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- Tasks: Boost our online store by creating killer product descriptions and visuals.
- Company: Join A&P Fencing, a family-run business with 35 years of quality manufacturing experience.
- Benefits: Enjoy a hybrid work model, competitive salary, and a company pension scheme.
- Why this job: Make a real impact on our digital presence while working in a supportive, family-oriented environment.
- Qualifications: 2+ years in e-commerce, strong writing skills, and proficiency in image editing tools required.
- Other info: Opportunity to work remotely 4 days a week and collaborate in Birmingham or Lichfield once a week.
The predicted salary is between 28000 - 42000 £ per year.
A&P Fencing is a family-run business with 35 years of manufacturing and distributing high-quality fence panels, as well as other garden and landscaping goods. Based in the West Midlands, we serve trade customers and the public, taking pride in our British manufacturing and in-house distribution. Our success is built on quality products and exceptional customer service.
We're seeking an E-commerce Content Manager to elevate our online presence and drive revenue growth. This hybrid role combines remote working with office-based collaboration, offering 4 days working from home and 1 day in our Birmingham or Lichfield office. The main part of this job is simple: make our website's products more appealing to buy.
Your main responsibilities will be:
- Creating and improving product descriptions
- Creating and improving product imagery
- Enhancing category pages
- Adding new product lines
- Updating and improving website copy
Other responsibilities will include:
- Building our online reputation through review generation
- Managing email marketing campaigns
- Working with our freelance developer to implement new features
- Identifying and implementing improvements to enhance user experience and conversion rates
As a small, family-run business, one of our biggest weaknesses has been our transition into the digital age. The ideal candidate will therefore be someone with the skills and experience to hit the ground running from day one; in-depth training in the role is not something we can provide, though we will gladly bring you up to speed on all the relevant things you need to know about our business, products, and service. Here's what you'll need:
- Proven experience improving an e-commerce business
- Strong written communication skills with attention to detail
- Proficiency in Photoshop or other image editing tools
- Demonstrated ability to work independently and take initiative
- Self-motivated with excellent organisational skills
- Ability and willingness to commute to Birmingham and Lichfield areas
Nice-to-Haves:
- Experience in the garden/landscaping sector
- Knowledge of WordPress and WooCommerce
- Familiarity with email marketing platforms (e.g., Mailchimp)
- Photography skills (especially product photography)
- Understanding of SEO best practices
- Experience in managing online reputation
Minimum 2 years experience in a similar e-commerce role. Provable success in improving website performance and revenue.
Salary: £32,000 - £35,000 per year DOE
Hours: Full-time (37.5 hours per week)
Location: Hybrid (4 days remote, 1 day office-based)
Holiday: 20 days plus bank holidays
Pension: Company pension scheme
E-Commerce Content Manager employer: A&P Fencing (UK) Ltd
Contact Detail:
A&P Fencing (UK) Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-Commerce Content Manager
✨Tip Number 1
Familiarise yourself with A&P Fencing's products and their unique selling points. Understanding what makes their offerings stand out will help you create compelling product descriptions that resonate with potential customers.
✨Tip Number 2
Showcase your experience by preparing a portfolio of your previous e-commerce projects. Highlight specific examples where you've successfully improved website performance or enhanced user experience, as this will demonstrate your capability to hit the ground running.
✨Tip Number 3
Brush up on your skills in Photoshop or other image editing tools. Since improving product imagery is a key responsibility, being able to showcase your proficiency in creating eye-catching visuals will set you apart from other candidates.
✨Tip Number 4
Research SEO best practices relevant to e-commerce. Being knowledgeable about how to optimise product pages for search engines will not only enhance your application but also show that you're proactive about driving traffic and revenue growth.
We think you need these skills to ace E-Commerce Content Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in e-commerce, particularly any roles where you've improved website performance or revenue. Use specific metrics to demonstrate your success.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Mention your familiarity with the garden/landscaping sector and how your skills align with their needs, especially in improving product descriptions and imagery.
Showcase Your Skills: If you have experience with Photoshop or other image editing tools, mention specific projects where you enhanced product imagery. This will show your capability to make their products more appealing online.
Highlight Your Initiative: Since the role requires someone who can hit the ground running, emphasise instances where you've taken initiative in previous roles. Discuss how you identified improvements and implemented changes independently.
How to prepare for a job interview at A&P Fencing (UK) Ltd
✨Showcase Your E-Commerce Experience
Be ready to discuss specific examples of how you've improved e-commerce performance in your previous roles. Highlight any measurable results, such as increased conversion rates or revenue growth, to demonstrate your impact.
✨Demonstrate Attention to Detail
Since the role requires strong written communication skills and attention to detail, prepare to showcase your ability to create compelling product descriptions and improve website copy. Bring samples of your work if possible.
✨Familiarise Yourself with Their Products
Research A&P Fencing's products and services before the interview. Understanding their offerings will help you discuss how you can enhance their online presence and make their products more appealing to customers.
✨Prepare Questions About Their Digital Strategy
Show your interest in the company by preparing thoughtful questions about their current digital strategy and future goals. This demonstrates your proactive approach and eagerness to contribute to their success.
