DK Marketing & Communications - Senior Marketing Executive / Marketing Manager
Company: Dorling Kindersley Limited
Work Location: London, United Kingdom, SW1V 2SA
Work Location Type: hybrid
Company Description
We’re looking for a creative and commercially minded marketer who’s full of ideas and loves seeing them come to life. As Senior Marketing Executive or a Marketing Manager in the DK Living team, you’ll help bring our books to readers everywhere, from mouth-watering cookbooks and inspiring gardening guides to captivating travel books and lifestyle titles. You’ll play a key part in supporting campaigns that spark curiosity, build our brands, and connect with home cooks, gardeners, travelers, and lifestyle enthusiasts alike.
This is a hands‑on, fast‑paced role where you’ll help plan and deliver campaigns that make an impact. You’ll collaborate closely with colleagues across Marketing, PR, Editorial, and Sales to make every campaign as creative and effective as possible, from initial concept through to results reporting.
Your key responsibilities will include:
- Plan, organise, and deliver consumer marketing campaigns across digital, print and social media
- Work with authors, agents, and brand partners to maximise visibility and promotional opportunities
- Support on high‑profile brand partnerships, and key project launches
- Brief and manage the creation of promotional assets, from social media content and POS to catalogues and video
- Collaborate with Head of Social & Digital and agencies to deliver paid advertising that drives pre‑orders and book sales
- Deliver seasonal and brand campaigns and lead on backlist programmes that drive sustained sales
- Monitor and review campaign results and share insights to help shape future activity
- Regularly communicate plans with key stakeholders including Editorial, Sales Publicity and International teams
- Manage budgets, approvals, and timelines with care and attention to detail
- Support Head of Marketing on feedback for acquisitions, working on pitch materials where required
- Monitor competitor activity and marketing trends to inform new ways of reaching readers
We’re looking for someone who is:
- Experience planning and executing marketing campaigns, within publishing
- An ability to leverage audience insights and data to inform marketing strategies
- Knowledge of and experience in running organic and paid for social media activity
- Creative and organised with a real enthusiasm for bringing ideas to life with guidance and support
- Enjoys working with others, with good time management skills to juggle multiple projects at once
- Commercially aware, interested in market trends, and thinking about how marketing can drive sales and engagement
- Comfortable analysing campaign results and suggesting creative approaches for next time
- A clear communicator with strong presentation skills who can quickly build strong relationships across internal teams and external stakeholders
- Above all, passionate about travel books, cooking, gardening, and lifestyle publishing
In return, you’ll join a collaborative, supportive team where creativity is encouraged and no two days are the same. It’s a fantastic opportunity to build your skills, make your mark on some of DK’s most exciting lifestyle publishing, and grow your experience across every part of marketing.
If you are interested, please apply with your most recent CV and cover letter. In your cover letter, please answer the following question:
Can you describe a current marketing trend or channel that excites you - how would you apply it to a marketing campaign at DK?
Closing date for applications: midnight on Sunday 6 September 2026
Benefits
- 25 days paid holiday entitlement in year one, plus bank holidays
- Volunteering policy and charity matching
- Employee assistance programme
- 60% discount on company books
- Cycle to work scheme and discounted gym membership
- Flex Fridays (1pm Finish*)
- Up to 30 days remote working from abroad*
- *Subject to certain criteria being met.
And we plant a tree for every new employee to our business.
Equality, Diversity and Inclusion
DK is committed to building a diverse workforce that reflects the varied communities that read our books across the world. We encourage applications from all individuals, regardless of age, religion, gender, ethnicity, disability, sexuality or social background. DK is proud to announce that we have adopted The Halo Code.
DK is a member of the disability confident scheme. We guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.
Flexible Working
DK supports flexible working and has introduced a new ‘smart-working’ policy with a hybrid approach of working weekly from home and in DK’s office. This is a hybrid role requiring a minimum of 3 days per week in our Pimlico office. As this is non‑negotiable, please ensure you are within a reasonable commuting distance of London before applying.
Additional Information
Further information on data protection and your rights can be found here .
The Book Trade Charity offers financial support to people looking to enter the book trade, but who may struggle to afford the costs of attending interviews or undertaking internships. For more information, visit www.booktradeentrysupport.org.
#J-18808-Ljbffr
DK Marketing & Communications - Senior Marketing Executive/Marketing Manager (dependent on employer: Apply now!
At Penguin Ventures, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and collaboration. As a Senior Trade & Licensing Communications Lead, you will benefit from our commitment to employee growth through continuous learning opportunities and mentorship, all while working in a vibrant location that inspires innovation and connection within the licensing industry.