At a Glance
- Tasks: Create and execute global marketing campaigns to boost brand visibility and generate quality sales leads.
- Company: Join Argus Media, a fast-growing global B2B media company with a dynamic culture.
- Benefits: Enjoy competitive salary, flexible working, healthcare, and professional development opportunities.
- Other info: Thriving environment with opportunities for career growth and a focus on teamwork.
- Why this job: Be part of an innovative team that shapes marketing strategies in the commodity market.
- Qualifications: Experience in B2B marketing, strong writing skills, and a passion for learning about commodity markets.
The predicted salary is between 36000 - 44000 £ per year.
Argus Media, a fast-growing global B2B media company, is seeking a self-motivated, results-focused, detail-oriented marketing professional. Ideal candidates are capable of working through a matrixed organization to deliver marketing programs that build brand position and produce high-quality sales leads.
Reporting to the Senior Product Marketing Manager in Metals, the Product Marketing Executive will work alongside a team of global Product Marketing Managers to ensure marketing activities are delivered in line with set go-to-market strategies, to achieve business objectives for each sector. S/he will take ownership of different projects, working with internal stakeholders within and outside of marketing to deliver campaigns that ensure brand perception, customer acquisition, and retention goals are achieved.
What will you be doing:
- Delivering global marketing campaigns that build our brand and deliver high-quality sales leads.
- Writing compelling value proposition messaging to support global campaigns and marketing materials across multiple sectors.
- Developing and nurturing a network of internal content contributors to generate a continuous stream of high-quality content such as podcasts, webinars, and white papers for distribution across all available channels.
- Analysing campaign data reports to improve sales lead conversion rates to revenue capture.
- Collaborating and coordinating with other functional departments within marketing such as Regional, Creative, and Automation in order to project one shared marketing voice.
- Supporting new product launches and product enhancements in line with sector priorities through multichannel marketing programs.
- Supporting all aspects of Argus’ participation at key industry events to highlight thought leadership that elevates our brand in the marketplace and positions our offerings.
- Demonstrating nimble work habits whereby you seize upon fast-breaking market trends or movements to produce timely and topical marketing campaigns.
Skills and Experience:
- Campaign execution and content development experience within a B2B information or data provider; commodities industry experience a plus.
- Excellent written skills with proven ability to produce high-quality collateral, drawing on internal experts.
- Natural curiosity and interest to learn about commodity markets and price reporting agencies.
- Understanding of demand generation principles and executing go-to-market tactics across the marketing mix.
- Experience in working with marketing automation and CRM software, and knowledge of how to leverage these tools to accomplish marketing goals and deliver insights.
- Self-directed to continuously adapt to achieve strategic goals.
- High attention to detail and ability to produce quality work in a timely manner.
- Ability to build substantive internal and external relationships, working as part of a team and continuously learning.
- Excitement to solve problems from start to finish, identifying causes, recommending solutions, and implementing them.
- Belief in Passion, Integrity, Excellence, and Results.
Key Requirements:
- Related B2B marketing experience.
- Able to navigate a complex environment involving stakeholders in various business functions and regions.
- Able to balance the desires of the stakeholders with the needs of the Argus business and marketing objectives.
- Commercially driven and ambitious to prove the ROI of marketing campaigns.
- Project management experience.
- A bachelor’s degree in a related field (preferably in marketing).
- Data-driven and keen to draw insight from complex marketing data to feed into marketing strategies.
- Pragmatic and good at building strong relationships across multiple teams, including with sales and content experts.
- Able to navigate a complex matrix environment involving stakeholders in various business functions.
- Strong written communication and analytical skills.
Others: energetic/positive, good communicator, detail and result-oriented, planning and management skills, readily adaptable to changing market and organizational requirements, customer-focused, and goal/results-oriented.
What’s in it for you:
- Competitive salary and company bonus scheme.
- Group pension scheme.
- Group healthcare and life assurance scheme.
- Flexible working environment.
- 25 days holiday with annual increase up to 30 days.
- Subsidised gym membership.
- Season ticket travel loans.
- Cycle to work scheme.
- Extensive internal and external training.
For more details about the company and to apply please make sure you upload your CV via our website. By submitting your job application, you automatically acknowledge and consent to the collection, use and/or disclosure of your personal data to the Company. Argus is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, sexual orientation, gender identity, disability, or veteran status.
Marketing Executive - Product (Commodity Market Data) in London employer: Argus Media Group
Argus Media is an exceptional employer that fosters a dynamic and entrepreneurial work environment, perfect for marketing professionals eager to make an impact in the commodity market data sector. With a strong commitment to employee development, competitive benefits including a flexible working environment, and a culture that values passion, integrity, and results, Argus empowers its team members to thrive and grow their careers while contributing to the company's success.