.
- Excellent time management skills and the ability to work autonomously.
- Strong written and spoken English communication skills.
- A collaborative great teammate who excels in a dynamic and fast-paced environment.
Join us at Aristocrat and be part of a team that is changing the gaming landscape and bringing happiness to millions of players worldwide.
Your expertise and creativity will help us continue to deliver outstanding gaming experiences and achieve our growth ambitions!
Why Product Madness?
As part of the Aristocrat family, we share their mission of bringing joy to life through the power of play, with a world-class team who creates top-grossing, leading titles in the social casino genre, including Heart of Vegas, Lightning Link, Cashman Casino.
With 800 team members across the globe, Product Madness is headquartered in London, with offices in Barcelona, Gdańsk, Lviv, Montreal and a remote team spanning the USA, making us a truly global powerhouse.
We live by our People First principle.
Regardless of where, when, or how they work, our team members have opportunities to elevate their careers, and grow alongside us.
We take pride in fostering an inclusive culture, where our people are encouraged to be their very best, every day.
But don't just take our word for it.
In 2024, we made the Global Inspiring Workplace Awards list, and won a bronze award at the Stevies for Great Employers in the ‘Employer of the Year - Media and Entertainment’ category.
So, what's stopping you?
- Travel Expectations
- None
- Additional Information
At this time, we are unable to sponsor work visas for this position.
Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.
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User Acquisition Manager in London employer: Aristocrat
At Aristocrat, we pride ourselves on fostering a vibrant and inclusive work culture that empowers our employees to thrive. As a Senior MySQL Database Administrator, you will not only contribute to cutting-edge gaming technology but also benefit from a robust package of global career opportunities and professional growth. Join us in a dynamic environment where your expertise will make a significant impact on the future of gaming entertainment.
StudySmarter Expert Advice🤫
We think this is how you could land User Acquisition Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Aristocrat and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Aristocrat are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Aristocrat on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Aristocrat. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace User Acquisition Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Aristocrat. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Aristocrat:Show us that you’ve done your homework! In your application, briefly mention what you admire about Aristocrat’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Aristocrat
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Aristocrat will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Aristocrat, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
