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- Tasks: Lead go-to-market strategies and create compelling product messaging for AI solutions.
- Company: Join AnywhereNow, a mission-driven company transforming customer experience with AI.
- Benefits: Collaborative culture, opportunity to shape the future of AI-driven customer service.
- Why this job: Be at the forefront of AI innovation and redefine customer engagement.
- Qualifications: Experience in product marketing, especially with AI technologies like Microsoft Copilot.
- Other info: Fast-paced environment with passionate teams and excellent growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Overview
AnywhereNow is a fast-paced, mission-driven company transforming customer experience through AI-powered contact centre solutions. Our portfolio includes Dialogue Cloud, Tendfor, and Deepdesk, delivering cutting-edge capabilities across Microsoft Teams environments and enterprise CX platforms.
We are at the forefront of intelligent customer engagement, and this role will play a pivotal part in amplifying our leadership in Virtual Agents and AI especially as we deepen our integration with Microsoft Copilot and other advanced tools.
We’re seeking a strategic yet hands-on Senior Product Marketing Manager to lead the go-to-market strategy for Deepdesk, our true omnichannel AI solution. Deepdesk empowers agents and delights customers with real-time, intelligent support across email, chat, and voice tackling challenges like fragmented information and manual conversation summaries using Generative AI.
This role is ideal for someone with a strong background in marketing AI technologies, particularly those familiar with Microsoft Copilot and similar innovations. You’ll be instrumental in shaping our Virtual Agents and AI story, positioning AnywhereNow as a leader in next-gen customer service.
Key Responsibilities
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Drive go-to-market product strategies from concept through launch and beyond.
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Develop compelling product positioning and messaging frameworks that differentiate AnywhereNow in the CCaaS space.
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Lead launch plans, sales enablement, and campaign asset creation.
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Collaborate with product managers to align roadmap messaging with customer needs.
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Conduct competitive analysis and market research to inform strategy.
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Partner with sales, support, and customer success to refine messaging.
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Ensure consistent product storytelling across all marketing channels.
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Track and report on campaign performance, pipeline impact, and product adoption.
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Define and monitor KPIs such as adoption, engagement, conversion, and pipeline impact.
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Establish feedback loops with sales, customers, and partners to inform strategy.
Why Join Us?
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Be part of a company on a mission to redefine customer experience.
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Collaborate with passionate teams across the business.
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Shape the future of enterprise dialogue management and AI-driven CX.
Qualifications
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Proven experience in go-to-market strategy and product launches within CCaaS or enterprise SaaS.
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Demonstrated success in promoting Virtual Agent solutions or similar AI-driven platforms.
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Experience marketing AI technologies, especially Microsoft Copilot, is a strong advantage.
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Strong technical understanding with the ability to translate features into customer benefits.
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Excellent communication and storytelling skills.
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Collaborative team player who thrives in a fast-paced, high-growth environment.
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Strategic thinker with a bias for action and results.
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Comfortable working independently and taking ownership of deliverables end-to-end.
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Senior Product Marketing Manager employer: AnywhereNow
Contact Detail:
AnywhereNow Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes, especially in AI marketing. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and crafting your own stories around your experiences. We want to hear how you've tackled challenges and driven results!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are keen to join us directly.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Product Marketing Manager. Highlight your experience with go-to-market strategies and AI technologies, especially anything related to Microsoft Copilot. We want to see how your background aligns with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for AnywhereNow. Share your passion for transforming customer experiences and how you can contribute to our AI-driven solutions. Keep it engaging and personal – we love a good story!
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your impact in product marketing. Use metrics where possible to show how you've driven success in previous positions. Numbers speak volumes, and we’re all about results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our mission at AnywhereNow!
How to prepare for a job interview at AnywhereNow
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Deepdesk and its features. Familiarise yourself with how it integrates with Microsoft Copilot and other AI technologies. This will help you articulate your vision for the product and demonstrate your expertise in the CCaaS space.
✨Craft Your Go-To-Market Strategy
Prepare a mock go-to-market strategy for Deepdesk that highlights your approach to positioning and messaging. Think about how you would differentiate AnywhereNow in the market and be ready to discuss your ideas during the interview. This shows initiative and strategic thinking.
✨Showcase Your Collaborative Spirit
Since this role involves working closely with various teams, be prepared to share examples of how you've successfully collaborated in the past. Highlight your experience in aligning product messaging with customer needs and how you’ve partnered with sales and support teams to refine strategies.
✨Be Ready for Data-Driven Discussions
Understand key performance indicators relevant to product marketing, such as adoption rates and conversion metrics. Be prepared to discuss how you would track and report on these KPIs for Deepdesk, showcasing your analytical skills and results-oriented mindset.
