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- Tasks: Join our team to create engaging marketing strategies and campaigns across various platforms.
- Company: Arena Racing Company, the UK's largest horse racing group with diverse entertainment offerings.
- Benefits: Enjoy annual venue passes, discounted food, increasing holiday allowance, and study support.
- Why this job: Be part of a dynamic team making an impact in the exciting world of horse racing.
- Qualifications: Minimum 2 years in marketing, strong communication skills, and social media savvy.
- Other info: Inclusive workplace committed to diversity and career growth opportunities.
The predicted salary is between 28800 - 43200 £ per year.
We are looking for a passionate and knowledgeable Marketing Executive to join our Marketing team!
About us
Arena Racing Company does so much more than lead the UK’s largest horse racing group. We have 21 racing venues showcasing horse racing, greyhound racing, golf courses, hotels, and short leisure entertainment. Media production and global distribution are at the heart of what we do, making it an exciting and diverse place to work! Our success is a team effort which is why we offer great opportunities for growth, development, and career progression. After all, it’s our employees that enable us to offer first-class service and create an electric atmosphere all within an industry we love.
What is ARC? We embrace diversity. We develop our people. We care for our visitors. We think about our impact. We are proud of our sport.
Work Perks of being a Marketing Executive:
- Annual passes to attend any of our 21 venues
- Discounted food & ARC days out
- Cycle to work scheme
- Holiday allowance increasing with length of service up to 28 days
- Company life assurance scheme
- Discretionary group annual bonus schemes to reward your hard work
- Support with study through our study assistance schemes
- And so much more
About the role:
We are currently seeking a Marketing Executive to join the Southern marketing team as well as working alongside the wider marketing team on group campaigns across 16 racecourses, five greyhound stadiums, three hotels, and three golf courses to support, devise, and deliver marketing strategies, tactics, and campaigns that maximise sales across all raceday and non-raceday income lines.
Responsibilities of a Marketing Executive:
- Support the Regional Marketing Manager South and the wider marketing team to execute the company marketing strategy that maximises sales across all raceday and non-raceday income lines
- Create engaging content via written content, videos, and photos to use across various platforms including websites, social media, and emails
- Own campaigns as directed from conception to delivery and review
- Generate and capture content for social media channels by attending key horse racing fixtures and events (weekend and weekday evenings required; approx. 20 events each year; TOIL accrued)
- Assist where required with the CRM strategy; writing and providing assets for email campaigns and looking for opportunities to build our opted-in database
- Liaise with internal designers to brief in marketing campaigns and collateral from conception through to final delivery, ensuring timeframes are maintained and delivered materials are accurate and effectively distributed in line with the campaign strategy
- Monitor and respond to customer feedback and look to actively improve brand perception online
- Assist in creative briefs, media agencies, and supplying required creatives for online and offline campaigns
- Ensure website content is accurate, engaging, and optimised alongside the guidance provided by the SEO Manager
- Liaise with a wide range of stakeholders from across the business to implement our marketing campaigns to the highest possible standard
- Work closely with external agencies when required
- Provide general administrative support to the Head of Marketing, Group marketing managers, and design team when required
The person we are looking for as a Marketing Executive has:
- Minimum 2 years experience in a similar marketing role
- Knowledge of the leisure sector and ticketing or hospitality-based businesses desirable
- Skilled in delivering effective on- and offline marketing campaigns
- Strong organisational, interpersonal, and communication skills
- High attention to detail with clear concise writing and excellent grammar
- Creative, enthusiastic, and results-oriented
- Proactive self-starter who works well under pressure and in a team
- Experienced with social media (Facebook, Instagram, LinkedIn, Twitter), CRM platforms, and CMS
We are on a thrilling journey. So to join us at our next destination, be part of a winning team and to learn more about our company and this exciting opportunity, apply today.
At ARC, we believe that a diverse, equitable, and inclusive workplace makes us a more relevant, more competitive, and more resilient company. We welcome people from all backgrounds, ethnicities, cultures, and experiences. We are an equal opportunities employer and do not discriminate on the grounds of gender, sexual orientation, marital or civil partner status, pregnancy or maternity, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability, or age. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.
If you have a disability that requires reasonable adjustments, please let us know; we will ensure that individuals with additional needs are provided reasonable adjustments to participate in the job application or interview process and to perform essential job functions.
We understand the value that diversity brings to our business and we are striving to create a working environment that is inclusive, psychologically and physically safe, and ensures everyone can be heard and valued for their contributions. We are committed to making a consistent top-down effort to be role models on what diversity, inclusion, and belonging means in society.
Closing Date
Key Skills: Business Development, Sales Experience, Loyalty Marketing, B2B Sales, Time Management, Marketing, Cold Calling, Microsoft PowerPoint, SEO, Social Media Management, Customer Relationship Management, Lead Generation
Employment Type: Full-Time
Experience: 2 years
Vacancy: 1
Marketing Executive in London employer: Arena Racing Company Careers
Contact Detail:
Arena Racing Company Careers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to current employees at companies you’re interested in. You never know who might help you land that dream job!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, campaigns, and any content you've created. This is a great way to demonstrate your creativity and expertise to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their marketing strategies and think of ways you can contribute. Tailor your answers to show how your experience aligns with their goals – it’ll make you stand out!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are genuinely interested in joining our team. So, hit that apply button and let’s get started on this exciting journey together!
We think you need these skills to ace Marketing Executive in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for marketing and the leisure sector shine through. We want to see that you’re genuinely excited about the role and our industry!
Tailor Your Content: Make sure to customise your CV and cover letter to highlight relevant experience and skills that match the job description. We love seeing how your background aligns with what we do at ARC!
Be Clear and Concise: Keep your writing clear and to the point. Use bullet points where necessary to make it easy for us to read through your application. Remember, attention to detail is key!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at Arena Racing Company Careers
✨Know Your Audience
Before the interview, research Arena Racing Company and their marketing strategies. Understand their brand values and how they engage with customers. This will help you tailor your responses to show that you're a great fit for their team.
✨Showcase Your Creativity
As a Marketing Executive, creativity is key! Prepare examples of past campaigns you've worked on, highlighting your role in content creation and strategy development. Bring along a portfolio if possible, showcasing your best work across various platforms.
✨Be Ready for Scenario Questions
Expect questions about how you'd handle specific marketing challenges or campaigns. Think about potential scenarios related to horse racing or leisure events, and prepare your thought process on how you would approach them. This shows your problem-solving skills and industry knowledge.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Ask about the company's future marketing initiatives or how they measure campaign success. This demonstrates your genuine interest in the role and helps you assess if it's the right fit for you.
