At a Glance
- Tasks: Lead design strategies to enhance customer experiences and drive product innovation.
- Company: Join a global leader in digital safety with a focus on inclusivity and well-being.
- Benefits: Enjoy unlimited PTO, health insurance, and professional development opportunities.
- Other info: Collaborate in a hybrid work environment with excellent career growth potential.
- Why this job: Make a real impact in shaping the digital world while working with cutting-edge technology.
- Qualifications: 10+ years of design leadership experience and a strong portfolio showcasing your work.
The predicted salary is between 60000 - 80000 £ per year.
Who Are We? We’re more than just a company; we’re a global leader in digital safety. With a strong commitment to ensuring that everyone can navigate the digital world securely, we unite the best minds and cutting‑edge technology through our family of brands: Norton, Avast, LifeLock, Avira, AVG, ReputationDefender, and CCleaner. Together, we protect over 400 million people worldwide. Our workplace is built on inclusivity, where your well-being is a top priority. We believe success comes from balance and authenticity. When you’re thriving, you’re unstoppable. So, bring your bold ideas and drive, and join us in shaping the digital world.
Ready to make an impact? Join #TeamGen.
How We Work Our hybrid work model (3 days in the office) gives us the face‑to‑face time to have creative conversations, meaningful meetings, make quick decisions, and build relationships. At the same time, it offers the flexibility you need to focus and do your best work.
Mission and Goal We are looking for a Product Design Director to drive the design direction across Gen's products, with a key focus on our Freemium experiences. This role addresses an important design leadership gap, ensuring a cohesive, strategic, and customer‑focused approach to product design. The Product Design Director will provide the oversight necessary to align cross‑functional teams, define a clear experience strategy, and elevate the quality and consistency of our products. This role is vital not only to improving user satisfaction and trust, but also to accelerating execution, strengthening our brand, and supporting long‑term business growth.
- Short-term goals: Drive design strategies and experiences that optimize customer engagement, loyalty, and product quality.
- Long-term goals: Lead a design team that contributes to sustainable business growth through continuous design innovation, customer‑focused strategies, and strong collaboration.
Objectives Lead a team of designers to deliver excellent customer experiences. Deliver customer‑centric and data‑informed experiences that are meaningful, cohesive, accessible, and usable. Oversee all aspects of design, including interaction design, information architecture, and visual design, to develop and execute business strategy and vision. Present work to product teams and senior leaders, clearly articulating goals, rationale, and concepts. Partner closely with Product and Engineering leaders to ensure we are building products that customers need and value. Apply emerging technologies, including AI, to accelerate design workflows, improve personalization, and enhance decision-making.
Competencies:
- 10+ years of design leadership experience within technology‑driven, product‑focused companies, creating engaging customer‑facing software experiences.
- Proven success leading design teams of 5+ designers while delivering multiple large‑scale initiatives spanning end‑to‑end customer journeys across platforms.
- Expertise in defining and executing a strong design vision across both early‑stage (0–1) products and mature B2C products.
- Strategic product thinker with a track record of shaping product goals, identifying opportunities, and making decisions grounded in customer impact and business outcomes.
- Exceptional communicator and collaborator with experience aligning cross‑functional teams and stakeholders around shared goals.
- Strong portfolio demonstrating end‑to‑end design work, design thinking, and the ability to solve complex customer problems.
- Curious, humble, and continuously exploring market trends, emerging technologies, and new user experiences.
- Comfortable working within geographically distributed teams and collaborating across multiple locations.
- Experience using AI tools with measurable outcomes that improved speed, efficiency, or quality at scale.
- Bonus: Previous experience within cybersecurity, digital safety, or consumer security products.
What’s Next Your CV will be reviewed by the recruiter and hiring manager to understand the scope of your work, the impact you’ve delivered, and how your experience aligns with the role. If shortlisted, the recruiter will contact you with a view to setting up a conversation to learn more about your background, what’s motivating you, why you’re interested in Gen and our products, and to go through the interview process. Gen is an equal opportunity employer, and we’re committed to fair, inclusive practices at every stage of the candidate and employee journey. Employment decisions are based on merit, experience and business needs.
Benefits: At Gen Digital, we are committed to supporting our employees' well-being and professional growth. Our benefits package includes:
- Health & Wellness – Medical, dental, and vision insurance plans.
- Financial Security – Retirement plan participation and Employee Stock Purchase Plan (ESPP).
- Work‑Life Balance – Unlimited paid time off (PTO) and company holidays.
- Professional Development – Annual education reimbursement for job‑related learning.
- Wellness Reimbursement – Support for fitness and wellbeing expenses.
- Additional Perks – Commuter spending accounts, legal assistance plans, family support services, and employee discounts.
Dir, Product Design in London employer: APPLY
At Gen Digital, we pride ourselves on being a global leader in digital safety, fostering a culture of inclusivity and well-being where your ideas can thrive. Our hybrid work model promotes collaboration while offering the flexibility to excel in your role, and our commitment to professional development ensures that you have ample opportunities for growth. Join us to make a meaningful impact in shaping the future of digital security while enjoying a comprehensive benefits package that prioritises your health, work-life balance, and financial security.
StudySmarter Expert Advice🤫
We think this is how you could land Dir, Product Design in London
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like APPLY!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at APPLY would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at APPLY through your school's career services!
We think you need these skills to ace Dir, Product Design in London
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Dir, Product Design, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Dir, Product Design position at APPLY. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at APPLY
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
