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For Companies At a Glance
- Tasks: Engage with prospects, drive new business revenue, and support Sales Executives.
- Company: Join Aprimo, a leader in marketing resource management, empowering brands globally since 1998.
- Benefits: Enjoy flexible work options, competitive salary, and comprehensive benefits from day one.
- Why this job: Be part of a collaborative culture that values innovation and personal growth.
- Qualifications: Bachelor's degree and 1-2 years in sales or marketing; self-starter with a passion for business development.
- Other info: Work remotely or hybrid, with opportunities to attend industry events and develop your career.
The predicted salary is between 42000 - 84000 £ per year.
Position Title: Business Development Representative
Location: United Kingdom or Europe
Employment Type: Full-Time
Onsite, Remote or Hybrid: Remote/Flexible
Department: Marketing
Hiring Manager: Manager of Business Development Representatives
Travel: Minimal
COMPANY SUMMARY: Here at Aprimo, our mission is to empower the marketing organizations of today to build the brands of tomorrow. Aprimo is a pioneer of the marketing resource and digital asset management space, delivering an innovative, industry-leading SaaS solution that changes the way companies work, create, collaborate, and learn to deliver exceptional brand experiences at scale.
POSITION SUMMARY: The Business Development Representative (BDR) will work with Demand Generation to assist Sales Executives (SE) in driving new business revenue. You will be required to utilize leading sales technology to meet activity and meeting quotas per month.
WHAT YOU WILL BE RESPONSIBLE FOR:
- Work with Demand Generation to identify target prospects/stakeholders to engage with
- Collaborate with marketing and Sales Executives to create and drive a nurture program to support pipeline development
- Build targeted lists for outreach using ZoomInfo and Salesforce
- Engage with prospects to identify business challenges through structured discovery conversations
- Effectively communicate the value of Aprimo solutions that help solve identified challenges
- Utilize product content and live product demonstrations to provide an amazing buyer experience
- Generate high-quality first-time appointments per month for your Sales Executive
- Maintain a qualified opportunity pipeline that exceeds 3x of the team annual quota
- Identify gaps in KPIs against strategic territory plans
- Assist your SE in driving new business revenue into an assigned vertical territory
- Assist in qualifying RFIs/RFPs, coordinating input from multiple sources within Aprimo
- Present relevant proposals and demonstrate the capabilities of Aprimo Application’s software
- Utilize existing networks and relationships to build new business
- Document information on each opportunity through Aprimo’s SFDC CRM tool
- Collaborate with other departments in preparing sales materials, presentations, and technical publications
- Develop and maintain market knowledge and competitor positioning
- Identify and attend relevant industry events that support pipeline creation
- Additional responsibilities and duties may be assigned as required
CANDIDATE QUALIFICATIONS & WHY YOU’RE A GREAT FIT FOR THE ROLE:
The Essentials
- Bachelor’s degree in a related field
- A minimum of 1-year experience in a similar role within a software provider, SaaS, digital or technical sales environment
- 1-2 years of related experience (marketing, sales, consulting, business process)
- Proven track record of meeting target goals
- Strong performance against target in a purely new business BDM/MDR role
Additional Successful Qualities
- Self-starter mentality with the ability to work independently
- Focus on identifying and selling to business challenges
- Understanding of the digital landscape and importance of multi-channel communications
- Able to manage numerous requests and time demands concurrently
- Proven business development success through effective use of core sales tools
- Demonstrated ability to collaborate with a distributed sales team
- Understanding of customer pain points and correlating potential business value
- Strong sense of urgency for reaching goals and key deliverables
APRIMO CULTURE & WHY YOU’LL LOVE WORKING HERE: Aprimo offers a forward-thinking, progressive and employee-first culture based in collaboration and flexibility with friendly, intelligent, and enthusiastic team members. Flexible work schedules and positions allowing for either entirely remote or hybrid working arrangements create a rewarding work-life balance. Team members are encouraged to be self-starters, voice new ideas, and exercise ownership in their roles. Staff members are not siloed into roles; we emphasize an organic approach to career development.
APRIMO BENEFITS WE OFFER: Target Compensation: Annual base salary target of the euro or British pound equivalent of $70,000 USD and commissions target of $30,000 USD. Competitive benefits coverage that begins on the first day of employment.
PHYSICAL REQUIREMENTS: Must be able to remain in a stationary position, often standing or sitting for prolonged periods. Must be able to communicate with others to exchange information accurately. This job operates in a professional office environment using standard office equipment.
EEO STATEMENT: Aprimo provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, gender identification, national origin, age, disability or genetics.
ADA STATEMENT: Aprimo is required to make reasonable accommodations to the known disability of a qualified applicant or employee if it would not impose an undue hardship on the operation of the employer's business.
Business Development Representative (Remote) employer: Aprimo
Contact Detail:
Aprimo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Representative (Remote)
✨Tip Number 1
Familiarise yourself with Aprimo's products and services. Understanding their SaaS solutions and how they empower marketing organisations will help you articulate their value during conversations with potential clients.
✨Tip Number 2
Leverage your existing networks to identify potential leads. Since the role involves engaging with prospects, having a solid network can give you an edge in finding and connecting with the right stakeholders.
✨Tip Number 3
Stay updated on industry trends and competitor positioning. This knowledge will not only help you in discussions but also demonstrate your commitment to understanding the market landscape, which is crucial for a Business Development Representative.
✨Tip Number 4
Practice your discovery conversation skills. Being able to effectively identify business challenges through structured conversations is key to success in this role, so consider role-playing scenarios with friends or colleagues.
We think you need these skills to ace Business Development Representative (Remote)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development, particularly in a SaaS or digital sales environment. Use keywords from the job description to demonstrate that you meet the qualifications.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of Aprimo's mission and how your skills align with their needs. Mention specific experiences where you've successfully met targets or solved business challenges.
Showcase Your Sales Skills: In your application, provide examples of how you've used sales tools like ZoomInfo and Salesforce effectively. Highlight any achievements in generating leads or managing pipelines that exceed expectations.
Demonstrate Cultural Fit: Research Aprimo's culture and values, and reflect this understanding in your application. Emphasise your self-starter mentality and ability to collaborate within a distributed team, as these are key aspects of their work environment.
How to prepare for a job interview at Aprimo
✨Research Aprimo Thoroughly
Before the interview, make sure to dive deep into Aprimo's mission, values, and products. Understanding their SaaS solutions and how they empower marketing organisations will help you articulate how your skills align with their goals.
✨Prepare for Discovery Conversations
As a Business Development Representative, you'll need to engage prospects in meaningful conversations. Practice structuring your questions to uncover business challenges, and think about how Aprimo's solutions can address these issues.
✨Showcase Your Sales Experience
Be ready to discuss your previous sales experiences, particularly in a SaaS or digital environment. Highlight specific achievements where you met or exceeded targets, as this will demonstrate your capability to drive new business revenue.
✨Demonstrate Collaboration Skills
Since the role involves working closely with Demand Generation and Sales Executives, be prepared to share examples of how you've successfully collaborated with teams in the past. Emphasise your ability to work independently while also being a team player.
