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For Companies At a Glance
- Tasks: Lead SEO, PPC, and social media campaigns to boost brand visibility and conversions.
- Company: Join Aristocracy London, a fast-growing menswear fashion house creating limited edition suits.
- Benefits: Enjoy competitive salary, 28 days leave, birthday off, training, and staff discounts.
- Why this job: Be part of a close-knit team that values growth, creativity, and equal opportunities.
- Qualifications: Experience in performance marketing, SEO, PPC, and strong analytical skills required.
- Other info: Work in a dynamic environment with a focus on personal development and teamwork.
The predicted salary is between 28800 - 48000 £ per year.
Aristocracy London is a UK menswear fashion house that creates limited edition suits for the modern gentleman.
Our company is growing fast with new brands and showrooms for the months to come. We wantour team to remain close knit as we expand and we’re looking for people who share our values andwant to develop their talents and grow with the company.
We’re looking for a Performance Marketing Manager who will be responsible for developing and executing comprehensive strategies across SEO, PPC, and Social Paid Campaigns to optimise brand visibility, drive traffic to our websites, and increase conversions. Additionally, the Performance Marketing Manager will oversee analytics to measure and optimise campaign performance, ensuring maximum ROI and effectiveness.
Responsibilities:
1) Develop and Implement SEO Strategy:
- Conduct keyword research, analysis, and optimisation to enhance organic search rankings.
- Optimise website content, structure, and technical aspects for improved search engine visibility.
- Monitor and analyse SEO performance metrics, providing recommendations for continuous improvement.
2) Manage PPC Campaigns:
- Plan, execute, and optimise PPC campaigns across various platforms (e.g., Google Ads, Bing Ads).
- Conduct keyword research, ad copywriting, and bid management to maximise ROI.
- Monitor campaign performance, A/B test ad creatives, and implement optimisation strategies.
3) Lead Social Paid Campaigns:
- Develop and execute social media advertising campaigns on platforms such as Facebook, Instagram, TikTok, etc.
- Create compelling ad content, targeting strategies, and budget allocation to drive engagement and conversions.
- Monitor campaign performance, analyse metrics, and adjust strategies accordingly.
4) Analytics and Reporting:
- Utilise analytics tools (e.g., Google Analytics) to track and measure campaign performance.
- Generate regular reports, highlighting key insights, trends, and recommendations for optimisation.
- Implement tracking mechanisms to accurately measure ROI and attribution across marketing channels.
5) Collaboration and Communication:
- Work closely with our cross-functional teams to align strategies and goals.
- Provide insights and recommendations to stakeholders based on campaign performance and market trends.
- Stay abreast of industry developments, emerging trends, and best practices in digital marketing.
Your Profile
- Proven experience in performance marketing, with a focus on SEO and PPC.
- In-depth knowledge of SEO principles, techniques, and best practices. Experience with SEO tools (e.g., SEMrush, Moz) is preferred.
- Proficiency in managing PPC campaigns across platforms such as Google Ads, Bing Ads, etc.
- Hands-on experience with social media advertising platforms (e.g., Meta Ads).
- Strong analytical skills and ability to interpret data to drive insights and decision-making.
- Results-driven mindset with a focus on achieving measurable outcomes and ROI.
- Excellent communication skills and an understanding of EDI.
- Right to work in the UK.
Your Benefits:
- Competitive salary
- 28 days annual leave including bank holidays
- An extra day off for your birthday
- Internal and external training
- Staff discount, which can be shared with friends and family
People unleash their full potential when they’re free to be themselves. We believe in equal opportunities and we recruit solely based on skills and experience.
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Performance Marketing Manager (SEO & PPC) employer: Aristocracy London
Contact Detail:
Aristocracy London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager (SEO & PPC)
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and PPC. Follow industry leaders on social media, read relevant blogs, and participate in webinars to stay updated. This knowledge will not only help you in interviews but also show your genuine interest in the role.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics that demonstrate your success, such as increased traffic or improved ROI. This will showcase your hands-on experience and results-driven mindset.
✨Tip Number 3
Network with professionals in the fashion and marketing industries. Attend events or join online groups where you can connect with others who might have insights into Aristocracy London or similar companies. Personal connections can often lead to job opportunities.
✨Tip Number 4
Demonstrate your analytical skills by preparing a case study or analysis of a recent campaign you’ve worked on. Highlight how you used data to drive decisions and optimise performance. This practical example can set you apart from other candidates.
We think you need these skills to ace Performance Marketing Manager (SEO & PPC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in performance marketing, specifically focusing on SEO and PPC. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for menswear fashion and your understanding of digital marketing strategies. Mention specific achievements in previous roles that align with the responsibilities listed in the job description.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to drive marketing decisions. Mention any tools you've used, like Google Analytics or SEMrush, to track campaign performance.
Highlight Collaboration Experience: Since the role involves working closely with cross-functional teams, include examples of past collaborations. Describe how you communicated insights and recommendations to stakeholders based on campaign performance.
How to prepare for a job interview at Aristocracy London
✨Showcase Your SEO Knowledge
Be prepared to discuss your experience with SEO strategies in detail. Highlight specific tools you've used, like SEMrush or Moz, and share examples of how you've improved organic search rankings in previous roles.
✨Demonstrate PPC Expertise
Discuss your hands-on experience with PPC campaigns, particularly on platforms like Google Ads and Bing Ads. Be ready to explain your approach to keyword research, ad copywriting, and how you optimise campaigns for maximum ROI.
✨Highlight Analytical Skills
Analytics play a crucial role in performance marketing. Prepare to talk about the analytics tools you've used, such as Google Analytics, and how you've leveraged data to inform your marketing strategies and improve campaign performance.
✨Emphasise Collaboration
Since the role involves working closely with cross-functional teams, be sure to share examples of how you've successfully collaborated with others in past positions. Discuss how you align marketing strategies with broader business goals and communicate insights effectively.
