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- Tasks: Join our team to analyse and optimise website performance through A/B testing and user journey improvements.
- Company: We're a dynamic performance marketing agency focused on delivering exceptional results for our clients.
- Benefits: Enjoy remote work flexibility, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a collaborative team that values creativity and innovation in enhancing customer experiences.
- Qualifications: Experience in digital marketing or CRO, with strong analytical skills and knowledge of A/B testing tools.
- Other info: Ideal for tech-savvy individuals who thrive in a fast-paced environment and love problem-solving.
The predicted salary is between 28000 - 36000 £ per year.
My client is looking for a CRO/UX strategist with a real eye for detail to join their team. The successful candidate will be positioned within their Performance Marketing team and play a key part in helping the team achieve their strategic goals. You will be knowledgeable and results-focused, as one of the go-to individuals within the team for advice and expertise on all areas of CRO. You will liaise with internal teams, outsourcers, and clients to ensure smooth project execution, timely approvals, and efficient communication of test results. You will collaborate with a dynamic team, including designers, developers and strategists to help develop client-side experiments and implement strategic customer experience initiatives.
Key Responsibilities
- Analyse client’s website performance looking at areas for improvement.
- Make sure tests are developed to spec, with an eye on feasibility and impact.
- Monitor/ analyse the performance of live A/B tests, ensuring accurate data collection.
- Peer code reviews, ensuring best practices /optimising for performance and reliability.
- Review and debug tracking solutions, ensuring data accuracy and integrity.
- Assess feasibility of proposed tests, providing insights into technical and strategic implications.
- Experience managing multiple projects, ensuring timely delivery and quality outcomes.
Requirements
- Experience in a digital marketing, CRO, or project strategy role.
- An understanding and improving user journeys.
- Understanding of data analytics, e.g. GA4 and Adobe Analytics.
- Make sure design and functionality consistency across various browsers/devices.
- Solid experience with A/B testing tools (e.g., VWO, Google Optimize).
- Effective Communicator: Articulating complex technical findings to stakeholders.
Nice to have
- Design experience with Figma and or Photoshop.
- Experience with tagging tools like Google Tag Manager.
- Some expertise/awareness with JavaScript (ES5 ES6) jQuery.
Conversion Rate Optimisation Specialist - Lichfield/Remote (UK Only) employer: Arden Resourcing Limited
Contact Detail:
Arden Resourcing Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Conversion Rate Optimisation Specialist - Lichfield/Remote (UK Only)
✨Tip Number 1
Familiarise yourself with the latest trends in Conversion Rate Optimisation (CRO) and user experience (UX). This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews, showcasing your passion and knowledge.
✨Tip Number 2
Network with professionals in the CRO and digital marketing space. Attend webinars, join relevant online communities, or connect with industry experts on LinkedIn. Building these relationships can lead to valuable insights and potential referrals for the position.
✨Tip Number 3
Prepare to discuss specific A/B testing tools and analytics platforms you've used in the past. Being able to share your hands-on experience with tools like VWO or Google Optimize will demonstrate your practical knowledge and readiness for the role.
✨Tip Number 4
Showcase your ability to communicate complex technical findings clearly. Practice explaining your previous projects and results in a way that non-technical stakeholders can understand, as this skill is crucial for collaborating with diverse teams.
We think you need these skills to ace Conversion Rate Optimisation Specialist - Lichfield/Remote (UK Only)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, CRO, and project strategy. Emphasise your understanding of user journeys and data analytics, as these are key for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for conversion rate optimisation and detail specific projects where you've successfully improved website performance. Mention any tools you’ve used, like A/B testing tools or analytics platforms.
Showcase Technical Skills: Clearly outline your technical skills related to the job description, such as experience with Google Analytics, A/B testing tools, and any familiarity with JavaScript or design software. This will demonstrate your capability to handle the responsibilities of the role.
Highlight Communication Skills: Since effective communication is crucial for this position, provide examples of how you've articulated complex findings to stakeholders in previous roles. This could be through presentations, reports, or team collaborations.
How to prepare for a job interview at Arden Resourcing Limited
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with data analytics tools like GA4 and Adobe Analytics. Highlight specific examples where you've successfully analysed website performance and implemented changes that led to improved conversion rates.
✨Demonstrate Your A/B Testing Knowledge
Familiarise yourself with A/B testing tools such as VWO or Google Optimize. During the interview, share your experiences with setting up tests, monitoring results, and how you used those insights to inform strategic decisions.
✨Communicate Effectively
As an effective communicator, you’ll need to articulate complex technical findings clearly. Practice explaining your past projects and results in a way that non-technical stakeholders can understand, showcasing your ability to bridge the gap between technical and non-technical teams.
✨Prepare for Technical Questions
Expect questions about tracking solutions and coding best practices. Brush up on your knowledge of JavaScript and jQuery, and be ready to discuss how you ensure data accuracy and integrity in your projects.
