At a Glance
- Tasks: Generate leads, build client relationships, and support sales efforts in a dynamic environment.
- Company: Join Apptio, a leading tech company transforming financial decision-making.
- Benefits: Enjoy a competitive salary, hybrid work flexibility, and opportunities for growth.
- Other info: Entry-level position with excellent career development potential.
- Why this job: Be part of an innovative team making a real impact in the tech industry.
- Qualifications: Fluent in German with skills in lead generation and client outreach.
The predicted salary is between 30000 - 42000 £ per year.
Apptio, an IBM company, is the leading provider of technology spend and value management software. Leveraging AI-powered data insights, Apptio empowers leaders to make smarter financial and operational decisions. As a pioneer in Technology Business Management (TBM) and FinOps, Apptio collaborates with thousands of customers, partners, and community members globally. For more information, visit www.apptio.com.
Role DescriptionThis is a full-time hybrid role for a German-speaking Marketing Development Representative based in London. The Marketing Development Representative will be responsible for generating and qualifying marketing leads, developing and nurturing relationships with potential clients, and supporting the sales team in their outreach efforts. Daily tasks will include conducting market research, maintaining customer databases, organizing and participating in promotional activities, and collaborating with marketing and sales teams to achieve overall business goals.
Responsibilities- Generate and qualify marketing leads
- Develop and nurture relationships with potential clients
- Support the sales team in outreach efforts
- Conduct market research and maintain customer databases
- Organize and participate in promotional activities
- Collaborate with marketing and sales teams to achieve business goals
- Fluent (preferably native) in German
- Lead generation, marketing, and sales skills
- Experience in relationship-building and client outreach
- Research, data analysis, and problem-solving skills
- Strong written and verbal communication skills
- Ability to work independently and in a hybrid environment
- Proficiency in CRM software and marketing tools is preferred
- Entry level
- Full-time
- Software Development
Marketing Development Representative in London employer: Apptio, an IBM Company
Apptio, an IBM company, is an exceptional employer that fosters a dynamic and inclusive work culture in London, where innovation meets collaboration. Employees benefit from comprehensive growth opportunities, including training and mentorship, while enjoying the flexibility of a hybrid work environment. With a focus on technology spend management and a commitment to employee well-being, Apptio empowers its team to thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Development Representative in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Apptio, an IBM Company and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Apptio, an IBM Company are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Apptio, an IBM Company on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Apptio, an IBM Company. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Development Representative in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Apptio, an IBM Company. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Apptio, an IBM Company:Show us that you’ve done your homework! In your application, briefly mention what you admire about Apptio, an IBM Company’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Apptio, an IBM Company
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Apptio, an IBM Company will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Apptio, an IBM Company, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
