At a Glance
- Tasks: Lead data-driven strategies to forecast revenue and shape go-to-market plans.
- Company: Join AppZen, a leader in AI-driven spend-to-pay software.
- Benefits: Competitive salary, performance bonuses, stock options, and diverse work culture.
- Other info: Dynamic environment with opportunities for growth and innovation.
- Why this job: Make a real impact by turning data into actionable business strategies.
- Qualifications: 8+ years in Sales Operations or GTM Strategy with strong analytical skills.
The predicted salary is between 160000 - 190000 £ per year.
App Zen is the leader in autonomous spend-to-pay software.
Its patented artificial intelligence accurately and efficiently processes information from thousands of data sources so that organizations can better understand enterprise spend at scale to make smarter business decisions.
It seamlessly integrates with existing accounts payable, expense, and card workflows to read, understand, and make real-time decisions based on your unique spend profile, leading to faster processing times and fewer instances of fraud or wasteful spend.
Global enterprises, including one-third of the Fortune 500, use App Zen’s invoice, expense, and card transaction solutions to replace manual finance processes and accelerate the speed and agility of their businesses.
At App Zen, we value candidates who are actively using AI tools to enhance productivity, automate repetitive tasks, and solve problems more efficiently.
Across all roles, we are looking for team members who leverage AI in meaningful ways to drive impact in their work.
To learn more, visit us at www. appzen. com .
We’re looking for a strategic, data-driven GTM Strategy & Analytics Manager to lead the modeling, forecasting, and analytics that power our go-to-market strategy.
This senior role operates at the intersection of Sales Operations, Strategic Finance, and GTM Planning.
You’ll partner closely with Sales, Finance, and Executive leadership to build models, develop strategic revenue forecasts, and deliver insights that shape how the business invests, executes, and grows.
If you thrive on turning data into strategy — and strategy into action — this role is for you.
What You'll Do
- Revenue
Forecasting: Own and refine the company's strategic revenue forecast — integrating pipeline, conversion, and productivity metrics to deliver accurate, actionable insights for leadership.
- Financial & GTM Modeling: Build dynamic models to support capacity, coverage, productivity, quota setting, and long-range revenue planning.
- Strategic
- Finance
Partnership: Collaborate with Finance on headcount, bookings, and investment planning to align GTM and financial strategies.
Navigate the inherent tension between Finance's data-driven conservatism and Sales' qualitative judgment — and help leadership land on a number they can commit to.
- Forecast Inspection & Analysis: Lead forecast and pipeline deep-dives to assess health, risk, and upside scenarios.
- Executive Insights & Scenario
Analysis: Deliver executive-ready analyses and reviews that drive investment and resource allocation decisions.
This means a point of view, not just a chart.
- Performance Visibility: Build and maintain dashboards that track revenue, productivity, and pipeline performance against strategic goals.
- Data Infrastructure & Systems: Partner with GTM Systems and Rev Ops teams to enhance data accuracy and leverage Salesforce CRM Analytics (Tableau CRM) and other BI tools for scalable analytics.
- What You'll Bring
- 8+ years of experience in Sales Operations, GTM Strategy, Revenue Operations, or Strategic Finance, ideally within a Saa S or high-growth tech environment.
- Proven ownership of GTM planning cycles: you've personally run or co-owned quota-setting, capacity modeling, and headcount planning, not just supported someone who did.
- Advanced analytical and financial modeling skills: strong command of revenue forecasting, scenario modeling, and financial planning.
- GTM and financial metrics fluency: pipeline coverage, bookings, ARR growth, rep productivity, attainment, conversion rates.
You don't just pull these — you have a point of view on what they mean.
- Ability to align Finance and Sales around a shared number, translate competing stakeholder priorities into a recommendation leadership can act on, and influence without authority.
- Experience with Salesforce CRM as an analytics and reporting tool; familiarity with Salesforce CRM Analytics (Tableau CRM), Looker, Power BI, or Tableau is a plus.
- High attention to detail, intellectual curiosity, and the ability to operate independently in a fast-moving, often ambiguous environment.
App Zen is committed to fair and equitable compensation practices.
The base pay range for this role is posted above.
Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location.
This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans.
We are an equal opportunity employer and value diversity. All employment is decided on the basis of qualifications, merit and business need.
You can find our Privacy Notice linked on the bottom of our appzen. com website.
We may use artificial intelligence tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses.
These tools assist our recruitment team but do not replace human judgment.
Final hiring decisions are ultimately made by humans.
GTM Strategy & Analytics Manager in London employer: AppZen
At AppZen, we pride ourselves on being an exceptional employer that fosters a dynamic and supportive work culture. As a Sales Development Representative, you'll benefit from comprehensive training, unlimited PTO, and a commitment to your professional growth, all while working in a fast-paced environment that values resilience and innovation. Our vibrant office atmosphere, complete with perks like snacks and company events, ensures that you not only thrive in your role but also enjoy the journey of building a successful career with us.
StudySmarter Expert Advice🤫
We think this is how you could land GTM Strategy & Analytics Manager in London
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We think you need these skills to ace GTM Strategy & Analytics Manager in London
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at AppZen, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at AppZen
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with AppZen’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.
