At a Glance
- Tasks: Drive sales for premium live sports events and connect with brands and advertisers.
- Company: Join a global leader in entertainment known for innovative content and live programming.
- Benefits: Earn up to £769 per day with a hybrid work model and flexible hours.
- Other info: Opportunity for high ownership and impactful decision-making in a dynamic environment.
- Why this job: Be the driving force behind groundbreaking live events and shape industry benchmarks.
- Qualifications: Experience in live sports commercialization and strong communication skills required.
The predicted salary is between 150000 - 150000 £ per year.
Aquent is partnering with a global leader in entertainment, renowned for its innovative content and groundbreaking live programming. This company is at the forefront of creating real-time, cultural moments that captivate audiences worldwide. We are seeking exceptional talent to join their team and drive the commercial success of their expanding live event portfolio.
As a Senior Sales Partner Contractor, you will be the linchpin connecting sales, partnerships, and advertisers, orchestrating go-to-market strategies that define new revenue streams and exceed expectations. Your expertise will directly shape how premium live sports events are monetized, making a tangible impact on our expansion into this dynamic space and setting new industry benchmarks. This is a unique opportunity to operate with high ownership, low bureaucracy, and make critical decisions that propel our revenue ambitions forward. This is a 6-month hybrid contract, offering up to £769 per day – 40 hrs/week (PAYE). This role is open for a limited time. Next steps will be shared with shortlisted candidates ASAP. Due to the high volume of applicants, we may be unable to reply to each applicant individually.
What You’ll Do
- Establish new client-side relationships with brands and advertisers strategically aligned with premium sports.
- Drive the sales process, designing and delivering a streamlined, end-to-end sales workflow for all upcoming live events. This includes establishing clear sales timelines, proactively managing cross-functional stakeholders, and ensuring simultaneous market offers to maximize revenue within tight, fast-moving sales windows.
- Act as the central connector, ensuring cross-functional alignment and accountability for live events, bridging the sales team with the Market Activation team.
- Share valuable industry experience from clients and media agencies to help shape “our way of selling” for live programming.
- Educate clients and partners alongside Sales Partners to package and pitch traditional sponsorships alongside more sophisticated integrations.
- Refine external go-to-market materials, partnering with Market Activation to ensure sales materials provide transparent, comprehensive commercial guidelines, including explicit unit-level pricing and clear Run-of-Network (RON) or additional strategic media match terms.
- Contribute to team culture by practicing extraordinary candor, willingly giving and receiving constructive feedback, and openly sharing post-campaign learnings.
Must-Have Qualifications
- Solid experience in live sports commercialization, ad sales strategy, or monetization.
- Proven track record of owning and designing complex go-to-market launches from idea to execution and iterating based on performance.
- Deep market knowledge: A strong understanding of the TV/CTV ecosystem, specifically how major HoldCos and top-200 spenders value premium live sports inventory.
- Evidence of good judgment: Ability to look beyond short-term fixes, solve complex problems pragmatically, and make wise decisions despite ambiguity.
- Strong communication skills: You can seamlessly connect technical, operational, and commercial teams, and you are comfortable committing to a strategy even if you initially disagreed with it.
- Pre-existing, senior-level relationships across major HoldCos (which control ~70% of TV/CTV spend) to rapidly unlock heavily pre-allocated budgets during short sales windows.
- Experience working in a high-autonomy, high-accountability environment.
Client Description
Our Client is the world’s leading streaming entertainment service. Headquartered in California, they’re proud of their unique company culture. This organization has offices all over the world and has continued to grow for almost 25 years. They now play an active role in production and distribution of original and award-winning content.
Aquent – Equal Opportunity / Inclusion
Aquent is dedicated to improving inclusivity and is proudly an equal opportunities employer. We encourage applications from under-represented groups and are committed to providing support to applicants with disabilities. We aim to provide reasonable accommodation for any part of the employment process, to those with a medical condition, disability or neurodivergence.
Senior Sales Partner - Sports [210386] in London employer: Aquent
Aquent's client is a global leader in entertainment, offering an exceptional work environment that fosters creativity and innovation. With a strong emphasis on employee growth and a culture of collaboration, this company provides unique opportunities to shape the future of live sports events while enjoying the benefits of a hybrid work model. Join a team where your contributions are valued, and you can make a significant impact in a dynamic industry.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Sales Partner - Sports [210386] in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks, especially those in live sports and ad sales. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn – you never know who might help you land that dream role!
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers, share your insights on monetising live sports events. Bring up your past successes and how you can apply that knowledge to their needs – it’ll make you stand out from the crowd.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like our client, and express your interest in working with them. A well-timed email can open doors that you didn’t even know existed!
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can give you an edge. Plus, it shows you’re serious about joining the team and ready to dive into the exciting world of live events!
We think you need these skills to ace Senior Sales Partner - Sports [210386] in London
Some tips for your application 🫡
Show Your Passion for Live Sports:When you're writing your application, let your enthusiasm for live sports shine through! We want to see how your experience aligns with our mission to create captivating moments in entertainment.
Tailor Your Experience:Make sure to highlight your relevant experience in ad sales strategy and live sports commercialization. We love seeing how you've driven successful go-to-market launches and what impact you've made in previous roles.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. This helps us quickly understand how you can contribute to our team.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Aquent
✨Know Your Sports Commercialisation Inside Out
Make sure you brush up on your knowledge of live sports monetisation and ad sales strategies. Be ready to discuss specific examples from your past experiences where you've successfully driven revenue in this area. This will show that you not only understand the market but can also bring valuable insights to the table.
✨Master the Go-To-Market Strategy
Prepare to talk about your experience in designing and executing go-to-market strategies. Think of a few key projects where you’ve taken an idea from concept to execution, and be ready to share how you iterated based on performance. This will demonstrate your ability to navigate complex sales processes effectively.
✨Build Connections with Confidence
Since establishing client-side relationships is crucial for this role, think about how you can leverage your existing network. Be prepared to discuss your senior-level relationships with major HoldCos and how you can unlock budgets quickly. This will highlight your ability to connect and collaborate with key stakeholders.
✨Showcase Your Communication Skills
Strong communication is key in this role, so practice articulating your thoughts clearly and confidently. Prepare to discuss how you've bridged gaps between technical, operational, and commercial teams in the past. This will illustrate your ability to align diverse groups towards a common goal, which is essential for driving success in live events.
