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- Tasks: Create engaging copy for marketing campaigns and advertorials in travel and lifestyle publications.
- Company: Join APL Media, a creative media company producing top travel and lifestyle content.
- Benefits: Enjoy a hybrid work environment with flexibility to work from home and in the office.
- Why this job: Be part of a passionate team delivering high-quality content that inspires audiences worldwide.
- Qualifications: Experience in copywriting, strong writing skills, and attention to detail are essential.
- Other info: This freelance role is initially for 8 weeks, starting ASAP.
The predicted salary is between 28800 - 43200 £ per year.
Role: Freelance Copywriter
About us: APL Media Limited is a dynamic and creative media company and publisher based in Kentish Town, London. We produce a range of travel and lifestyle titles, including National Geographic Traveller (UK), Living360, and various guides for the national press. Our team is passionate about delivering high-quality content that engages and inspires our audience.
Role overview: APL Media is seeking a talented Freelance Copywriter to join our team. You will be responsible for creating compelling copy for event and email marketing campaigns, as well as advertorials and digital listings for our travel and lifestyle publications. You will work closely with our editorial and marketing teams to ensure that all content aligns with our brand voice and meets the needs of our clients.
Key responsibilities:
- Develop engaging and persuasive copy for event and email marketing campaigns.
- Write advertorials for a range of travel and lifestyle titles, including National Geographic Traveller (UK) and Living360.
- Edit and refine advertorial listings for advertisers featured in our national newspaper inserts (guides) across a variety of renowned titles in print and online.
- Collaborate with the editorial and marketing teams to ensure content is on-brand and meets client objectives.
- Conduct research to ensure accuracy and relevance of content.
- Edit and proofread copy to ensure high standards of quality and consistency.
Requirements:
- Proven experience as a copywriter, preferably in the travel and lifestyle sectors.
- Strong writing, editing, and proofreading skills.
- Ability to create compelling and engaging content that resonates with diverse audiences.
- Excellent research skills and attention to detail.
- Ability to work independently and meet deadlines.
- Familiarity with SEO best practices is a plus.
- Knowledge of ASA guidelines for compliance would be useful.
How to apply: If you are interested in this position, please send your CV, a cover letter, and two writing samples to careers@aplmedia.co.uk.
Please include “Freelance Copywriter Application” in the subject line of your email. Only successful applicants will be notified.
Our titles
Consumer: National Geographic Traveller (UK), National Geographic Traveller – The Collection, Food by National Geographic Traveller (UK), Living360 and newspaper inserts.
Trade: Postcards, ASTA Worldwide Destination Guide.
Start date: ASAP
Deadline for applications:
Hours: Full-time, 9am-5.30pm. Note we offer a hybrid working environment as standard — three days working in the office, two days working from home.
Job type: Freelance. Initially for 8 weeks.
Closing date: 31 March
Freelance Copywriter employer: APL Media Limited
Contact Detail:
APL Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance Copywriter
✨Tip Number 1
Familiarize yourself with APL Media's publications, especially National Geographic Traveller and Living360. Understanding their tone and style will help you create copy that resonates with their audience.
✨Tip Number 2
Showcase your versatility by preparing writing samples that reflect different styles and formats, particularly in travel and lifestyle content. This will demonstrate your ability to adapt to various client needs.
✨Tip Number 3
Network with professionals in the travel and lifestyle sectors. Engaging with industry peers can provide insights into current trends and may even lead to referrals or recommendations for freelance opportunities.
✨Tip Number 4
Brush up on SEO best practices and ASA guidelines. Having a solid understanding of these areas will not only enhance your writing but also show APL Media that you are well-prepared for the role.
We think you need these skills to ace Freelance Copywriter
Some tips for your application 🫡
Tailor Your Cover Letter: Make sure to customize your cover letter for the Freelance Copywriter position. Highlight your experience in travel and lifestyle writing, and explain how your skills align with APL Media's mission to deliver high-quality content.
Showcase Your Writing Samples: Select two writing samples that best demonstrate your ability to create engaging and persuasive copy. Ideally, these should be relevant to travel and lifestyle topics to resonate with APL Media's audience.
Highlight Relevant Experience: In your CV, emphasize any previous copywriting roles, especially those in the travel and lifestyle sectors. Include specific achievements or projects that showcase your writing, editing, and proofreading skills.
Follow Application Instructions: When submitting your application, ensure you include 'Freelance Copywriter Application' in the subject line of your email. Double-check that all required documents are attached before sending your application to careers@aplmedia.co.uk.
How to prepare for a job interview at APL Media Limited
✨Showcase Your Writing Skills
Prepare to discuss your previous writing experiences, especially in the travel and lifestyle sectors. Bring along samples that highlight your ability to create engaging and persuasive copy.
✨Understand the Brand Voice
Familiarize yourself with APL Media's publications like National Geographic Traveller and Living360. Be ready to explain how you can align your writing style with their brand voice during the interview.
✨Demonstrate Research Abilities
Be prepared to discuss your research process. Highlight how you ensure accuracy and relevance in your content, as this is crucial for the role.
✨Discuss SEO Knowledge
If you have experience with SEO best practices, make sure to mention it. Understanding how to optimize content for search engines can set you apart from other candidates.
