At a Glance
- Tasks: Drive sales and occupancy in a prestigious care home through marketing and community networking.
- Company: Barchester is a leading UK care provider known for exceptional quality care and support.
- Benefits: Enjoy a competitive salary, commission structure, discounts, and wellbeing support.
- Why this job: Join a supportive team and make a real impact in residents' lives while developing your career.
- Qualifications: Sales experience preferred; must be self-motivated, data-savvy, and a confident communicator.
- Other info: Full UK driving licence required; opportunity for personal and professional growth.
The predicted salary is between 28800 - 43200 £ per year.
Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care. REWARDS PACKAGE: Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication skills. Networking within the local community to raise the profile of the home and generate enquiries Supporting local and wider marketing activities togenerate enquiries,drive conversion rates and increase occupancy Identifying opportunities to improve sales and marketing performance NEED TO HAVE: Have proven sales and marketing experience preferably in healthcare but not essential Have the ability to analyse data on Salesforce or similar CRM application Be self-motivated and target driven Have interpersonal and professional qualities Confident user of Microsoft Office (Excel/Powerpoint) Full UK driving licence. NEED TO DO: Represent Barchester and our state of the art home in a friendly and professional manner. Responsible for all sales activity for the home. Talking to potential new residents over the phone, and providing informative and welcoming tours of the home. Engage with residents and relatives to understand their experience and requirements. Respond to sales enquiries. Actively generate leads and identify local marketing opportunities. Maintain a contacts database. Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.
Customer Relationship Manager employer: Apply Gateway
Contact Detail:
Apply Gateway Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Manager
✨Tip Number 1
Familiarise yourself with Barchester's values and mission. Understanding their commitment to exceptional quality care will help you align your approach when networking and engaging with potential residents and their families.
✨Tip Number 2
Leverage your local connections! Attend community events or join local groups to build relationships that can lead to referrals. Being active in the community will not only raise the profile of the care home but also demonstrate your commitment to the role.
✨Tip Number 3
Brush up on your data analysis skills, especially with Salesforce or similar CRM applications. Being able to interpret data effectively will allow you to identify trends and opportunities for improving sales and marketing performance.
✨Tip Number 4
Prepare to showcase your interpersonal skills during any interactions. As a Customer Relationship Manager, your ability to connect with potential residents and their families is crucial, so practice your communication techniques to ensure you come across as friendly and professional.
We think you need these skills to ace Customer Relationship Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant sales and marketing experience, especially in healthcare if you have it. Emphasise your achievements in increasing occupancy or managing customer relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the care industry. Mention specific examples of how you've successfully handled enquiries or improved sales performance in previous roles.
Showcase Communication Skills: Since excellent communication is key for this role, consider including examples in your application that demonstrate your ability to engage with potential residents and their families effectively.
Highlight Data Analysis Skills: If you have experience with Salesforce or similar CRM applications, make sure to mention it. Provide examples of how you've used data to drive sales or improve marketing strategies.
How to prepare for a job interview at Apply Gateway
✨Showcase Your Sales Experience
Be prepared to discuss your previous sales and marketing experience, especially if it's in healthcare. Highlight specific achievements and how you successfully increased occupancy or improved conversion rates in past roles.
✨Demonstrate Communication Skills
Since excellent communication is key for this role, practice articulating your thoughts clearly. Prepare examples of how you've effectively communicated with clients or stakeholders in the past, particularly in challenging situations.
✨Familiarise Yourself with Barchester
Research Barchester and their care homes. Understand their values, mission, and what sets them apart in the industry. This knowledge will help you tailor your responses and show genuine interest in the company during the interview.
✨Prepare Questions for the Interviewers
Have a list of thoughtful questions ready to ask the interviewers. Inquire about their expectations for the role, the team dynamics, and opportunities for professional development. This shows your enthusiasm and commitment to the position.