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- Tasks: Lead marketing strategy for a prestigious Harley Street medical aesthetics clinic.
- Company: Join a premium clinic known for its ethical and innovative approach.
- Benefits: Competitive salary, professional development, and a dynamic work environment.
- Why this job: Make a real impact in the healthcare sector while driving brand growth.
- Qualifications: Experience in aesthetics or healthcare marketing with strong digital skills.
- Other info: Collaborate with clinicians and lead a passionate marketing team.
The predicted salary is between 50000 - 65000 ÂŁ per year.
Lead the marketing strategy for a premium Harley Street medical aesthetics clinic. We're looking for an experienced Marketing Manager / Head of Marketing with a strong background in aesthetics, healthcare, or wellness marketing to drive the next phase of growth for a prestigious Harley Street clinic. This is a senior, strategic, and handsâon leadership role responsible for developing and executing a fullâfunnel marketing strategy across digital marketing, brand, PR, content, events, and patient acquisition. Marketing in a clinical environment requires a thoughtful, ethical, and highly regulated approach. The successful candidate will combine strong digital marketing expertise with an understanding of patient psychology, clinical credibility, and compliance requirements. You will work closely with clinic leadership and practitioners while managing internal marketing resources and external PR, digital and creative agencies to deliver measurable growth.
What You'll Be Responsible For:
- Own and lead the full marketing strategy and annual marketing plan
- Drive patient acquisition, retention, and brand awareness
- Manage marketing budgets, reporting, and performance insights
- Lead and mentor the Marketing Executive
- Collaborate closely with clinicians and senior leadership
- Oversee SEO, PPC, Paid Social and website optimisation
- Manage digital agencies to increase highâquality traffic, leads and enquiries
- Improve conversion rates (CRO), website UX and digital performance
- Use analytics and insights to optimise campaigns and strategy
- Lead PR strategy, media coverage and thought leadership for clinicians
- Plan events, workshops, and patient education initiatives
- Oversee social media strategy and content direction
- Act as brand guardian, ensuring consistency across all channels
What We're Looking For:
- Proven marketing experience within aesthetics, healthcare, wellness clinics, or another regulated sector
- Strong understanding of compliant healthcare marketing
- Expertise in digital marketing: SEO, PPC, CRO, Paid Social and analytics
- Experience managing PR, digital and creative agencies
- Strategic thinker with strong commercial awareness
- You will be analytical, highly organised, and confident working with medical professionals and senior leadership in a fastâpaced clinical environment.
Marketing Manager in London employer: Arc Recruitment
Contact Detail:
Arc Recruitment Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Marketing Manager in London
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the aesthetics and healthcare sectors. Attend industry events, join relevant online groups, and donât be shy about reaching out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
â¨Tip Number 2
Showcase your expertise! Create a portfolio that highlights your successful marketing campaigns, especially those related to healthcare or wellness. Use case studies to demonstrate how youâve driven patient acquisition and brand awareness. This will make you stand out when youâre chatting with potential employers.
â¨Tip Number 3
Prepare for interviews by researching the clinic thoroughly. Understand their current marketing strategies and think of ways you could enhance them. Bring fresh ideas to the table and show them youâre ready to lead their marketing efforts right from day one!
â¨Tip Number 4
Donât forget to apply through our website! Weâve got some fantastic opportunities waiting for you, and applying directly can give you a better chance of getting noticed. Plus, itâs super easy to keep track of your applications this way!
We think you need these skills to ace Marketing Manager in London
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in aesthetics, healthcare, or wellness marketing, and showcase any relevant achievements that align with our needs at the Harley Street clinic.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for marketing in a clinical environment and how your strategic thinking can drive growth for our clinic.
Showcase Your Digital Skills: Since digital marketing is key for us, be sure to highlight your expertise in SEO, PPC, and analytics. Give examples of how you've used these skills to improve patient acquisition and brand awareness in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way for us to receive your application and ensures you donât miss out on any important updates during the process!
How to prepare for a job interview at Arc Recruitment
â¨Know Your Aesthetics
Make sure you brush up on the latest trends and regulations in the aesthetics and healthcare marketing sectors. Being able to discuss specific campaigns or strategies that have worked in similar environments will show your expertise and understanding of the field.
â¨Showcase Your Digital Savvy
Prepare to talk about your experience with digital marketing tools like SEO, PPC, and analytics. Have examples ready that demonstrate how you've used these tools to drive patient acquisition and improve conversion rates in previous roles.
â¨Understand Patient Psychology
Since this role involves a lot of patient interaction, itâs crucial to understand patient psychology. Be ready to discuss how youâve tailored marketing strategies to meet patient needs and how you ensure compliance in your campaigns.
â¨Collaboration is Key
This position requires working closely with clinicians and senior leadership. Prepare to share examples of how you've successfully collaborated with different teams in the past, and highlight your leadership style when mentoring others in a fast-paced environment.