Business Development Rep (Remote) in Birmingham

Here at Aprimo, our mission is to empower the marketing organisations of today to build the brands of tomorrow. Aprimo is a pioneer of the marketing resource and digital asset management space, delivering an innovative, industry-leading SaaS solution that changes the way companies work, create, collaborate, and learn in order to deliver exceptional brand experiences at scale.

At Aprimo, the Business Development Representative (BDR) will work with Demand Generation to assist Account Executives (AE) to drive new business revenue. Responsibilities include:

• Working with marketing and Account Executives to create and drive a nurture program to support pipeline development.
• Building targeted lists for outreach using ZoomInfo, Cognism, and Salesforce.
• Identifying business challenges through structured discovery conversations, aligning their challenges with the values and outcomes Aprimo can provide.
• Generating high-quality first-time appointments per month for your Account Executive to attend.
• Maintaining a qualified opportunity pipeline that exceeds 3x of the team annual quota.
• Utilising existing networks and relationships to build new business.
• Documenting information on each opportunity through Aprimo’s SFDC CRM tool while recording/maintaining next steps/actions.

Qualifications:

• A minimum of 1-year experience in a similar role within a software provider, SaaS, digital or technical sales environment.
• Fluency in English is required.
• Proven track record of generating opportunities in a purely new business BDR/MDR role – strong performance against target.

Additional Successful Qualities:

• The ability to focus on identifying and selling to business challenges, not just the technology.
• The ability to demonstrate understanding of the digital landscape and importance of multi-channel communications.
• An agile mind and a person who thrives in a fast-moving sales environment.
• Proven business development success through effective use of core sales tools: Salesforce, Intent, LinkedIn SalesNav, ZoomInfo, Microsoft Office, etc.
• Capability of understanding customer pain points, requirements and correlating potential business to value that can be provided.

We offer a diverse environment that promotes DEI efforts, values multiple perspectives and fresh thinking. Through its relaxed environment, Aprimo embodies a more casual “Silicon Valley” atmosphere with flexible work schedules allowing for either entirely remote or hybrid working arrangements.

Aprimo employs a “choose your own adventure” approach to career advancement, emphasising an organic approach to career development where employees can frequently transition into newly created roles or other departments based on their interests.

For additional learning and development, we recently rolled out Udemy, which features over 200,000 courses on a wide variety of business topics.

Aprimo provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, colour, religion, sex, gender identification, national origin, age, disability or genetics.