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- Tasks: Drive brand visibility through SEO, PPC, and social media campaigns.
- Company: Aristocracy London, a fast-growing menswear fashion house.
- Benefits: Competitive salary, 28 days leave, birthday off, and staff discounts.
- Why this job: Join a dynamic team and shape the future of fashion marketing.
- Qualifications: Experience in performance marketing with a focus on SEO and PPC.
- Other info: Embrace your individuality in a supportive, growth-oriented environment.
The predicted salary is between 36000 - 60000 £ per year.
Aristocracy London is a UK menswear fashion house that creates limited edition suits for the modern gentleman. Our company is growing fast with new brands and showrooms for the months to come. We want our team to remain close knit as we expand and we’re looking for people who share our values and want to develop their talents and grow with the company.
We’re looking for a Performance Marketing Manager who will be responsible for developing and executing comprehensive strategies across SEO, PPC, and Social Paid Campaigns to optimise brand visibility, drive traffic to our websites, and increase conversions. Additionally, the Performance Marketing Manager will oversee analytics to measure and optimise campaign performance, ensuring maximum ROI and effectiveness.
Responsibilities:
- Develop and Implement SEO Strategy: Conduct keyword research, analysis, and optimisation to enhance organic search rankings. Optimise website content, structure, and technical aspects for improved search engine visibility. Monitor and analyse SEO performance metrics, providing recommendations for continuous improvement.
- Manage PPC Campaigns: Plan, execute, and optimise PPC campaigns across various platforms (e.g., Google Ads, Bing Ads). Conduct keyword research, ad copywriting, and bid management to maximise ROI. Monitor campaign performance, A/B test ad creatives, and implement optimisation strategies.
- Lead Social Paid Campaigns: Develop and execute social media advertising campaigns on platforms such as Facebook, Instagram, TikTok, etc. Create compelling ad content, targeting strategies, and budget allocation to drive engagement and conversions. Monitor campaign performance, analyse metrics, and adjust strategies accordingly.
- Analytics and Reporting: Utilise analytics tools (e.g., Google Analytics) to track and measure campaign performance. Generate regular reports, highlighting key insights, trends, and recommendations for optimisation. Implement tracking mechanisms to accurately measure ROI and attribution across marketing channels.
- Collaboration and Communication: Work closely with our cross-functional teams to align strategies and goals. Provide insights and recommendations to stakeholders based on campaign performance and market trends. Stay abreast of industry developments, emerging trends, and best practices in digital marketing.
Your Profile:
- Proven experience in performance marketing, with a focus on SEO and PPC.
- In-depth knowledge of SEO principles, techniques, and best practices.
- Experience with SEO tools (e.g., SEMrush, Moz) is preferred.
- Proficiency in managing PPC campaigns across platforms such as Google Ads, Bing Ads, etc.
- Hands-on experience with social media advertising platforms (e.g., Meta Ads).
- Strong analytical skills and ability to interpret data to drive insights and decision-making.
- Results-driven mindset with a focus on achieving measurable outcomes and ROI.
- Excellent communication skills and an understanding of EDI.
- Right to work in the UK.
Your Benefits:
- Competitive salary
- 28 days annual leave including bank holidays
- An extra day off for your birthday
- Internal and external training
- Staff discount, which can be shared with friends and family
People unleash their full potential when they’re free to be themselves. We believe in equal opportunities and we recruit solely based on skills and experience.
Performance Marketing Manager (SEO & PPC) employer: Aristocracy London
Contact Detail:
Aristocracy London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager (SEO & PPC)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up social media groups related to performance marketing. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best SEO and PPC campaigns. Use real data to demonstrate how you’ve driven traffic and increased conversions. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Don’t just apply – engage! When you find a role that excites you, reach out directly to the hiring manager or team members on LinkedIn. A friendly message expressing your enthusiasm can set you apart from the crowd.
✨Tip Number 4
Keep learning and adapting! The digital marketing landscape is always changing, so stay updated on the latest trends and tools. Consider taking online courses or certifications to boost your knowledge and show employers you’re committed to growth.
We think you need these skills to ace Performance Marketing Manager (SEO & PPC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Performance Marketing Manager role. Highlight your experience with SEO, PPC, and social media campaigns. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for performance marketing and how you can contribute to our growth at Aristocracy London. Keep it engaging and relevant to the job description.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how you've optimised campaigns and improved ROI in previous roles. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Aristocracy London
✨Know Your SEO and PPC Inside Out
Make sure you brush up on the latest trends and best practices in SEO and PPC. Be ready to discuss specific strategies you've implemented in the past, including tools like SEMrush or Google Ads. This shows you're not just familiar with the concepts but have hands-on experience.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used analytics tools to measure campaign performance. Bring examples of reports you've generated and insights you've derived from data. This will demonstrate your ability to drive decisions based on metrics, which is crucial for the role.
✨Be Ready to Discuss Collaboration
Since the role involves working closely with cross-functional teams, think of examples where you've successfully collaborated with others. Highlight how you communicated insights and aligned strategies to achieve common goals. This will show that you can fit into their close-knit team.
✨Prepare Questions About Their Growth Plans
Research Aristocracy London and prepare thoughtful questions about their upcoming brands and showrooms. This not only shows your interest in the company but also gives you a chance to discuss how your skills can contribute to their growth and success.