At a Glance
- Tasks: Take customer orders and make friendly calls to ensure satisfaction.
- Company: Join Wiltshire Farm Foods, the UK's largest ready-meal supplier dedicated to serving the elderly.
- Benefits: Enjoy a competitive salary, 33 days holiday, and a bonus scheme.
- Why this job: Make a real difference in customers' lives while working in a caring and supportive environment.
- Qualifications: Experience in customer service and good communication skills are essential.
- Other info: Flexible hours and a chance to build meaningful relationships with customers.
This role is working 20 hours per week, 9:30am to 1:30pm, any 5 in 6 days. The role of our Customer Services Advisor is critical to the success of our business. Our customers are predominantly elderly and rely upon our office teams to take their orders over the phone or via the internet. The defining characteristics of our Customer Services Advisors are that they’re organised and efficient. However, apart from the technical skills that are required with the role, the most important attributes are that we demonstrate empathy, patience, kindness, friendliness, care and warmth to all our customers.
The role involves the taking of customer orders and also the making of outbound courtesy calls. These calls are particularly important as many customers live alone and the phone calls they receive are often the only contact they may have in a single day. As such, many customers become very attached to their “friends” at Wiltshire Farm Foods. Wiltshire Farm Foods supplies frozen meal solutions direct to the consumer. We have a cold store to accommodate the stock necessary to be able to deliver to our customers each week. The ultimate goal is to provide a service to our customers that exceed expectations while at the same time continuously improving efficiencies.
ÂŁ12.36 per hour from 1st January 2025 (ÂŁ12.60 per hour from 1st May 2025) + bonus + company benefits.
Responsibilities:
- Responsible for the taking of telephone/internet orders and making outbound calls to customers and prospects.
- To up sell promotional offers.
- To support drivers with route planning for the next days’ delivery rounds.
- To ensure each customer is provided with “exemplary” service on each telephone call or contact.
- To update customer records and liaise with customer relatives as required.
- To ensure customers’ needs are met, ensuring they know how to cook, store and re-order the meals as necessary.
- Prepare promotional literature as required and communicate details of new products or promotions to customers.
- To search, provide and continually look for new business opportunities.
- To share best practices with colleagues in an effort to continuously improve our service proposition.
- To actively take an interest in the products we sell and promote the benefits of WFF healthy and nutritious meals to all our customers.
About you:
Essential:
- Experience of a customer service role.
- Confident using a Personal computer to manage and process orders.
- Confident telephone manner.
- Able to pay attention to detail and be accurate in your work.
- Numerate and good written English; GCSE Maths & English standard or equivalent.
- Able to work to deadlines.
Desirable:
- Have worked in the elderly/care market.
- Experience of working in a team environment.
- Full UK Driving Licence.
Personal Qualities:
- Focused on excellent customer service with a caring and empathic nature.
- Demonstrate a real interest in people and be able to communicate effectively with members of the public and their families.
- This is a “people” focused role and requires individuals who enjoy engaging with a wide variety of elderly customers.
- To take an active interest in getting to know every customer and become a trusted friend.
- A good listener, you’ll be able to treat every customer as an individual.
- To have a very clear telephone voice where you can adapt your style to meet the needs of every customer.
- Ability to communicate and relate to people at all levels.
- Ability to work under own initiative, plan own day, manage own time.
- To act as a link for drivers and customers if any problems arise during a delivery round.
- To be able to learn our in house computer systems, manage the taking of orders, round sequencing and database management for prospects, current or lapsed customers.
- To enjoy working as a team member and to be passionate about promoting the WFF product range and service proposition.
- Flexible approach to work content and willingness to help with other areas of the business as and when the occasion arises.
Company Benefits:
- Competitive salary – accredited Living Wage employer.
- 33 days holiday per year, including bank holidays (which are considered a normal working day).
- Option to purchase up to 5 additional days holiday per year.
- Discretionary annual bonus scheme.
- Pension scheme - employer matched contributions up to 4%.
- Life assurance scheme worth at least 1x annual salary.
- Free turkey or voucher at Christmas.
- apetito perks scheme including salary sacrifice options and retail discounts.
Our Values:
As a family-owned business, we take great pride in being a company that makes a real difference and is dedicated to creating outstanding meals to be proud of. We develop a range of products designed to enhance health and well-being for all our customers. We are driven by a passion for service and dedicated to feeding some of the UK’s most vulnerable people. We proudly support British food and farming, focusing on using the best ethical and sustainable produce in alignment with our goal to reach Net Zero by 2040. Our ethical standards are recognised by the ETI and we are an accredited Living Wage employer. We embrace inclusion, empowering individuals from diverse backgrounds. Our commitment to making a real difference extends to customers, communities, and staff and we’re on a mission to build an inclusive workplace where everyone reaches their full potential.
Customer Service Advisor employer: apetito
Contact Detail:
apetito Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Service Advisor
✨Tip Number 1
Familiarise yourself with the specific needs of elderly customers. Understanding their preferences and challenges will help you connect better during interviews and demonstrate your empathy, which is crucial for this role.
✨Tip Number 2
Practice your telephone communication skills. Since the role involves taking orders and making courtesy calls, being able to convey warmth and friendliness over the phone will set you apart from other candidates.
✨Tip Number 3
Research Wiltshire Farm Foods and its products thoroughly. Being knowledgeable about the meals and services offered will show your genuine interest in the company and help you answer questions more effectively.
✨Tip Number 4
Prepare examples of how you've provided excellent customer service in the past. Highlighting your experience in similar roles will demonstrate your capability and readiness to excel as a Customer Service Advisor.
We think you need these skills to ace Customer Service Advisor
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer service, especially any roles where you've worked with elderly clients. Emphasise skills like empathy, patience, and effective communication.
Craft a Compelling Cover Letter: In your cover letter, express your passion for helping others and your understanding of the importance of customer service in this role. Share specific examples of how you've demonstrated kindness and care in previous positions.
Showcase Relevant Skills: Clearly outline your technical skills, such as proficiency in using computers for order management. Mention your ability to work under pressure and meet deadlines, as these are crucial for the role.
Highlight Teamwork and Initiative: Discuss your experience working in teams and your ability to take initiative. Provide examples of how you've contributed to team success or improved processes in previous jobs.
How to prepare for a job interview at apetito
✨Show Empathy and Kindness
As a Customer Service Advisor, demonstrating empathy and kindness is crucial. Prepare examples of how you've helped customers in the past, especially those who may have been vulnerable or in need of extra support.
✨Familiarise Yourself with the Product Range
Take some time to learn about the meals and services offered by Wiltshire Farm Foods. Being knowledgeable about the products will help you answer customer queries confidently and show your genuine interest in the role.
✨Practice Your Telephone Skills
Since this role involves a lot of phone communication, practice speaking clearly and warmly. You might want to rehearse common customer service scenarios to ensure you can adapt your tone and style to meet different customer needs.
✨Demonstrate Team Spirit
This position requires working closely with colleagues and drivers. Be ready to discuss how you’ve successfully collaborated in a team environment before, and express your willingness to support others in achieving common goals.