At a Glance
- Tasks: Shape enablement strategies for EMEA sales teams and drive impactful onboarding experiences.
- Company: Join Apollo.io, a fast-growing SaaS leader valued at $1.6 billion.
- Benefits: Enjoy a collaborative culture, growth opportunities, and the chance to make a real impact.
- Other info: Work in an AI-native environment that values continuous improvement and bold ideas.
- Why this job: Be a key player in transforming sales enablement across EMEA with innovative strategies.
- Qualifications: 5+ years in Sales Enablement or related roles, with a knack for strategic thinking.
The predicted salary is between 59400 - 72600 £ per year.
Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally, from rapidly growing startups to some of the world's largest enterprises. Founded in 2015, the company is one of the fastest growing companies in SaaS, raising approximately $250 million to date and valued at $1.6 billion. Apollo.io provides sales and marketing teams with easy access to verified contact data for over 210 million B2B contacts and 35 million companies worldwide, along with tools to engage and convert these contacts in one unified platform.
About Enablement & the Role: Enablement exists to be a strategic partner to our GTM roles—building role proficiency through clear, scalable programs that align to business priorities. We drive accountability and adoption so teams execute with confidence, deliver exceptional customer experiences, and achieve our revenue outcomes. As Senior Enablement Manager, EMEA, you’ll be Apollo’s first dedicated enablement hire in EMEA, helping shape how enablement supports one of our most important growth regions.
What You’ll Do:
- Partner with EMEA Sales Leadership: Work directly with Sales Leadership and frontline managers to diagnose performance opportunities and improve pipeline quality, deal progression, win rates, and overall field execution.
- Drive global onboarding in EMEA: Partner closely with the Global Onboarding Program Manager to deliver and reinforce Apollo’s global Revenue onboarding program in EMEA, supporting new hires throughout their first 90 days and partnering with managers to drive successful ramp.
- Own ongoing & everboarding enablement: Build and deliver ongoing development for EMEA AEs and AMs that strengthens seller proficiency and addresses evolving skill and execution gaps.
- Translate global strategy into regional execution: Activate global enablement and GTM priorities across EMEA Mid-Market, Enterprise, and Strategic teams, adapting execution to regional business and market needs.
- Diagnose and improve field execution: Use performance data, Gong insights, field observation, and active deals to identify seller and manager gaps, deliver targeted interventions, and scale what “good” looks like across teams.
- Enable frontline managers: Equip managers with practical frameworks, tools, and insights to inspect, coach, and reinforce consistent execution and sustainable behaviour change.
- Lead across teams: Drive complex, cross-functional initiatives that shape how the field sells and executes the sales motion, aligning stakeholders and scaling best practices across Revenue and adjacent teams.
- Modernize how we enable: Champion AI-augmented enablement and modern GTM technology to create scalable, personalized, in-the-flow learning experiences.
What We Look For:
- 5+ years of experience in Sales or Revenue Enablement, Field Enablement, Learning, Program Management, or a related GTM role, ideally in SaaS or another high-growth environment.
- Proven experience operating as a strategic partner to Sales Leadership and frontline managers, with a track record of improving seller execution and business performance.
- Experience supporting and activating global onboarding programs at the regional level.
- Demonstrated ability to operate with autonomy in ambiguous environments.
- Proven ability to identify, codify, and scale best practices across teams.
- Deep experience with GTM technology and modern revenue workflows.
- Strong proficiency with AI and AI-augmented ways of working.
- Deep understanding of sales methodologies such as MEDDPICC, Command of the Message, or BANT.
- Experience designing scalable, blended learning and everboarding programs.
- Demonstrated ability to influence senior leaders, frontline managers, and cross-functional stakeholders without formal authority.
- Excellent facilitation, coaching, written, and verbal communication skills.
- A builder mindset and comfort moving between strategic thinking and hands-on execution.
We are AI Native: Apollo.io is an AI-native company built on a culture of continuous improvement. We’re on the front lines of driving productivity for our customers—and we expect the same mindset from our team.
Why You’ll Love Working at Apollo: At Apollo, we’re driven by a shared mission: to help our customers unlock their full revenue potential. We invest deeply in your growth, ensuring you have the resources, support, and autonomy to own your role and make a real impact.
Senior GTM Enablement Manager in London employer: Apollo.io
Apollo.io is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for those looking to make a significant impact in the SaaS industry. With a strong focus on employee growth, we offer comprehensive training and development opportunities, ensuring that our team members are equipped to excel in their roles. Located in the UK, our team enjoys a vibrant work environment that encourages innovation and creativity, making it an ideal place for passionate professionals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Senior GTM Enablement Manager in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Senior GTM Enablement Manager at Apollo.io, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Apollo.io. Tailor your message to explain why you’re drawn to them and how you can contribute as a Senior GTM Enablement Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Senior GTM Enablement Manager in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Apollo.io:When writing your cover letter, make sure to tailor your message specifically for Apollo.io. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Apollo.io
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Apollo.io that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Apollo.io that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Apollo.io’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
