At a Glance
- Tasks: Lead content strategies and create compelling narratives for executive communications.
- Company: Join a dynamic team focused on innovative marketing solutions across multiple regions.
- Benefits: Enjoy flexible work options, creative freedom, and opportunities for professional growth.
- Why this job: Make an impact by shaping high-level communications and collaborating with diverse stakeholders.
- Qualifications: Strong B2B marketing background and experience in media relations and content creation required.
- Other info: Ideal for those passionate about storytelling and strategic communications.
The predicted salary is between 36000 - 60000 £ per year.
Product Marketing Manager (Executive Strategy and Narratives)
As a Product Marketing Manager, Executive Strategy and Narratives , you will drive cross-functional collaboration to enhance editorial and content processes across multiple regions and stakeholders. You will be responsible for developing compelling content strategies, crafting executive narratives, and ensuring high-impact communications that align with business objectives.
Key Responsibilities:
- Lead and manage editorial and content priorities independently, ensuring alignment with strategic goals.
- Develop creative content strategies and communication solutions, anticipating future needs.
- Collaborate with stakeholders, including clients, partners, agencies, and production companies, to address complex content-related challenges.
- Influence internal and external teams to streamline content development and ensure message consistency.
- Build and maintain relationships with media, influencers, and key editorial stakeholders.
- Write and edit executive speeches, event briefs, and thought leadership content.
- Plan, create, and manage social content, video/multimedia content, and blog articles to engage target audiences.
- Oversee platform strategy development, vendor management, and content distribution based on analytics and insights.
Key Skills & Experience:
- Strong background in B2B marketing, strategic communications, and content development.
- Experience in media relations, influencer engagement, and corporate storytelling.
- Proficiency in content creation across various formats, including speeches, blogs, videos, and social media.
- Understanding of industry trends, market dynamics, and digital content best practices.
- Ability to interview subject matter experts and translate insights into compelling narratives.
- Familiarity with video production, visual content creation, and multimedia storytelling.
- Experience in executive coaching, event management, and developing high-impact presentations.
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Product Marketing Manager (Executive Strategy and Narratives) employer: Aquent GmbH
Contact Detail:
Aquent GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (Executive Strategy and Narratives)
✨Tip Number 1
Familiarize yourself with the latest trends in B2B marketing and strategic communications. This will not only help you understand the landscape but also allow you to speak confidently about how your skills align with the company's goals during discussions.
✨Tip Number 2
Network with professionals in the industry, especially those involved in media relations and corporate storytelling. Building these connections can provide valuable insights and potentially lead to referrals that could enhance your application.
✨Tip Number 3
Showcase your ability to create compelling narratives by preparing a portfolio of your previous work. Highlight examples of executive speeches, thought leadership content, and multimedia projects that demonstrate your expertise in content development.
✨Tip Number 4
Stay updated on the latest digital content best practices and analytics tools. Being knowledgeable about these areas will enable you to discuss how you can leverage data to inform content strategies and improve engagement with target audiences.
We think you need these skills to ace Product Marketing Manager (Executive Strategy and Narratives)
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly understand the responsibilities and skills required for the Product Marketing Manager position. Tailor your application to highlight your relevant experience in B2B marketing, strategic communications, and content development.
Craft a Compelling Narrative: Since the role involves crafting executive narratives, ensure your cover letter tells a compelling story about your professional journey. Highlight specific achievements that demonstrate your ability to develop creative content strategies and manage editorial priorities.
Showcase Your Skills: In your CV, emphasize your proficiency in various content formats such as speeches, blogs, and multimedia. Provide examples of past projects where you successfully influenced teams or streamlined content development processes.
Tailor Your Application: Customize your application materials to reflect the company's values and objectives. Mention any familiarity with industry trends and digital content best practices that align with the company's mission and goals.
How to prepare for a job interview at Aquent GmbH
✨Showcase Your Strategic Thinking
Be prepared to discuss how you've developed and implemented content strategies in the past. Highlight specific examples where your strategic thinking led to successful outcomes, especially in B2B marketing.
✨Demonstrate Cross-Functional Collaboration
Since this role involves working with various stakeholders, share experiences that illustrate your ability to collaborate effectively. Discuss how you’ve navigated complex challenges by working with different teams or partners.
✨Highlight Your Content Creation Skills
Prepare to showcase your proficiency in creating diverse content formats. Bring samples of your work, such as executive speeches, blog articles, or multimedia content, to demonstrate your versatility and creativity.
✨Understand Industry Trends
Research current trends in B2B marketing and content development. Be ready to discuss how these trends can influence your approach to content strategy and execution, showing that you are proactive and informed.