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- Tasks: Create engaging copy for marketing campaigns and advertorials in travel and lifestyle.
- Company: Join APL Media, a creative media company producing top travel and lifestyle content.
- Benefits: Enjoy hybrid working, healthcare perks, social events, and a summer hiking trip.
- Why this job: Be part of a passionate team delivering inspiring content with a strong brand voice.
- Qualifications: Experience in copywriting, strong writing skills, and attention to detail required.
- Other info: Opportunity for charity work and regular training sessions included.
The predicted salary is between 28800 - 43200 ÂŁ per year.
About us: APL Media Limited is a dynamic and creative media company and publisher based in Kentish Town, London. We produce a range of travel and lifestyle titles, including National Geographic Traveller (UK), Living360, and various guides for the national press. Our team is passionate about delivering high-quality content that engages and inspires our audience.
Role overview: APL Media is seeking a talented Copywriter to join our team. You will be responsible for creating compelling copy for event and email marketing campaigns, as well as advertorials and digital listings for our travel and lifestyle publications. You will work closely with our editorial and marketing teams to ensure that all content aligns with our brand voice and meets the needs of our clients.
Key responsibilities:
- Develop engaging and persuasive copy for event and email marketing campaigns.
- Write advertorials for a range of travel and lifestyle titles, including National Geographic Traveller (UK) and Living360.
- Edit and refine advertorial listings for advertisers featured in our national newspaper inserts (guides) across a variety of renowned titles in print and online.
- Collaborate with the editorial and marketing teams to ensure content is on-brand and meets client objectives.
- Conduct research to ensure accuracy and relevance of content.
- Edit and proofread copy to ensure high standards of quality and consistency.
Requirements:
- Proven experience as a copywriter, preferably in the travel and lifestyle sectors.
- Strong writing, editing, and proofreading skills.
- Ability to create compelling and engaging content that resonates with diverse audiences.
- Excellent research skills and attention to detail.
- Ability to work independently and meet deadlines.
- Familiarity with SEO best practices is a plus.
- Knowledge of ASA guidelines for compliance would be useful.
Benefits:
- Hybrid working.
- Medicash healthcare plan, including discounted gym membership and mental health support.
- Enhanced parental leave.
- Opportunity for a charity day with a chosen cause.
- One week office closure over Christmas.
- Regular social events.
- Summer hiking trip.
- Cycle to work scheme.
- Regular training sessions.
How to apply: If you are interested in this position, please send your CV, a cover letter, and two writing samples to careers@aplmedia.co.uk. Please include “Copywriter Application” in the subject line of your email. Only successful applicants will be notified.
Start date: ASAP
Deadline for applications: 30 April
Hours: Full-time, 9am-5.30pm. Note we offer a hybrid working environment as standard — three days working in the office, two days working from home.
Job type: Permanent
Copywriter employer: APL Media Limited
Contact Detail:
APL Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Copywriter
✨Tip Number 1
Familiarise yourself with APL Media's publications, especially National Geographic Traveller (UK) and Living360. Understanding their tone, style, and audience will help you tailor your approach when discussing your ideas during the interview.
✨Tip Number 2
Prepare to showcase your writing versatility by bringing examples of different types of copy you've created, particularly in travel and lifestyle contexts. This will demonstrate your ability to adapt your writing to various formats and audiences.
✨Tip Number 3
Brush up on SEO best practices and be ready to discuss how you can incorporate them into your writing. APL Media values content that not only engages readers but also performs well online, so showing your knowledge here could set you apart.
✨Tip Number 4
Network with professionals in the travel and lifestyle sectors, either through social media or industry events. Building connections can provide insights into the company culture and may even lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Copywriter
Some tips for your application 🫡
Tailor Your Cover Letter: Make sure to customise your cover letter for the Copywriter position at APL Media. Highlight your relevant experience in travel and lifestyle writing, and explain how your skills align with their brand voice and objectives.
Showcase Your Writing Samples: Select two writing samples that best demonstrate your ability to create engaging and persuasive copy. Ideally, these should be from the travel or lifestyle sectors to showcase your expertise in the field.
Highlight Relevant Skills: In your CV, emphasise your strong writing, editing, and proofreading skills. Mention any familiarity with SEO best practices and knowledge of ASA guidelines, as these are beneficial for the role.
Follow Application Instructions: When submitting your application, ensure you include 'Copywriter Application' in the subject line of your email. This shows attention to detail and helps your application get noticed.
How to prepare for a job interview at APL Media Limited
✨Showcase Your Writing Skills
Bring along a portfolio of your best writing samples, especially those related to travel and lifestyle. This will demonstrate your ability to create engaging content that aligns with the company's focus.
✨Understand the Brand Voice
Familiarise yourself with APL Media's publications, such as National Geographic Traveller (UK) and Living360. Understanding their tone and style will help you articulate how you can contribute to maintaining their brand voice during the interview.
✨Prepare for Collaboration Questions
Since the role involves working closely with editorial and marketing teams, be ready to discuss your experience in collaborative environments. Share examples of how you've successfully worked with others to achieve common goals.
✨Research SEO and Compliance Guidelines
Brush up on SEO best practices and ASA guidelines, as these are beneficial for the role. Being knowledgeable about these topics will show your commitment to producing high-quality, compliant content.
