At a Glance
- Tasks: Drive revenue and subscriber growth for Apple TV across 100+ international markets.
- Company: Join the innovative team at Apple, a leader in digital media.
- Benefits: Competitive salary, dynamic work environment, and opportunities for global collaboration.
- Other info: Collaborate globally while championing local initiatives for Apple TV.
- Why this job: Make an impact in the streaming industry while working with a passionate team.
- Qualifications: Experience in digital media, strong commercial acumen, and data-driven mindset required.
The predicted salary is between 75600 - 92400 £ per year.
Join the International TV team who are responsible for Apple’s TV business (TV and TV App), driving overall revenue and subscriber growth, curating and managing the TV app experience, programming and editorialising while striving to acquire, engage and retain subscribers for Apple TV and our partners.
We are looking for an industry expert with a blend of strategic thinking and strong commercial acumen, with a proven track record in creating and delivering initiatives to drive revenue and LTV. You will first and foremost be responsible for taking revenue generation projects from conception to implementation for Apple TV across over 100 International markets (ex. US). You will also work in close collaboration with our Business Development team and Local Market teams to strategise and assess new partnership and distribution opportunities, as well as finding new, innovative ways to go to market and drive awareness and adoption of Apple TV. In this role you will sit as both part of the International team based in London, but also have a strong link into the Global team in California so you are in a position to champion local initiatives for roadmap prioritisation and clearly communicate and roll-out Global initiatives to best effect in International markets.
Key Responsibilities
- Develop new commercial initiatives that enhance subscriber acquisition, retention and/or revenue growth across all International markets.
- Build business cases and forecasts for new commercial initiatives, ensuring alignment with overall company strategy and financial objectives.
- Identify and develop regional growth opportunities, adapting to the unique needs and opportunities in each geo, whilst ensuring alignment with global objectives and positioning.
- Evaluate new monetisation opportunities, partnerships and distribution models.
- Stay ahead of industry trends and propose innovative approaches to maintain a competitive edge.
- Roll-out Global commercial initiatives across International markets, making recommendations where required for local adaptations.
Minimum Qualifications
- Proven background in digital media and/or TV, with substantial proportion spent in Commercial or Strategy functions.
- Hands-on experience working across subscription lifecycle (acquisition, engagement, retention and LTV optimisation) within SVOD, streaming or Pay TV environment.
- A commercial, data-driven and analytical mindset, with proven experience developing, sizing and prioritising business cases for new initiatives to drive business growth.
- Strong understanding of the global streaming landscape including key industry players, platform dynamics, distribution models and industry trends.
- Collaborative stakeholder management skills within large, complex or matrixed organisations, with the flexibility to pivot quickly in a fast-paced environment.
Preferred Qualifications
- Track record of driving measurable top-line subscriber growth, revenue or retention projects across multiple international territories.
- Compelling communication and presentation skills, with the ability to synthesise complex data into clear strategic narrative for executive audience.
- Experience prioritising commercial roadmaps across culturally and commercially diverse international markets.
- Genuine passion for premium storytelling in TV and film, with active user of streaming platforms and services (particularly Apple TV).
International Commercial Lead, Apple TV in London employer: Apple
At Apple, we pride ourselves on fostering a culture of innovation and collaboration, making us an exceptional employer for those looking to make a meaningful impact in the tech industry. Our Battersea office in London offers a vibrant work environment with ample opportunities for professional growth, competitive benefits, and a commitment to employee well-being. Join us to be part of a team that values creativity and encourages you to push boundaries while working with cutting-edge technology.
StudySmarter Expert Advice🤫
We think this is how you could land International Commercial Lead, Apple TV in London
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We think you need these skills to ace International Commercial Lead, Apple TV in London
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at Apple, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at Apple
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with Apple’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.
