At a Glance
- Tasks: Design and optimise AI-driven sales training content, including videos and role-play scenarios.
- Company: Join Apple, a leader in innovation and inclusivity.
- Benefits: Competitive salary, flexible hours, and a commitment to accessibility.
- Other info: Dynamic team environment with opportunities for growth and creativity.
- Why this job: Make a real impact by shaping the future of sales training with AI.
- Qualifications: Experience with generative AI tools and strong writing skills required.
The predicted salary is between 50000 - 70000 £ per year.
We are seeking a Prompt Engineer to design, build, and optimize AI‑driven sales training content. This role focuses on creating structured prompts, workflows, and scripts that generate high‑quality sales skills training materials, including AI‑generated videos, role‑play simulations, and coaching scenarios. The ideal candidate combines strong writing ability, sales training knowledge, and hands‑on experience with generative AI tools. You will work closely with sales enablement leaders and instructional designers to develop scalable AI‑powered training experiences for sales teams.
AI Prompt Design & Optimization
- Design, test, and refine prompts that generate high‑quality sales training content
- Develop structured prompt frameworks for role‑play scenarios, objection handling, discovery conversations, and coaching feedback
- Continuously optimize prompts to improve accuracy, realism, and instructional value
AI Video Training Development
- Create scripts and prompts for AI‑generated training videos
- Design scenario‑based training modules using AI video tools
- Produce realistic sales conversations and demonstrations for training purposes
Sales Training Content Creation
- Build AI‑generated learning modules focused on core sales skills such as:
- Discovery and questioning
- Objection handling
- Negotiation
- Value articulation
- Closing techniques
- Develop simulated customer conversations and role‑play exercises
- Generate coaching guides and feedback frameworks
Workflow & System Development
- Create repeatable prompt systems for scalable content production
- Build libraries of prompts and templates for different training scenarios
- Collaborate with product, sales enablement, and learning teams to integrate AI into training workflows
Experimentation & Improvement
- Test emerging AI tools for training and video generation
- Evaluate output quality and continuously improve prompt strategies
- Analyze user feedback from sales teams to refine training content
Success Metrics
- Quality and realism of AI‑generated training scenarios
- Adoption of AI‑generated training by sales teams
- Speed and scalability of content production
- Improvement in sales skill development metrics
Minimum Qualifications
- Experience working with generative AI tools (e.g., ChatGPT, Claude, Gemini, Midjourney, AI video platforms)
- Strong writing and editing skills
- Understanding of modern sales methodologies (e.g., consultative selling, MEDDICC, Challenger, SPIN)
- Experience in sales enablement, training, instructional design, or sales operations
- Ability to structure prompts that generate consistent, high‑quality outputs
- Analytical mindset and ability to iterate through experimentation
Preferred Qualifications
- Experience building AI‑generated training or educational content
- Familiarity with AI video platforms (e.g., Synthesia, HeyGen, Tavus, etc.)
- Background in sales coaching or sales leadership
- Experience building prompt libraries or AI workflows
- Knowledge of learning design or adult learning principles
At Apple, we’re not all the same. And that’s our greatest strength. We draw on the differences in who we are, what we’ve experienced and how we think. Because to create products that serve everyone, we believe in including everyone. Therefore, we are committed to treating all applicants fairly and equally. As a registered Disability Confident employer, we will work with applicants to make any reasonable accommodations. Apple will consider for employment all qualified applicants with criminal backgrounds in a manner consistent with applicable law.
At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.
Prompt Engineer – AI Sales Training & Video Content in London employer: Apple
At Apple, we pride ourselves on fostering a diverse and inclusive work environment that empowers our employees to thrive. As a Prompt Engineer, you will have the opportunity to innovate at the intersection of AI and sales training, collaborating with talented teams to create impactful learning experiences. With a strong focus on employee growth, competitive benefits, and a commitment to accessibility, Apple is an exceptional employer for those seeking meaningful and rewarding careers in a dynamic location.
StudySmarter Expert Advice🤫
We think this is how you could land Prompt Engineer – AI Sales Training & Video Content in London
✨Dive into Digital Learning Communities
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We think you need these skills to ace Prompt Engineer – AI Sales Training & Video Content in London
Some tips for your application 🫡
Show Off Your Passion for Learning:When applying for a role in digital learning and education at Apple, make sure to sprinkle your application with examples of your enthusiasm for teaching and learning technologies. Share specific experiences where you've used, designed, or implemented digital learning solutions, as this shows us that you truly get the field.
Highlight Relevant Education and Certification:In the digital learning space, having a strong educational background can set you apart. Don't shy away from showcasing your degrees, certifications, or relevant courses related to e-learning, instructional design, or educational technology. We love seeing candidates who have actively invested in their learning journey!
Tailor Your CV to the Role:Your CV is your first impression, so let's make it count! Focus on your skills directly related to digital learning, such as course development, learning management systems, and data analysis. Be sure to show measurable results from your past roles to demonstrate your impact and effectiveness.
Craft a Compelling Cover Letter:In your cover letter, express not just your qualifications, but your vision for the future of digital education. Discuss how your experiences align with the mission of Apple and highlight any innovative ideas you might have for enhancing learning experiences. This is your chance to connect with us on a deeper level!
How to prepare for a job interview at Apple
✨Get Hands-On with Learning Technologies
Familiarise yourself with common digital learning tools and platforms, like LMS systems or authoring tools that Apple might use. Understanding these will give you an edge and show you’re ready to jump in from day one!
✨Showcase Your Creativity in Lesson Design
Prepare a portfolio of your past projects if you have them, or create sample lesson plans or digital content demos. Being able to discuss your creative approach to engaging students can really set you apart in a full-time role at Apple.
✨Brush Up on Educational Trends
Stay in the loop with the latest trends in digital education, like gamification or personalised learning experiences. This will help you engage in meaningful discussions during the interview and demonstrate your passion for the field.
✨Prepare for Collaborative Scenarios
Expect to be asked about your experience working collaboratively with educators or other stakeholders. Consider discussing how you've contributed to a team effort in creating engaging educational content or improving student outcomes.
