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- Tasks: Support the Marketing Manager in creating engaging B2B and B2C campaigns.
- Company: Join a leading company in Non-Destructive Testing and coatings training.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Dynamic team culture with a focus on collaboration and continuous learning.
- Why this job: Make a real impact in marketing while working with innovative industry leaders.
- Qualifications: Experience in marketing, strong copywriting skills, and knowledge of digital tools required.
The predicted salary is between 30000 - 40000 £ per year.
Salary: Competitive (based on qualifications and experience)
Department: Marketing
Location: Sheffield, England
Responsible to: Marketing Manager
Description of duties
Overall purpose: Support the Marketing Manager in delivering B2B and B2C marketing activities for NDT and Coatings Inspection services. You will collaborate with key stakeholders to support the development of multichannel campaigns that meet customer needs and drive commercial growth. You will also contribute to the development and maintenance of learning materials and LMS activity, ensuring a high-quality, consistent, and brand-aligned learner experience.
Key performance areas
- Develop and deliver multi-channel marketing campaigns across digital, print, social media, and events - from concept through to execution.
- Project manage the production and distribution of promotional materials, including brochures, banners, website content, merchandise, signage, advertising, and PR.
- Write, proofread, and edit engaging marketing and PR copy for internal and external audiences across online and offline platforms.
- Plan and schedule social media content, supporting campaign activity.
- Act as a brand guardian, ensuring consistent application of brand guidelines across all communications.
- Set campaign objectives and monitor performance using tools such as Google Analytics, reporting on KPIs and identifying opportunities for improvement.
- Evaluate, monitor and advise the Marketing Manager on competitors and related activity as a means of informing future campaigns and tactics.
- Support the planning, organisation and attendance at key industry events.
- Liaise with suppliers for print, merchandise, and marketing services.
- Maintaining and updating learning materials (e.g. course notes, workbooks, presentations) to ensure quality and brand consistency.
- Support LMS related activities, including responding to queries, supporting enrolments, monitoring learner progress, and generating certificates for Level 3 online training.
- Contribute to wider marketing and learning materials projects.
- Plan and manage marketing activities within allocated budgets, highlighting to the Marketing Manager potential for overspend or underutilisation of budget, and reporting on the cost effectiveness of campaigns.
Key attributes / Person specification
Essential
- Previous experience of working in a marketing role
- Strong copywriting, editing, and content creation skills for digital and print channels
- Excellent written and verbal communication skills
- Experience contributing to multi-channel marketing campaigns
- Demonstrable experience planning and delivering successful marketing campaigns
- Experience using digital marketing tools (e.g. Google Ads, Google Analytics, LinkedIn Ads or similar)
- Experience using CMS platforms (e.g. WordPress) and email marketing tools (e.g. Mailchimp)
- Working knowledge of design tools (e.g. Canva or Adobe InDesign, Photoshop)
- Strong understanding of brand application across multiple channels.
- Proficient in Microsoft Office programmes (Word, PowerPoint, Excel, Outlook)
- Ability to analyse campaign performance and using insights to inform improvements
- Strong organisational and project management skills, with the ability to manage multiple priorities
- Strong stakeholder management and collaboration skills
- Proactive and collaborative, with the ability to work both independently and as part of a team
- Results-focused, with a willingness to take ownership and show initiative
- Flexible and adaptable, able to work effectively in a small business environment
- Willingness to learn and stay up to date with marketing trends and best practice
Desirable
- Marketing degree or professional qualification (e.g. CIM)
- Experience using social media scheduling tools (e.g. Loomly or similar)
- Experience working with Learning Management Systems (e.g. Moodle)
- Experience supporting events, exhibitions, or trade shows
Additional
- Willingness to travel occasionally, both national and international where required
- Must hold a full clean UK driving licence
- Candidates must have the right to work in the UK without the need for current or future visa sponsorship
Marketing Executive employer: Argyll Ruane
Contact Detail:
Argyll Ruane Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, copywriting, and any design work you've done. This will give you an edge and demonstrate your capabilities beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and think about how you can contribute to their goals. This shows you're genuinely interested and ready to hit the ground running.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re keen on joining our team at Argyll Ruane, which is always a bonus!
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Executive role. Highlight your relevant experience in B2B and B2C marketing, and don’t forget to showcase your copywriting skills. We want to see how you can contribute to our multi-channel campaigns!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how your skills align with our needs. Be sure to mention any specific campaigns you've worked on that relate to our services.
Showcase Your Digital Savvy: We love candidates who are comfortable with digital marketing tools! Mention your experience with Google Analytics, CMS platforms, or social media scheduling tools. This will show us you’re ready to hit the ground running in our fast-paced environment.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at Argyll Ruane!
How to prepare for a job interview at Argyll Ruane
✨Know Your Campaigns
Before the interview, research the company's recent marketing campaigns. Be ready to discuss what you liked about them and how you would approach similar projects. This shows your genuine interest and understanding of their brand.
✨Showcase Your Copywriting Skills
Prepare examples of your best copywriting work. Whether it's social media posts, brochures, or blog articles, having tangible examples will demonstrate your skills and give you a chance to discuss your creative process.
✨Familiarise Yourself with Tools
Brush up on the digital marketing tools mentioned in the job description, like Google Analytics and CMS platforms. Being able to speak confidently about your experience with these tools will set you apart from other candidates.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's marketing strategies and future campaigns. This not only shows your enthusiasm but also your strategic thinking and willingness to contribute to their goals.