Assistant Store Manager in London

About Arabian Oud

Arabian Oud marks the largest Middle Eastern fragrance house in the world since opening our doors in 1982 in the traditional former marketplace of Riyadh, Souk al-Zal, with an objective to source one of the rarest scents, Oud, which has served Middle Eastern perfumery for centuries. A renowned brand formulating unconventional fragrances, incense and oils of the finest quality. Today, the Arabian Oud fragrance house – headquartered in Saudi Arabia – is a global brand with over 1200 stores in many parts of the world, and 400 distinctive products in its collection, spread over 37 countries.

Job Purpose:

We are seeking a motivated and customer focused Assistant Store Manager to support the Store Manager in delivering exceptional guest experiences, driving sales, and leading a high performing team. The ideal candidate combines leadership, retail operations expertise, and a genuine interest in fragrance to inspire both staff and customers.

Duties and responsibilities:

• Leadership & Team Management
  • Assist the Store Manager in daily store operations and brand standards.
  • Lead, coach, and develop sales associates to achieve individual and store overall goals.
  • Schedule staffing to ensure optimal coverage and peak business periods.
  • Foster a positive team culture, escalate performance issues, and recognize top performers.
  • Conduct regular team briefings, trainings, and product knowledge sessions.
• Sales & Customer Experience
  • Champion a customer centric approach, delivering personalized fragrance experience and recommendations.
  • Drive sales through effective product demonstrations, scent pairing, and cross-selling/up selling strategies.
  • Resolve escalated guest concerns with empathy and timely follow-through.
  • Maintain consistent brand messaging and merchandising standards across the floor.
• Merchandising & Inventory
  • Execute visual merchandising standards to create a premium instore experience.
  • Monitor inventory levels, coordinate receiving, stock transfers, and back of house organization.
  • Support seasonal launches, promotions, and fragrance launches with compelling displays.
  • Conduct regular stock counts and assist with cycle counts and annual physical inventory.
• Operations & Administration
  • Assist with opening/closing procedures, cash handling, and POS accuracy.
  • Ensure store maintenance, cleanliness, and safety compliance at all times.
  • Prepare and analyze daily/weekly sales reports and KPI tracking (e.g., conversion rate, average transaction value, retention rates).
  • Assist with scheduling, payroll, and HR-related tasks as needed.
• Brand & Vendor Relations
  • Maintain strong knowledge of fragrance notes, brands, and trends.
  • Coordinate with suppliers, vendors, and brand representatives for events, samples, and promotions.
  • Assist with events, instore activations, and private shopping appointments.
• Compliance & Standards
  • Uphold company policies, privacy laws, and health & safety regulations.
  • Ensure accurate pricing, ticketing, and promotions in line with brand guidelines.
  • Protect company assets and minimize loss (shrink) through vigilant controls.

Qualifications:

• 1–2 years of retail experience, preferably in beauty/fragrance or luxury retail.
• Proven leadership or supervisory experience in a retail environment.
• Excellent guest service and relationship building skills.
• Strong communication, coaching, and conflict-resolution abilities.
• Ability to work a flexible schedule, including evenings, weekends, and holidays.
• Basic retail math, POS system proficiency, and familiarity with inventory processes.
• Knowledge of fragrance notes, brands, and fragrance culture is a plus.

Position: Assistant Store Manager – Full Time On-site

Hours per Week: 40 (Permanent)

Location: Oxford Street