At a Glance
- Tasks: Lead product marketing strategies and create compelling messaging for innovative developer tools.
- Company: Join a leading tech company with a strong reputation in data grids and ambitious growth plans.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Why this job: Make a real impact by shaping how developers understand and engage with our products.
- Qualifications: 5+ years in product marketing with strong technical fluency and storytelling skills.
- Other info: Dynamic environment with a focus on innovation and collaboration.
The predicted salary is between 80000 - 95000 £ per year.
We’re entering the most exciting chapter in our history. For nearly a decade, we’ve been the gold standard in data grids, trusted by millions of developers. Now, with charts, a new product launch, scheduling, and Gantt tools expanding our offering, we’re building a modern marketing organisation that brings clarity, narrative, and commercial impact to a rapidly growing product suite. This is a rare opportunity to join a product-led company with deep technical credibility, a loyal developer audience, and ambitious growth plans. You’ll help build a marketing function that’s strategic, disciplined, and grounded in effectiveness, not just tactics. If you love turning product capabilities into crisp value, guiding launches, and shaping how developers and decision-makers understand our offering, you’ll have massive influence here.
Responsibilities
- Own product positioning and messaging across our expanding component suite
- Build go-to-market strategies for new product launches and feature releases
- Translate technical features into business value for developers and decision-makers
- Create sales enablement materials: pitch decks, one-pagers, proof points, objection handling
- Partner with Demand Gen to develop campaign messaging that converts
- Work with Community and DevRel to ensure messaging reflects how developers actually talk
- Analyse customer, sales, and community feedback to inform product roadmap and marketing strategy
What Success Looks Like
- Clear, consistent messaging that developers trust and decision-makers understand
- Stronger conversion at every stage of the funnel
- Product launches that generate buzz, trial, and adoption
- Sales teams equipped with materials that close deals
Must-have
- 5+ years in product marketing for developer tools, SaaS, or B2B technical products
- Experience building and executing go-to-market strategies end-to-end
- Strong technical fluency—you can read code examples and understand architectural decisions
- Excellent storytelling ability: you make complex things clear without dumbing them down
- Experience creating sales enablement content that actually gets used
Nice-to-have
- Experience in devtools, frontend tooling, charts, grids, or component libraries
- Ability to translate technical terms like row virtualisation, column filtering, pivoting, infinite scrolling, or cell editors into buyer-friendly value propositions
- Experience launching products to engineering managers, architects, and CTOs (our buyers)
- Understanding of frontend developer workflows, including bundlers, frameworks, and performance constraints
Product Marketing Manager (1307264) employer: Apprentify
Contact Detail:
Apprentify Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (1307264)
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can get you in the door.
✨Tip Number 2
Prepare for those interviews by practising your storytelling skills. We want you to be able to clearly articulate how your experience aligns with the role. Remember, it’s all about making complex ideas simple and relatable!
✨Tip Number 3
Don’t forget to showcase your technical fluency! Be ready to discuss how you’ve translated technical features into business value in past roles. This is key for impressing decision-makers.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Product Marketing Manager (1307264)
Some tips for your application 🫡
Show Your Passion for Product Marketing: When writing your application, let your enthusiasm for product marketing shine through. We want to see how much you love turning technical features into compelling stories that resonate with developers and decision-makers alike.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in product marketing for developer tools or SaaS. We’re looking for specific examples of how you've built go-to-market strategies and created sales enablement materials that actually get used.
Be Clear and Concise: We appreciate clarity! Use straightforward language to explain your achievements and experiences. Avoid jargon unless it’s relevant, and remember, we want to understand your value without getting lost in complex terms.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Apprentify
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the product suite and its technical features. Be ready to discuss how these features translate into business value for developers and decision-makers. This will show your technical fluency and ability to communicate effectively.
✨Craft Your Story
Prepare a compelling narrative about your past experiences in product marketing. Focus on specific examples where you've successfully built go-to-market strategies or created sales enablement materials. This storytelling ability is crucial for making complex concepts clear and relatable.
✨Engage with the Audience
During the interview, remember that it’s not just about answering questions. Engage with your interviewers by asking insightful questions about their current challenges and how they envision the role contributing to their goals. This shows your interest and strategic thinking.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used customer, sales, and community feedback to inform your marketing strategies. Highlight any specific metrics or outcomes that demonstrate your impact. This will illustrate your data-driven approach and commitment to effectiveness.