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- Tasks: Create engaging content and manage digital marketing campaigns to boost brand visibility.
- Company: Join a forward-thinking company focused on innovation and digital engagement.
- Benefits: Enjoy a contract role with flexible working options and opportunities for creative expression.
- Why this job: Be part of impactful projects that enhance your skills and contribute to meaningful initiatives.
- Qualifications: Bachelor's degree in Marketing or related field; experience in digital marketing and content creation required.
- Other info: This is an 11-month contract role, perfect for those looking to gain hands-on experience.
The predicted salary is between 36000 - 60000 £ per year.
Contract Role: Marketing Executive (11-Month Contract)
Summary:
We are looking for a dedicated and creative marketing professional to strengthen our digital presence and drive engagement through compelling content and strategic campaigns. This role is integral to the success of the Open Innovation Platform (OIP) initiatives and involves end-to-end content management, social media strategy, and storytelling to boost brand visibility and SEO performance. The successful candidate will ensure timely and accurate content across all digital platforms while maintaining a cohesive communications calendar.
Key Responsibilities:
- Develop and design marketing content—including copywriting, graphics, and videos—for a variety of distribution channels.
- Manage and update website content, particularly during OIP Call periods, including launch information, success stories, testimonials, and more.
- Support OIP Calls through integrated marketing efforts across social media, ATL (Above-The-Line), and BTL (Below-The-Line) channels.
- Collaborate with OIP problem owners and solvers to craft and promote success stories.
- Work with publishers to plan and execute advertorials that showcase success stories and attract corporate participation.
- Plan and execute digital media buys (e.g., social media, search ads, video ads) to drive awareness and increase top-of-mind recall.
- Track and report on campaign performance weekly, using analytics and competitive benchmarking.
- Maintain strong working relationships with partners and publishers for collaborative promotional efforts.
- Liaise with suppliers and service providers to ensure high-quality production that meets brand and technical specifications.
Requirements:
- Bachelor\’s Degree in Marketing, Business, Design, or a related field.
- Proven experience in content creation, campaign execution, and digital marketing.
- Highly organized, detail-oriented, and adaptable to a fast-paced environment.
- Strong multitasking and project management skills.
- Experience in event planning, running workshops, and engaging diverse stakeholders effectively.
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Senior Executive, Marketing (CEOO - Innovation) employer: APBA TG HUMAN RESOURCE PTE. LTD.
Contact Detail:
APBA TG HUMAN RESOURCE PTE. LTD. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Executive, Marketing (CEOO - Innovation)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and content creation. This will not only help you understand the role better but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Showcase your previous work by creating a portfolio that highlights your best marketing campaigns, content pieces, and any successful projects you've managed. This tangible evidence of your skills can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the marketing field, especially those who have experience in digital marketing and content management. Engaging with industry peers can provide valuable insights and potentially lead to referrals for the position.
✨Tip Number 4
Prepare to discuss specific metrics and results from your past campaigns during interviews. Being able to quantify your impact on brand visibility and engagement will demonstrate your effectiveness as a marketing professional.
We think you need these skills to ace Senior Executive, Marketing (CEOO - Innovation)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, content creation, and campaign management. Use specific examples that demonstrate your skills in these areas, particularly those that align with the responsibilities of the Senior Executive role.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for marketing and innovation. Discuss how your background and skills make you a perfect fit for the role, and mention any specific projects or achievements that showcase your ability to drive engagement and boost brand visibility.
Showcase Your Creativity: Since the role involves content creation, consider including a portfolio or links to previous work that demonstrates your creativity in copywriting, graphics, and video production. This will give the hiring team a clear idea of your style and capabilities.
Highlight Analytical Skills: Given the importance of tracking and reporting on campaign performance, emphasise your experience with analytics tools and your ability to interpret data. Mention any specific metrics you've improved in past roles to illustrate your impact.
How to prepare for a job interview at APBA TG HUMAN RESOURCE PTE. LTD.
✨Showcase Your Creativity
As a Senior Executive in Marketing, creativity is key. Prepare examples of past campaigns you've developed, highlighting your innovative ideas and how they drove engagement. Be ready to discuss your thought process and the impact of your work.
✨Demonstrate Digital Savvy
This role requires a strong digital presence. Familiarise yourself with the latest trends in digital marketing, SEO, and content management. Be prepared to discuss specific tools and platforms you’ve used to enhance brand visibility and track campaign performance.
✨Prepare for Collaboration Questions
Collaboration is crucial in this position. Think of examples where you've worked with diverse teams or stakeholders to achieve a common goal. Highlight your communication skills and how you fostered strong working relationships.
✨Know the Company and Its Initiatives
Research the company's Open Innovation Platform (OIP) and understand its objectives. Be ready to discuss how your skills can contribute to their initiatives. Showing genuine interest in the company will set you apart from other candidates.
