At a Glance
- Tasks: Optimise online shopping for Beatles fans and enhance their ecommerce experience.
- Company: Join Apple Corps, the creative hub behind The Beatles' legacy.
- Benefits: Competitive salary, creative environment, and opportunities to work with iconic music.
- Other info: Collaborative culture with a focus on creativity and innovation.
- Why this job: Be part of a team shaping the future of music merchandising and fan engagement.
- Qualifications: Experience in ecommerce trading and web merchandising is essential.
The predicted salary is between 50000 - 65000 £ per year.
Location: Apple Corps Head Office, Ovington Square, London
Working pattern: 4 to 5 days per week expected in the office
About the opportunity
Apple Corps Ltd. was founded in 1968 to oversee The Beatles’ creative and business interests. It initially served as the new outlet for The Beatles’ own recordings as well as the music of a wide-ranging roster of artists, all brought to the label personally by the band (individually and/or collectively). Apple Corps’ mission celebrates artistry in an inclusive, creative environment. Since its inception, the company has encompassed music, publishing, merchandise, electronic and film enterprises.
For almost six decades, Apple Corps Ltd. has helped to bring The Beatles music to billions of fans in pioneering, creative manners, decade after decade. Apple Corps and Universal Music Group UK are coming together to build a dedicated team focused on shaping the next chapter of Beatles product, ecommerce, retail and customer experience. This is a rare opportunity to work at the intersection of music, culture, creativity, commerce and fan experience. The Beatles remain one of the most important and influential creative forces in the world, with a legacy that continues to inspire fans across generations. This team will create exceptional products, experiences and customer journeys for Beatles fans globally. From product design and packaging to retail, ecommerce, trading and fan engagement, every touchpoint must reflect the creativity, quality and cultural significance associated with The Beatles.
The Web Merchandising and Trading Manager will be responsible for optimising the online shopping experience across Beatles ecommerce platforms. This role will curate how products appear online, manage the trading calendar, support product launches, improve customer journeys and use data to maximise conversion, engagement and revenue. This is a hands-on ecommerce trading role, suited to someone who understands online retail, customer behaviour, product storytelling and performance optimisation.
Key responsibilities
- Curate how products appear across the website, including:
- Category pages
- Collections
- Homepage features
- Ensure product presentation is compelling, accurate and visually consistent.
- Align product visibility with launch priorities, stock availability and customer demand.
Trading calendar management
- Plan and execute an online trading calendar aligned with:
- Promotions
- Seasonal campaigns
- Release moments
- Marketing activity
- Coordinate trading activity across key moments.
- Ensure the online store reflects commercial priorities and fan engagement opportunities.
Continuously test and improve:
- Navigation
- Search
- Recommendations
- Checkout journeys
Identify friction points in the customer journey. Recommend practical improvements to increase conversion and improve customer experience.
Product launch execution
- Coordinate and manage the online launch of new products.
- Ensure all launch information is accurate and complete, including:
- Product listings
- Imagery
- Copy
- Categorisation
- Work with internal teams to ensure product launches are delivered accurately and on time.
Promotions and campaign trading
- Manage online promotions, bundles, limited releases, discounts and campaign-led trading opportunities.
- Maximise revenue, engagement and sell-through.
- Ensure promotional mechanics are commercially sound, clearly communicated and operationally deliverable.
Website performance analysis
- Monitor ecommerce KPIs, including:
- Traffic
- Conversion rate
- Revenue
- Sell-through
- Product performance
- Use performance data to guide trading decisions.
- Identify opportunities for growth and improvement.
Stock and availability management
- Work closely with supply, production and inventory teams.
- Ensure the right products are promoted online based on availability, demand and commercial priorities.
- Support decisions around product visibility, replenishment, sell-through and lifecycle management.
- Improve how customers move through the website, from homepage to checkout.
- Support smarter navigation, product recommendations, page structure and merchandising logic.
- Ensure the site is easy, inspiring and engaging for fans to discover, shop and connect with The Beatles.
Align website trading activity with:
- Marketing
- CRM
- Retail
- Social media
- Content
- Campaign planning
Support a joined-up and consistent customer experience across channels.
A/B testing and data insights
- Run experiments on:
- Product placements
- Messaging
- Calls to action
- Share learnings and recommendations with stakeholders.
- Use test results to improve trading performance and customer experience.
Key skills and experience
- Strong ecommerce trading and web merchandising capability.
- Understanding of how to optimise product visibility, customer journeys and conversion.
- Confidence working with ecommerce data, trading reports and performance dashboards.
- Ability to use insight to shape merchandising decisions and trading priorities.
- Strong organisational skills and ability to manage multiple launches, campaigns and trading priorities.
- Excellent attention to detail across product listings, imagery, pricing, copy, stock and promotional setup.
- Strong collaboration skills across marketing, CRM, ecommerce, retail, production, supply and creative teams.
- Understanding of brand presentation and customer experience within a culturally significant and globally recognised brand environment.
Experience requirements
- Experience in ecommerce trading, web merchandising, digital retail, online trading or ecommerce operations.
- Experience managing product listings, category pages, homepage features, collections or campaign landing pages.
- Experience supporting product launches, promotions, bundles or limited releases online.
- Strong understanding of ecommerce KPIs, including:
- Traffic
- Conversion rate
- Revenue
- Sell-through
- Experience using ecommerce platforms, content management systems, analytics tools or merchandising tools.
- Experience working with stock, availability and product performance data.
- Experience collaborating across marketing, CRM, retail, supply chain, content, creative or digital teams.
- Experience in music, entertainment, fashion, lifestyle, fan commerce, retail or consumer products.
- Experience working with ecommerce platforms such as Shopify, Salesforce Commerce Cloud, Magento, WooCommerce or similar.
- Experience with A/B testing, CRO tools or customer journey optimisation.
- Experience supporting international ecommerce, multi-currency stores or global customer bases.
Web Merchandising and Trading Manager in London employer: Apple Corps Ltd
Apple Corps Ltd. offers a unique opportunity to work at the heart of music and culture, fostering a creative and inclusive environment that celebrates artistry. Employees benefit from a collaborative work culture, with ample opportunities for professional growth and development, all while contributing to the legacy of The Beatles. Located in London, the company provides a vibrant setting for those passionate about ecommerce and fan engagement, making it an exceptional employer for individuals seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Web Merchandising and Trading Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Apple Corps or ecommerce. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! If you have a portfolio or examples of your work in ecommerce trading or web merchandising, make sure to share them during interviews. It’s all about demonstrating what you can bring to the table.
✨Tip Number 3
Prepare for the interview by understanding The Beatles' legacy and how it ties into ecommerce. Be ready to discuss how you can enhance the online shopping experience for fans. Show your passion!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Web Merchandising and Trading Manager in London
Some tips for your application 🫡
Show Your Passion for The Beatles:When you're writing your application, let your love for The Beatles shine through! Share how their music has influenced you and why you want to be part of this iconic brand. We want to see that enthusiasm!
Tailor Your Experience:Make sure to highlight your relevant experience in ecommerce trading and web merchandising. Use specific examples that align with the responsibilities mentioned in the job description. We’re looking for someone who can hit the ground running!
Be Data-Driven:Since this role involves a lot of data analysis, don’t shy away from showcasing your analytical skills. Mention any tools or methods you've used to optimise customer journeys and improve conversion rates. We love a numbers-savvy candidate!
Apply Through Our Website:Remember to apply through our website for a smooth application process. It’s the best way to ensure your application gets to the right people at Apple Corps. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Apple Corps Ltd
✨Know Your Beatles
Before the interview, dive deep into The Beatles' history and their impact on music and culture. Familiarise yourself with their discography, key milestones, and how Apple Corps has evolved over the years. This knowledge will not only impress your interviewers but also show your genuine passion for the brand.
✨Showcase Your Ecommerce Savvy
Prepare to discuss your experience in ecommerce trading and web merchandising. Bring specific examples of how you've optimised product visibility and improved customer journeys in previous roles. Be ready to share insights on KPIs like conversion rates and traffic, as these are crucial for the role.
✨Be Data-Driven
Since the role involves a lot of data analysis, come prepared with examples of how you've used data to inform your decisions. Discuss any A/B testing you've conducted or how you've identified friction points in customer journeys. This will demonstrate your analytical skills and ability to drive performance.
✨Collaborate Like a Pro
Highlight your collaboration skills by sharing experiences where you worked with cross-functional teams. Whether it was marketing, supply chain, or creative teams, showing that you can effectively communicate and work together will be key. Prepare to discuss how you align different departments towards common goals.
