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- Tasks: Lead PR efforts, build relationships, and execute creative strategies for luxury womenswear brands.
- Company: Join Arddun Agency, a fast-growing London-based womenswear wholesale agency with a close-knit team.
- Benefits: Enjoy a nurturing work environment and opportunities for professional growth.
- Why this job: Be part of a dynamic team that values humility, curiosity, and creativity in the fashion industry.
- Qualifications: BA in PR, Business, or Fashion; 6+ years in luxury PR; strong communication and project management skills.
- Other info: Manage exciting events like London Fashion Week and collaborate with influencers and VIPs.
The predicted salary is between 36000 - 60000 £ per year.
Arddun Agency is a London-based womenswear wholesale agency specializing in the luxury and advanced contemporary world. We are looking for a PR Manager to cover a maternity contract. We are a small but fast-growing team that is close-knit, aiming to provide a nurturing and enjoyable place to work. We seek a candidate who shares our core qualities of humble, hungry, and inquisitive!
Job Description:
- Drive brand awareness and positioning with a strong focus on key markets for all brands within the agency.
- Cultivate, build, and maintain relationships with key opinion leaders and retailers across key markets.
- Develop and execute creative PR and brand ambassador collaborations.
- Maintain and nurture relationships with press, VIP stylists, and influencers, cultivating new cross-industry relationships.
- Develop and execute a result-oriented PR strategy and calendar that generates significant media coverage and awareness of our brands and activations to improve brand awareness and drive the business in supporting wholesale channels.
- Present new collections and assortments to the press.
- Collaborate with the wholesale team to have a comprehensive understanding of new collections and their importance to the brand\’s narrative.
- Constantly seek opportunities for each of the agency’s brands.
- Write and distribute press releases, news alerts, and other PR collateral.
- Acquire product placement in key target media, including brand profiling and VIP dressing.
- Nurture and train the junior members of the team.
- Ensure sample management for all brands is running smoothly, working closely with the PR Executive.
- Ensure the monthly press and feedback reports are detailed and complete, shared with brands in a timely manner.
- Provide seasonal press days in London and re-see appointments in our Paris showroom.
- Where applicable, manage the running of London Fashion Week shows/presentations.
- Actively seek, pitch, and manage collaboration and partnership projects.
- Actively pitch event strategies for brands and see them through to fruition, managing all aspects of each event.
- Budget management.
- Continuously seek opportunities to work with internal and external brands within the Arddun umbrella, on a retainer or project capacity.
- Nurture and build on relationships with existing clients.
- Support the growth of the PR team through hiring.
What You Need to Have:
- BA in PR, Business, or Fashion.
- Minimum of 6 years experience in luxury and advanced contemporary PR, in-house or agency.
- Detail-oriented.
- Excellent communicator.
- Project management skills.
- Team leader.
- Fantastic level of written and spoken English.
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Head of PR - FTC employer: Arddun Agency
Contact Detail:
Arddun Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of PR - FTC
✨Tip Number 1
Make sure to showcase your experience in luxury and advanced contemporary PR during networking events. Attend fashion shows, industry meetups, and other relevant gatherings where you can connect with key opinion leaders and retailers.
✨Tip Number 2
Leverage social media platforms to build your personal brand and demonstrate your PR skills. Share insights on successful campaigns, collaborations, and your understanding of the luxury market to attract attention from potential employers.
✨Tip Number 3
Consider reaching out to current or former employees of Arddun Agency for informational interviews. This can provide you with insider knowledge about the company culture and expectations, which can be invaluable during the interview process.
✨Tip Number 4
Stay updated on the latest trends in the luxury fashion industry. Being able to discuss current events and how they relate to the brands within the agency will show your passion and commitment to the role.
We think you need these skills to ace Head of PR - FTC
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Head of PR position at Arddun Agency. Make sure you understand the key responsibilities and required skills, as this will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in luxury and advanced contemporary PR. Provide specific examples of past roles where you drove brand awareness, managed relationships with key opinion leaders, or executed successful PR strategies.
Showcase Your Communication Skills: Since excellent communication is crucial for this role, ensure that your application materials are well-written and free of errors. Use clear and concise language to demonstrate your ability to communicate effectively.
Demonstrate Team Leadership: If you have experience leading a team or mentoring junior members, make sure to include this in your application. Highlight any specific achievements that showcase your leadership skills and ability to nurture talent within a close-knit team.
How to prepare for a job interview at Arddun Agency
✨Show Your Passion for Fashion
Make sure to express your enthusiasm for the luxury and contemporary fashion industry. Share specific examples of how you've engaged with brands or trends that resonate with you, as this will demonstrate your genuine interest in the role.
✨Highlight Your PR Success Stories
Prepare to discuss successful PR campaigns you've led in the past. Focus on measurable outcomes, such as increased media coverage or brand awareness, to showcase your ability to drive results in a similar role.
✨Demonstrate Relationship-Building Skills
Be ready to talk about how you've cultivated relationships with key opinion leaders, retailers, and influencers. Provide examples of how these connections have benefited your previous employers, emphasizing your networking skills.
✨Prepare for Creative Collaboration Ideas
Think of innovative PR strategies or collaborations you could propose for the agency's brands. This shows your proactive approach and creativity, which are essential qualities for the Head of PR position.
