Sales Development Representative (m/f/x)

Sales Development Representative (m/f/x)

Full-Time 33000 - 38000 £ / year (est.) Home office (partial)
apryl

At a Glance

  • Tasks: Drive sales by generating leads and booking meetings with potential clients.
  • Company: Join Progyny Global, a mission-driven company making family care accessible for everyone.
  • Benefits: Competitive salary, hybrid work model, wellness support, and family-building benefits.
  • Other info: Inclusive culture focused on collaboration and innovation, with excellent growth opportunities.
  • Why this job: Make a real impact in people's lives while growing your career in a supportive team.
  • Qualifications: 2+ years in sales development, strong communication skills, and a proactive mindset.

The predicted salary is between 33000 - 38000 £ per year.

About us

We’re Progyny Global, part of the Progyny Inc family. Our shared mission? To make fertility and family-forming care accessible everywhere, breaking down barriers so that anyone can start a family, no matter where they are. With Progyny's support, we're set to amplify our impact globally, reaching more individuals and families than ever before.

About the Role

We are seeking a motivated, organised, and target-driven Sales Development Representative (SDR) to join our commercial team. In this role, you will drive top-of-funnel activity, build our pipeline, and support our global expansion by identifying and engaging qualified mid-market and enterprise prospects. This is an outbound-focused role, with responsibility for qualifying potential clients and booking high-quality meetings for the wider Sales team. The ideal candidate is proactive, enthusiastic, and eager to learn. This role is suitable for you if you are someone who thrives in a fast-paced environment, enjoys interacting with prospects, and is motivated by contributing to a high-performing team. This role offers strong career growth potential and serves as a springboard into more senior commercial positions within the organisation.

Tasks

  • Pipeline Generation
    • Generate qualified pipeline through proactive outbound outreach across multiple channels (email, phone, LinkedIn).
    • Manage and respond to inbound enquiries in a professional and timely manner.
    • Identify new business opportunities aligned with our ideal client profile.
    • Thoroughly qualify leads using strategic questioning and active listening to uncover needs, pain points, and buying signals.
  • Meeting Generation and Sales Collaboration
    • Partner closely with Sales Leadership to support top-of-funnel targets and strategic outreach efforts.
    • Book high-quality meetings in line with weekly, monthly, and quarterly KPIs.
    • Communicate clearly and confidently about customer challenges and Progyny Global’s value proposition.
    • Build strong rapport with prospects through thoughtful, well-organised interactions.
  • CRM Management & Cross-Functional Coordination
    • Maintain excellent CRM hygiene by ensuring all activities, conversations, and lead progression are recorded accurately.
    • Collaborate cross-functionally to nurture leads and share insights that support continuous improvement in campaign performance.

Requirements

  • Experience & Qualifications
    • At least 2 years of experience in a SDR role.
    • Minimum of 3 years of professional experience overall (internships and part-time roles count).
    • Experience in outbound SDR/BDR roles preferred.
    • BA, BS, or Master’s degree in Business Administration, Life Sciences or an equivalent field.
  • Skills & Strengths
    • Strong interpersonal skills with the ability to build rapport quickly.
    • Highly organised with excellent time-management abilities.
    • Confident communicator with strong written and verbal communication skills.
    • Resilient, persistent, and able to remain positive in the face of rejection.
    • Self-starter with an entrepreneurial mindset and eagerness to learn.
    • Team player who thrives in a collaborative environment and can take accountability and direction effectively.

Benefits

  • Competitive salary: Annual gross base salary range: From 33000 – 38000 GBP (based on experience)
  • Access to the Progyny Global platform + 4400 GBP family-building benefit
  • Hybrid working model with 3 days/week in our co-working space in London
  • 1:1 mental health sessions & wellness support via Nilo Health
  • Mobility allowance
  • Gym allowance
  • 24 days remote work from anywhere
  • Inclusive, mission-driven culture built on care, collaboration, and innovation

We believe in equal opportunities. We celebrate diversity and are committed to creating an inclusive environment for all team members. If you're passionate about helping others and want to make a difference in people's fertility and family-forming journeys, we encourage you to apply and join our mission at Progyny Global.

Sales Development Representative (m/f/x) employer: apryl

Progyny Global is an exceptional employer dedicated to making fertility and family-forming care accessible to all. With a strong focus on employee growth, our inclusive and mission-driven culture fosters collaboration and innovation, offering competitive salaries, wellness support, and a hybrid working model in the vibrant city of London. Join us to be part of a team that not only values your contributions but also empowers you to make a meaningful impact in the lives of individuals and families worldwide.

apryl

Contact Details:

apryl Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Development Representative (m/f/x)

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Sales Development Representative (m/f/x) at apryl, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including apryl. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Development Representative (m/f/x). Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Sales Development Representative (m/f/x)

Communication Skills
Problem-Solving Skills
Time Management
Adaptability
Flexibility
Organizational Skills
Lead Generation

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for apryl:When writing your cover letter, make sure to tailor your message specifically for apryl. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at apryl

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show apryl that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show apryl that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with apryl’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.