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- Tasks: Create engaging copy for marketing campaigns and advertorials in travel and lifestyle publications.
- Company: Join APL Media, a creative media company producing top travel and lifestyle content.
- Benefits: Enjoy hybrid working, healthcare perks, enhanced parental leave, and fun social events.
- Why this job: Be part of a passionate team delivering inspiring content that resonates with diverse audiences.
- Qualifications: Experience in copywriting, strong writing skills, and familiarity with SEO are preferred.
- Other info: Opportunity for a charity day and a summer hiking trip!
The predicted salary is between 28800 - 43200 ÂŁ per year.
About us: APL Media Limited is a dynamic and creative media company and publisher based in Kentish Town, London. We produce a range of travel and lifestyle titles, including National Geographic Traveller (UK), Living360, and various guides for the national press. Our team is passionate about delivering high-quality content that engages and inspires our audience.
Role overview: APL Media is seeking a talented Copywriter to join our team. You will be responsible for creating compelling copy for event and email marketing campaigns, as well as advertorials and digital listings for our travel and lifestyle publications. You will work closely with our editorial and marketing teams to ensure that all content aligns with our brand voice and meets the needs of our clients.
Key responsibilities:
- Develop engaging and persuasive copy for event and email marketing campaigns.
- Write advertorials for a range of travel and lifestyle titles, including National Geographic Traveller (UK) and Living360.
- Edit and refine advertorial listings for advertisers featured in our national newspaper inserts (guides) across a variety of renowned titles in print and online.
- Collaborate with the editorial and marketing teams to ensure content is on-brand and meets client objectives.
- Conduct research to ensure accuracy and relevance of content.
- Edit and proofread copy to ensure high standards of quality and consistency.
Requirements:
- Proven experience as a copywriter, preferably in the travel and lifestyle sectors.
- Strong writing, editing, and proofreading skills.
- Ability to create compelling and engaging content that resonates with diverse audiences.
- Excellent research skills and attention to detail.
- Ability to work independently and meet deadlines.
- Familiarity with SEO best practices is a plus.
- Knowledge of ASA guidelines for compliance would be useful.
Benefits:
- Hybrid working.
- Medicash healthcare plan, including discounted gym membership and mental health support.
- Enhanced parental leave.
- Opportunity for a charity day with a chosen cause.
- One week office closure over Christmas.
- Regular social events.
- Summer hiking trip.
- Cycle to work scheme.
- Regular training sessions.
How to apply: If you are interested in this position, please send your CV, a cover letter, and two writing samples to careers@aplmedia.co.uk. Please include “Copywriter Application” in the subject line of your email. Only successful applicants will be notified.
Start date: ASAP
Deadline for applications: 30 April
Hours: Full-time, 9am-5.30pm. Note we offer a hybrid working environment as standard — three days working in the office, two days working from home.
Job type: Permanent
Copywriter employer: APL Media Limited
Contact Detail:
APL Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Copywriter
✨Tip Number 1
Familiarise yourself with APL Media's publications, especially National Geographic Traveller (UK) and Living360. Understanding their tone, style, and audience will help you tailor your approach and demonstrate your fit for the role.
✨Tip Number 2
Showcase your versatility by preparing a diverse portfolio of writing samples that highlight your experience in travel and lifestyle content. Include examples of email marketing campaigns, advertorials, and any SEO-focused pieces to impress the hiring team.
✨Tip Number 3
Network with current or former employees of APL Media on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial during interviews.
✨Tip Number 4
Stay updated on the latest trends in travel and lifestyle content, as well as SEO best practices. Being knowledgeable about industry developments will not only enhance your writing but also show your commitment to the field during discussions.
We think you need these skills to ace Copywriter
Some tips for your application 🫡
Understand the Company: Familiarise yourself with APL Media Limited and their publications. Read through their travel and lifestyle titles to get a sense of their tone, style, and audience. This will help you tailor your application to align with their brand voice.
Craft a Compelling Cover Letter: Your cover letter should not only express your interest in the Copywriter position but also highlight your relevant experience in the travel and lifestyle sectors. Use specific examples of your previous work that demonstrate your writing, editing, and research skills.
Showcase Your Writing Samples: Select two writing samples that best represent your ability to create engaging and persuasive copy. Ensure these samples are relevant to the travel and lifestyle industry, as this will showcase your understanding of the sector and your capability to meet client objectives.
Follow Application Instructions: When submitting your application, make sure to include 'Copywriter Application' in the subject line of your email. Double-check that your CV, cover letter, and writing samples are attached before sending your application to ensure a smooth submission process.
How to prepare for a job interview at APL Media Limited
✨Showcase Your Writing Skills
Bring along a portfolio of your best writing samples, especially those related to travel and lifestyle. This will demonstrate your ability to create engaging content that aligns with the company's focus.
✨Understand the Brand Voice
Familiarise yourself with APL Media's publications, such as National Geographic Traveller (UK) and Living360. Understanding their tone and style will help you tailor your responses and show that you're a good fit for their team.
✨Prepare for Collaboration Questions
Since the role involves working closely with editorial and marketing teams, be ready to discuss your experience in collaborative environments. Share examples of how you've successfully worked with others to achieve common goals.
✨Research SEO and Compliance Guidelines
Brush up on SEO best practices and ASA guidelines, as these are beneficial for the role. Being knowledgeable about these topics will not only impress your interviewers but also show your commitment to producing high-quality content.
