Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead sales strategy for luxury hotels, expanding presence in leisure and corporate markets.
- Company: The Monogram Collective offers unique luxury stays across England and Scotland.
- Benefits: Enjoy 35 days holiday, gym access, employee events, and discounts on stays and dining.
- Why this job: Join a visionary team redefining luxury hospitality and make a global impact.
- Qualifications: 3-5 years in luxury hospitality sales with a strong network and proven revenue success.
- Other info: Opportunities for training, recognition schemes, and a supportive work culture.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Join the Journey of Luxury Hospitality Excellence. The Monogram Collective showcases a newly crafted collection of unique British stays, each with its own distinct charm. The Monogram Collective is a growing portfolio of luxury boutique hotels across England and Scotland, including iconic properties such as The Vineyard, Pine Trees, and Meldrum House. Steeped in heritage and reimagined for the curious modern traveller, our hotels celebrate individuality and the rich spirit of their surroundings - inviting you to feel the story of every place you stay.
We are seeking a strategic and well-connected Sales Director to drive our commercial success across the UK and key international markets.
Your Role at a Glance: Based in Scotland, the Sales Director role has a group-wide remit covering all UK sites. As a Sales Director, you will lead our strategic sales efforts across high-end leisure and corporate markets. You’ll be responsible for expanding our presence among affluent travellers, luxury travel trade, and corporate retreat clients, while managing top-tier partnerships and delivering measurable revenue growth.
- Develop and execute a UK and international sales strategy focused on luxury leisure and corporate travel.
- Identify and secure new business from direct clients, tour operators, travel agents, DMCs, and lifestyle concierges.
- Represent the brand at major trade events including ILTM Cannes, consortia roadshows, and tourism showcases.
- Manage and grow a portfolio of high-value leisure and corporate accounts.
- Serve as the primary contact for elite travel advisors and luxury consortia (e.g., Celebrated Experiences, Queen of Clubs, SLH, Mr & Mrs Smith).
- Conduct regular sales visits, virtual meetings, and coordinate FAM trips and sales missions.
- Collaborate with Revenue and Reservations teams to optimise yield and occupancy.
- Track and report on sales performance, market trends, and ROI of key initiatives.
- Maintain a deep understanding of the UK luxury travel landscape and competitor activity.
- Work closely with the Head of Commercial, Brand & Marketing Manager, and hotel teams to support campaigns targeting high-net-worth individuals.
About You: Essential Experience & Skills
- 3–5 years in a senior sales role within luxury hospitality (4-star deluxe or 5-star level).
- Strong knowledge of the UK and EMEA luxury leisure travel market.
- Established network of luxury MICE agents and travel industry contacts.
- Proven track record of exceeding revenue targets and growing market share.
- Excellent communication and presentation skills.
- Willingness and flexibility to travel extensively, including internationally.
Preferred Experience:
- Experience with CRM and hotel systems (e.g., Delphi, Opera, Salesforce).
- Multilingual capabilities (advantageous).
- Familiarity with inbound markets including the US, Middle East, and Asia.
Why Join Us? At The Monogram Collective, you’ll be part of a passionate and visionary team shaping and redefining luxury hospitality. This is your chance to lead sales strategy across a prestigious portfolio and make a lasting impact on a brand with global potential. We also offer:
- 35 days holiday
- Training and development from day one
- Employee events and celebrations
- In-house company interactive employee communication APP
- Entry to our state-of-the-art gym and pools
- Healthy meals to enjoy while you’re working
- Access to an external Employee Assistance Programme
- Financial Wellbeing App Wagestream
- ÂŁ200 referral bonus when your friends or family join the team.
- Following your first successful 3 months, you’ll also receive access to our discounts and wellbeing platform “Treat Yourself Here”, unlocking savings and experiences for you and your family.
- Involvement in our employee of the quarter and annual recognition schemes
- Long service recognition
- Probation pass and annual anniversary complimentary guest experience overnight stay and dinner for two
- 50% discount in our restaurants
- Cycle to Work Scheme
- Discounted room rates for employees, friends, and family
- Spa treatments and product discounts
- Life Assurance cover
Ready to Elevate Luxury Travel Sales? Apply now and bring your expertise, network, and passion for excellence to The Monogram Collective.
Hotel Sales Director employer: Apex Hotels
Contact Detail:
Apex Hotels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Hotel Sales Director
✨Tip Number 1
Network actively within the luxury hospitality sector. Attend industry events, trade shows, and networking functions to connect with potential clients and partners. Building relationships with key players in the market can significantly enhance your chances of landing this role.
✨Tip Number 2
Stay updated on the latest trends in luxury travel and hospitality. Understanding the current landscape will not only help you in interviews but also demonstrate your passion and commitment to the industry. Follow relevant publications and engage with thought leaders on social media.
✨Tip Number 3
Prepare to showcase your sales achievements and strategies in previous roles. Be ready to discuss specific examples of how you've exceeded revenue targets and grown market share. This will highlight your capability and align with the expectations for the Sales Director position.
✨Tip Number 4
Familiarise yourself with The Monogram Collective's portfolio and values. Understanding their unique offerings and brand story will allow you to tailor your approach and demonstrate how you can contribute to their vision during discussions or interviews.
We think you need these skills to ace Hotel Sales Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in luxury hospitality sales. Focus on your achievements, such as exceeding revenue targets and managing high-value accounts, to demonstrate your suitability for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for luxury travel and your strategic vision for driving sales. Mention specific experiences that align with the responsibilities outlined in the job description, such as your network of luxury MICE agents.
Highlight Relevant Skills: Emphasise your communication and presentation skills, as well as your familiarity with CRM and hotel systems. If you have multilingual capabilities, be sure to mention them, as they can set you apart from other candidates.
Showcase Industry Knowledge: Demonstrate your understanding of the UK luxury travel landscape and competitor activity in your application. This could include mentioning recent trends or challenges in the market and how you plan to address them in your role.
How to prepare for a job interview at Apex Hotels
✨Know Your Market
Familiarise yourself with the UK and EMEA luxury leisure travel market. Be prepared to discuss current trends, key players, and how your experience aligns with the company's goals in this sector.
✨Showcase Your Network
Highlight your established connections within the luxury MICE agents and travel industry. Be ready to share specific examples of how these relationships have led to successful partnerships or revenue growth in your previous roles.
✨Demonstrate Strategic Thinking
Prepare to discuss your approach to developing and executing sales strategies. Think about how you would identify new business opportunities and manage high-value accounts, and be ready to present a few ideas tailored to The Monogram Collective.
✨Communicate Effectively
Since excellent communication skills are essential for this role, practice articulating your thoughts clearly and confidently. Consider preparing a brief presentation on a relevant topic to showcase your presentation skills during the interview.
