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- Tasks: Join our team to build and execute email and SMS marketing campaigns.
- Company: Aquent connects top talent with leading brands in marketing and design.
- Benefits: Enjoy competitive pay, full benefits, and a supportive work environment.
- Why this job: Be part of a dynamic team making an impact in enterprise marketing.
- Qualifications: 7+ years in email development; strong attention to detail required.
- Other info: Remote candidates must be able to travel to Boston and work EST hours.
Overview
Our established client is looking to add to their Email Campaign Management team within their Marketing\’s Center of Excellence, supporting Enterprise Marketing. The Email Developer / Coder will play a crucial role in the planning and execution of marketing campaigns. This role is responsible for building email and SMS campaigns within their marketing automation tool, the Zeta Marketing Platform (ZMP).
Compensation and Location
Base pay range: $53.00/hr – $55.00/hr.
Pay: $53-55 / hourly as W2, full benefits offered.
Location: Boston, MA area
Length of contract: 9 months (approved).
The target hiring compensation range for this role is $53 to $55 / hourly as a W2 employee. Compensation is based on factors including education, experience, certifications, and location. Additional benefits may include medical, dental, life insurance, and 401k with company match.
Candidate notes: Candidates will ideally be in the Boston, MA area; remote candidates who can travel to Boston will be considered. Candidates must work EST-based hours.
Responsibilities
- Utilize expert knowledge of email platforms and delivery systems.
- Collaborate with team members across product marketing to scope, design, and implement technical solutions for dynamic email projects.
- Work with project stakeholders to identify requirements, solution development, or level of effort.
- Build, test, and implement content for automated campaigns including advanced dynamic content.
- Perform code and creative reviews to optimize emails.
- Demonstrate a deep understanding of client data sources and interpret requests from the Product Marketing team.
- Implement standards and quality controls to ensure accuracy and consistency.
- Ensure compliance with federal and state regulations, customer contact rules, customer preferences, including CAN-SPAM.
- Document all campaign processes and keep evidence of approvals and exceptions.
Qualifications
- Email development experience, preferably in a marketing automation tool.
- Strong attention to detail and the ability to produce high-quality work under tight deadlines.
- Excellent written and verbal communication, with the ability to present campaign insights and business implications to non-technical partners.
- Effective problem solving and collaboration skills; comfortable working with self-direction.
- Familiarity with Jira or other workflow tools is a plus.
- Experience with Agile methodologies; UI design experience is a plus.
- Education, certifications and/or other professional credentials: Undergraduate degree in a relevant field.
- 7+ years of related experience.
About Aquent
Aquent connects the best talent in marketing, creative, and design with the world\’s biggest brands. We offer benefits like subsidized health, vision, and dental plans, paid sick leave, and a retirement plan with a company match. Aquent is an equal-opportunity employer committed to inclusion and diversity.
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Email / SMS Specialist - Zeta Marketing Platform employer: Aquent
Contact Detail:
Aquent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email / SMS Specialist - Zeta Marketing Platform
✨Tip Number 1
Familiarise yourself with the Zeta Marketing Platform (ZMP) before applying. Understanding its features and functionalities will not only help you in interviews but also demonstrate your proactive approach to learning.
✨Tip Number 2
Network with current or former employees of the company, especially those in the Email Campaign Management team. They can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 3
Showcase your experience with email development and marketing automation tools in conversations. Be ready to discuss specific campaigns you've worked on, focusing on your role and the impact of your contributions.
✨Tip Number 4
Prepare to discuss compliance and quality control measures you've implemented in past roles. This is crucial for the position, and demonstrating your knowledge in this area will set you apart from other candidates.
We think you need these skills to ace Email / SMS Specialist - Zeta Marketing Platform
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in email development and marketing automation tools. Emphasise any specific projects you've worked on that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the Zeta Marketing Platform and your experience with email and SMS campaigns. Use specific examples to demonstrate your problem-solving skills and attention to detail.
Showcase Technical Skills: In your application, mention any familiarity with tools like Jira or Agile methodologies. Highlight your coding experience and any relevant certifications that would make you a strong candidate for this role.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any errors. Ensure that your communication is clear and professional, as excellent written skills are crucial for this position.
How to prepare for a job interview at Aquent
✨Showcase Your Email Development Skills
Be prepared to discuss your experience with email development, particularly in marketing automation tools. Highlight specific campaigns you've worked on and the results achieved, as this will demonstrate your expertise and ability to deliver high-quality work.
✨Understand the Zeta Marketing Platform
Familiarise yourself with the Zeta Marketing Platform before the interview. Knowing its features and capabilities will allow you to speak confidently about how you can leverage it for dynamic email projects and automated campaigns.
✨Emphasise Attention to Detail
Given the importance of accuracy in email campaigns, be ready to provide examples of how you've ensured quality control in your previous work. Discuss any processes you implemented to maintain consistency and compliance with regulations.
✨Prepare for Collaboration Questions
Since the role involves working closely with various stakeholders, think of examples that showcase your collaboration skills. Be ready to explain how you've effectively communicated technical concepts to non-technical partners and resolved any challenges that arose during projects.